CIO

MARCH 27, 2023

Integration with cognitive intelligence (context-sensitive knowledge management, predictive analytics, and similar) will be key for doing so. For now, it’s “slow and steady wins the race.” Artificial Intelligence Generate key insights about a customer group and proactively communicate (via bot or automated notifications).

Predictive Analytics 710

Predictive Analytics Knowledge Profiling Win 710

Netbasequid

MAY 17, 2023

Likewise, there were only a couple of handles to pay attention to, and there really wasn’t a need to have real-time intelligence on your competitors’ social media activities—not yet. They’re monitoring all of their competitors’ social profiles too. The post Monitoring Distributed Assets to Win Again appeared first on NetBase Quid.

Win 98

Win Restaurants Entertainment Profiling 98

Primary Intelligence

APRIL 13, 2020

One critical component to a successful revenue growth strategy is to increase win rates on deals in the pipeline. To accomplish big gains in win rates, an organization really needs to understand the answers to three critical questions. What are the unique win loss reasons for each individual sales rep? Download eBook.

Win 106

Win Loss Battlecard Advantage 106

Fuld

MAY 3, 2021

Sales acceleration is a form of competitive intelligence (CI) in the sales enablement ecosystem. With the right up-front research, your product positioning will be calibrated with market demand, your sales cycle will get more efficient, your pipeline will speed up, and your reps will gain the strategic clarity and tools to help them win.

Win 111

Win Battlecard Sales Sales Enablement 111

Primary Intelligence

APRIL 13, 2020

One critical component to a successful revenue growth strategy is to increase win rates on deals in the pipeline. To accomplish big gains in win rates, an organization really needs to understand the answers to three critical questions. What are the unique win loss reasons for each individual sales rep? Download eBook.

Win 104

Win Loss Battlecard Advantage 104

Aqute Intelligence

APRIL 13, 2023

Earnings calls For public companies, earnings calls are almost a mandatory resource in competitive intelligence. Executives may mention big wins, or address future strategy, or talk about recent product launches, in a way that they rarely do in the financial reports. A great source of transcripts is Seeking Alpha.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Owler

FEBRUARY 21, 2022

What is a Customer Profile? Start with a customer profile. Also known as a consumer profile, a customer profile tells you everything you need to know about your current customers. The customer profile differs from a buyer persona. Here are a few other great things about customer profiling. It’s simple.

Profiling 59

Profiling Win Sales Intelligence 59

ArchIntel

OCTOBER 29, 2020

Leslie Mauger , director of Pricing, Strategy and Intelligence at Peraton , recently spoke with ArchIntel regarding how she measures success within competitive intelligence, how to draft competitive intelligence reports and some of the lessons and challenges she’s learned throughout her career in the sector.

Competitive Intelligence 196

Competitive Intelligence Intelligence Intelligence Competitive 196

CIO

APRIL 4, 2024

“This involves rigorous evaluation of potential benefits, risks, and costs associated with each AI initiative to ensure investments are prudent and aligned with our risk-return profile.” Getting some wins under your belt, like stakeholders using it until they’re comfortable with the new technology, is a real confidence boost, says Redmond.

Banking 828

Banking Pharmaceutical Technology Technology 828

CIO

JULY 31, 2023

With all the articles about all the amazing AI developments, there’s plenty of hand-wringing around the possibility that we, as software developers, could soon be out of a job, replaced by artificial intelligence. Artificial intelligence has already been very successful in certain areas. Artificial Intelligence

Gaming 615

Gaming Hospitals Win Commerce 615

CIO

MARCH 17, 2023

This might be your CIO role itself, or even a specific technology or leadership discipline such as artificial intelligence, machine learning or change management. Pick your area of expertise – Once you’ve chosen your thought leadership persona, you’ll want to think about the area of expertise you’d like to anchor to your personal brand.

Profiling 740

Profiling Win Innovation Technology 740

CIO

MAY 30, 2024

Another gen AI application winning over CIOs is its knack for coding, according to Alessio Maffei, ICT manager of Milan-based student and family-focused travel company Inter-studioviaggi. “At At first, I was wary of generative AI,” he says.

Travel 614

Travel Innovation Technology Technology 614

Aqute Intelligence

AUGUST 2, 2023

By tracking the performance of a brand’s ads, you can gather competitive intelligence on how it is using its marketing spend as well as the kind of returns it is getting. AdForum allows you to create your company profile and connect with ad agencies and marketing executives around the world. Need a quote for competitor research?

Competitive 130

Competitive Analysis Competitive Intelligence Competitor Analysis 130

Fuld

NOVEMBER 1, 2021

Through extensive research and interviews, Fuld + Company developed a Battlecard for our client – a powerful sales enablement tool which compiles detailed competitor profiling to provide a clear picture of their capabilities. Fuld + Company Solution. For a sample copy of this battlecard, please contact: Christian Schena.

Battlecard 52

Battlecard Competitive Intelligence Win Competitive 52

CIO

JUNE 13, 2023

If there’s less of a need for absolute precision and more of a need to save electricity, the chips will be more likely to win. Others are building a new layer of intelligence into their APIs so that smarter, more business-savvy decisions can be made about releasing information. If the information is public, why make a distinction?

Innovation 872

Innovation IT Airline Algorithm 872

CIO

NOVEMBER 9, 2022

One potential solution to this challenge is to deploy self-service analytics, a type of business intelligence (BI) that enables business users to perform queries and generate reports on their own with little or no help from IT or data specialists. Analytics, Business Intelligence

Human Resources 851

Human Resources Analysis Business Intelligence Sales 851

ArchIntel

FEBRUARY 10, 2021

Adam McQueen , a content specialist at Klue, recently wrote a blog post examining the competitive intelligence value of Glassdoor. But given how such information may already be common knowledge, McQueen argued that company overviews provided by Glassdoor are unlikely to drive a winning CI program.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Owler

FEBRUARY 3, 2022

Sales Intelligence to Streamline Your Data The B2B data that informs the sales process and enables sales teams to find quality leads is acquired from many sources. Sales intelligence helps to deliver this data. Sales intelligence refers to software used to collect, analyze, and apply data to potential customers and prospects.

Sales 75

Sales Intelligence Intelligence Profiling 75

CIO

AUGUST 2, 2022

Reyes accomplishments and success in the IT industry was acknowledged last year in an award-winning CIO.com article profiling Hispanic technology executives who have broken through barriers to rise to the top of the IT industry, paving a path for others to follow.

Predictive Analytics 530

Predictive Analytics Profiling Technology Technology 530

Smart Data Collective

FEBRUARY 3, 2021

Automatic trading, which hugely relies on artificial intelligence and bots, and trading that operates on machine learning are eliminating the human emotion factor from all this. Profile managers are required to make wise judgments while picking analytics and data put together while investing.

Marketing 348

Marketing Marketing Finance Profiling 348

Evalueserve

JULY 22, 2021

Competitive Intelligence: An Overview. Competitive Intelligence helps market leaders see over the horizon and base their business strategy on data-backed predictions on the market. Competitive intelligence gives you the ability to capture, analyze, and act on intelligence related to your business’s competitive landscape.

Competitive Intelligence 78

Competitive Intelligence Competitive Intelligence Intelligence 78

Aqute Intelligence

APRIL 5, 2019

Many of our clients are hiring a competitive intelligence agency for the first time. Below are some the questions that typically go into a competitor profile. What are typical discount levels for multi-year contracts, for volume and for competitive wins? What questions should frame a research proposal? What is a good structure?

Competitive Intelligence 100

Competitive Intelligence Research Competitive Intelligence 100

CXL

JUNE 2, 2022

It’s been defined as “a sustained, coordinated, strategic approach to identifying, engaging, closing, and growing the accounts that we know we should win” by Seismic’s Marketing Director Steve Watt. ABM isn’t a quick and easy win. This required more product evangelism and customer wins. It’s not a channel, campaign, or tactic.

Win 82

Win Marketing Marketing Profiling 82

Academyci

FEBRUARY 13, 2020

Ben Gilad just finished teaching at the Academy of Competitive Intelligence winter core certification. You should be in competitive intelligence. They do; maybe not as professionally and sophisticated as their CI colleagues, but in a simple/superficial way, they do put together some competitor “profiles”. What’s in a name?

Competitive Intelligence 40

Competitive Intelligence Market Research Marketing Research Win 40

ArchIntel

JANUARY 5, 2022

percent to reach $551 billion by the end of the decade, according to a Mordor Intelligence report. aerospace and defense industry will rely on its competitive intelligence professionals to plot the way forward. Executive Profile: Robert Barone, Sector Director of Price to Win and Competitive Assessments at Northrop Grumman.

Profiling 104

Profiling Competitive Intelligence Travel Finance 104

Zoominfo

MARCH 8, 2021

Every data point helps your revenue team (sales, marketing, and customer success) determine if this lead fits your ideal customer profile (ICP). Move over to a different tool that provides lead intelligence. Waiting until leads provide more information through progressive profiling. Instead, it’s a chase.

Profiling 246

Profiling Sales Win Information 246

Netbasequid

MARCH 15, 2021

Consumer and market intelligence offers a roadmap to guide them. On Friday October 23, a tweet from the New York Times profiling those “Out of Work in America” showed the potential to reach 28 billion people. Brands able to work within these parameters and encourage hopeful thinking, as Nivea did here, will win in the end.

Market Intelligence 89

Market Intelligence Intelligence Intelligence Marketing 89

CIO

AUGUST 7, 2023

Those early wins helped showcase the systems’ utility and convinced the sales organization to get on board, a milestone made easier through the trusted relationships Barrios forged by embedding in sales meetings and presentations. “You Athletes have to have the ability to compromise and be intelligent enough to make in-game moment changes.”

Business 567

Business IT Gaming Sales 567

FedSavvy

FEBRUARY 21, 2024

These often involved cost adjustments upwards or protesters claiming a winning bidder’s price was just not realistic. Claims of protesters being entitled to more strengths usually came from a winning bidder “offering the same thing” but received a strength. This is indicative of a bidder failing to make a compelling case to win.

Win 130

Win Competitive Advantage Advantage 130

ArchIntel

NOVEMBER 3, 2021

To navigate through the inevitable challenges of 2022, and to take advantage of the anticipated recovery, each company in the engineering services industry must put competitive intelligence to good use. Executive Profile: Bernie Elero, SVP of Business Development and Capture Management at AECOM. Hooks joined Halff Associates in Sept.

Copywrite 104

Copywrite Profiling Win Briefing 104

ArchIntel

MARCH 10, 2021

In a marketplace that has suddenly been made more fertile by crisis, it will be up to each cybersecurity company’s competitive intelligence professionals to generate the insights needed to give them the distinct advantage. These are the profiles of some of them. Vijay Upadhyaya Director Palo Alto Networks.

Competitive Intelligence 104

Competitive Intelligence Profiling Loss Competitive 104

Smart Data Collective

JUNE 10, 2021

Artificial intelligence has become incredibly important in the field of marketing. Marketing automation is a form of artificial intelligence technology that automates repetitive marketing activities. AI Makes Salesforce a Winning Tool for Marketers. In recent years, marketing automation has been a topic of utmost interest.

Marketing 345

Marketing Marketing Algorithm Human Resources 345

Smart Data Collective

SEPTEMBER 5, 2021

That’s the case until artificial intelligence (AI) is no longer something that scientists refer to in journals. For instance, they store customer profiles and locations. It’s now a more capable and efficient channel that companies can use for insight-driven communication and real-time, intelligence-based customer engagement.

Learning 287

Learning Marketing Marketing Profiling 287

Zoominfo

AUGUST 16, 2022

B2B sales and marketing teams need reliable firmographic profiles of their target accounts that will stay up-to-date amid the rapid pace of change in business. Today’s leaders need systems built with a solid foundation of data and intelligence. Sourcing a continuous stream of reliable business data isn’t a straightforward process.

Profiling 130

Profiling Startups Globalization Innovation 130

Evalueserve

JULY 14, 2021

There are competitive intelligence tactics that can assist various departments within an organization achieve its strategic business goals. Competitive Intelligence provides a holistic view of the organization’s business ventures ranging from tracking competitors to supply chain intelligence. Sales Teams. Marketing Teams.

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52

Fuld

JULY 9, 2020

The new partnership will deliver clients more robust sales intelligence about their customers and prospects, fueling account-based sales efforts. Developing competitor battle cards, profiles, and counter-messaging tactics. Providing post-sale win-loss analysis to refine and improve sales processes and results. Boston, MA.

Sales 52

Sales Intelligence Intelligence Win 52

Zoominfo

JANUARY 27, 2021

After your marketing team creates ideal customer profiles , it’s time to gather first-party data and find the most common factors from current accounts. With its AI, B2B marketers can submit a data set of a “seed” audience, have the intelligence comb through its data, and find that coveted ideal audience. It’s a huge win for ABM too!).

Predictive Analytics 264

Predictive Analytics Banking Gaming Profiling 264