What Are the Ethical Implications of Using AI in Advertising
Smart Data Collective
MARCH 13, 2025
You can harness the power of AI to create personalized, data-driven ad campaigns but must be aware of the ethical issues.
Smart Data Collective
MARCH 13, 2025
You can harness the power of AI to create personalized, data-driven ad campaigns but must be aware of the ethical issues.
FedSavvy
MARCH 13, 2025
DOGE will impact how most U.S. Government agencies look and operate. Who is more or less likely affected? Check out our blog for more. The post Building a Winning GovCon Pipeline with Market Intelligence appeared first on FedSavvy Strategies.
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Data Hut
MARCH 10, 2025
Read on to explore more about how you can use web extraction techniques to make the best of your competitions reviews and improve your own product line-up.
Infegy
MARCH 13, 2025
Learn how to ditch time-consuming Boolean queries! Discover how Infegy Starscape's AI tools unlock faster, more accurate social listening insights.
Advertiser: ZoomInfo
Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.
Contify
MARCH 11, 2025
Relying solely on real-time intelligence doesn't cut it anymore. Boost market and competitive intelligence with historical data.
Competitive Intelligence Brief brings together the best content for intelligence professionals from the widest variety of industry thought leaders.
GoodData
MARCH 10, 2025
An effective self-service BI solution depends on the right features, processes, and tools to drive effective collaboration. Read our blog article to learn more.
CIO
MARCH 11, 2025
To capitalize on the enormous potential of artificial intelligence (AI) enterprises need systems purpose-built for industry-specific workflows. Strong domain expertise, solid data foundations and innovative AI capabilities will help organizations accelerate business outcomes and outperform their competitors. Enterprise technology leaders discussed these issues and more while sharing real-world examples during EXLs recent virtual event, AI in Action: Driving the Shift to Scalable AI.
Chris Webb BI
MARCH 9, 2025
Following on from my recent post about refreshing semantic models with Fabric Data Pipelines and the semantic model refresh activity , a few people asked me how to refresh hidden tables because they are not displayed in the Pipeline configuration UI. I got the answer from my colleague Alex Powers (aka reddit celebrity u/itsnotaboutthecell ) who kindly allowed me to blog about it.
Contify
MARCH 11, 2025
Discover the latest features and enhancements in Contifys products, along with marketing updates and announcements for March 2025.
Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
Zoominfo
MARCH 13, 2025
Marketing leaders are constantly challenged to drive growth, personalize engagement, and uncover new revenue opportunities. But without the right Go-to-Market Intelligence foundation, marketing efforts can become fragmented leading to wasted budget, missed opportunities, and ROI thats nearly impossible to prove. ZoomInfo equips marketing teams with data-backed insights that make it easier to refine messaging, target the right buyers, and scale impact through AI-driven automation.
GoodData
MARCH 14, 2025
This article explores key examples of sales dashboards, highlighting how they improve operations and support strategic business initiatives.
CIO
MARCH 13, 2025
Dun and Bradstreet has been using AI and ML for years, and that includes gen AI, says Michael Manos, the companys CTO. Its a quickly-evolving field, he says, and the demand for professionals with experience in this space is exceedingly high. Hes seeing the need for professionals who can not only navigate the technology itself, but also manage increasing complexities around its surrounding architectures, data sets, infrastructure, applications, and overall security.
mention
MARCH 15, 2025
Choosing between Agorapulse and Sprout Social for social listening isn’t just about features – it’s about finding the right fit for specific business needs and workflows. This analysis draws from extensive platform documentation, pricing data, and verified user experiences to help teams make an informed decision. The comparison examines core capabilities, integration options, and real-world performance to illuminate the key differences between these leading social listening too
Advertiser: ZoomInfo
In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.
TBR
MARCH 12, 2025
Bridge the pricing gap with data-driven insights from TBR Introduction In the absence of validated data, many professional and IT services firms rely on pricing strategies of the past and anecdotal, and often biased, inputs from field sales and partners within their ecosystem. To optimize both margin and market share, a data-centric, live state of the market pricing analysis can solve many of the unanswered questions services leadership and pricing directors face.
Zoominfo
MARCH 12, 2025
Winning in today’s markets takes more than just raw effort. Sales leaders need to make sure that every interaction counts and that means understanding which accounts are the best fit, when to reach out, and how to solve customer challenges. Thats where Go-to-Market Intelligence enters the picture. Beyond providing basic company and contact information, GTM Intelligence combines the worlds deepest, most accurate B2B datasets with real-time buying signals and AI-fueled insights.
GoodData
MARCH 12, 2025
Ensure compliance, scalability, and security with flexible analytics deployment. GoodData empowers enterprises with cloud, hybrid, and on-prem solutions.
CIO
MARCH 11, 2025
This could be the year agentic AI hits the big time, with many enterprises looking to find value-added use cases. A key question: Which business processes are actually suitable for agentic AI? Business consulting firm Deloitte predicts that in 2025, 25% of companies that use generative AI will launch agentic AI pilots or proofs of concept, growing to 50% in 2027.The firm says some agentic AI applications, in some industries and for some use cases, could see actual adoption into existing workflow
Speaker: Evelyn Chou
Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.
mention
MARCH 15, 2025
Social media monitoring tools have become essential for businesses seeking to understand their online presence and engage with audiences effectively. Awario and Meltwater stand out as prominent solutions in this space, each offering distinct approaches to social listening and analytics. This comparison examines their core capabilities, pricing structures, and real-world performance to help you make an informed choice.
Infegy
MARCH 10, 2025
In the world of social listening, the ability to craft precise queries is essential for extracting meaningful insights from the vast ocean of social data. Today, we're excited to announce the launch of Infegy's latest innovation: AI Assist a powerful new feature designed to transform how you build queries in Infegy Starscape , creating a more efficient workflow for discovering insights.
Weidert Group
MARCH 12, 2025
If youve ever thought about launching a podcast for your business, or if youve dismissed the idea as too resource-intensive, this episode of The ChangeOver is for you. Over the past six months weve experienced what it takes to make a B2B podcast work and now we're sharing what we've learned, including: why we started a show how we got buy-in from the team to participate whats working well, including tools we've implemented to create more efficiently how we're measuring show performance, includin
Dataversity
MARCH 14, 2025
Data Sips is a new video miniseries presented by Ippon Technologies and DATAVERSITY that showcases quick conversations with industry experts from last months Data Governance & Information Quality (DGIQ) Conference in Washington, D.C. Theninth episodeof the Data Sips series features Malcolm Hawker, head of data strategy at Profisee, chatting with host Steve MacLauchlan, head of […] The post Data Sips: Interview with Malcolm Hawker appeared first on DATAVERSITY.
Advertiser: ZoomInfo
As prospects define their problem, search for solutions, and even change jobs, they are generating high-value signals that the best go-to-market teams can leverage to close more deals. This is where signal-based selling comes into play. ZoomInfo CEO Henry Schuck recently broke down specific ways to put four key buying signals into action with the experts from 30 Minutes to President’s Club.
CIO
MARCH 11, 2025
Today, there is hardly any way around AI. But how do companies decide which large language model (LLM) is right for them? The choice is currently wider than ever, the possibilities seemingly endless. But beneath the glossy surface of advertising promises lurks the crucial question: Which of these technologies really delivers what it promises and which ones are more likely to cause AI projects to falter?
mention
MARCH 15, 2025
Sprout Social and Talkwalker stand out as leading platforms in the Social listening space, each offering unique capabilities for monitoring social conversations and extracting actionable insights. This comprehensive comparison examines both tools through the lens of real user experiences, verified platform data, and extensive documentation to help organizations make an informed choice.
Alpha Sense BI
MARCH 14, 2025
The venture capital sector is poised for a long-awaited return to dealmaking, fund deployment, and exit opportunities in 2025. For several years, the VC space has been plagued by high interest rates and inflation, an IPO backlog, and a funding dryspell, emblematic of dicey macroeconomic conditions. Data from the National Venture Capital Association (NVCA) illustrates a massive backlog in VC exits.
Splash BI
MARCH 13, 2025
Choose the Best Oracle EBS Reporting Solution and Make Your Teams Life Easy Explore – Introduction The Reality of Traditional Oracle EBS Reporting Solutions The Hidden Challenges in Traditional Oracle EBS Reporting Solutions (And How to Fix Them) Why Smart Companies Trust SplashBI as their Preferred Oracle EBS Reporting Solution Ready to Implement Oracle EBS Reporting Solution Beyond Excellence?
Speaker: Jamie Bernard
Success in product management goes beyond delivering great features - it’s about achieving measurable financial outcomes that resonate across the organization. By connecting your product’s journey with the company’s financial success, you’ll ensure that every feature, release, and innovation contributes to the bottom line, driving both customer satisfaction and business growth.
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