Trending Articles

Sales Battlecards 101: The Ultimate Guide (2022)


Sales battlecards (also known as competitive battlecards, or simply as battlecards) give your sellers the facts, tactics, and materials they need to win competitive deals. Sales Enablement

Why Big Data is Creating a Big Market for NFTs

Smart Data Collective

Big data technology has led to some other major technological breakthroughs. We have talked in detail about applications of big data in marketing, financial management and even the criminal justice system.


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AI Helps Mitigate These 5 Major Supplier Risks

Smart Data Collective

Artificial intelligence is driving a lot of changes in modern business. Companies are using AI to better understand their customers, recognize ways to manage finances more efficiently and tackle other issues. Since AI has proven to be so valuable, an estimated 37% of companies report using it.

3 Content Marketing Trends B2Bs Must Pay Attention to in 2021

Weidert Group

As we hit the midpoint of 2022, marketing teams are already thinking ahead to 2023. Investment-worthy inbound strategies that attract, engage, and delight revolve around quality content — which explains why content marketing is a favored tactic for 97% of marketers across industries.*.

Intelligence Node Speaks : Employee Spotlight Series : Meet Priya Gaikwad – An OG INodian


Meet Priya Gaikwad – An OG INodian and AVP Admin. Priya is one of the original five at Intelligence Node and has been with the company for nine years.

Social conversations reflect how past Breakthrough Brands continue to shape their space


On June 21, Interbrand published their Breakthrough Brands 2022 – a report celebrating top companies that challenge categorical and cultural norms, innovate to meet new challenges, and demonstrate a deep understanding of human truths.

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Migrating to the cloud? Follow these steps to encourage success

Smart Data Collective

Enterprise cloud adoption increased dramatically during the COVID-19 pandemic — now, it’s the rule rather than the exception. In fact, 9 in 10 companies currently use the cloud in some capacity, according to a recent report from O’Reilly.

Inland Empire Health Plan Selects AIM – Targeted Intelligence for Contract


On April 7, 2022 Inland Empire Health Plan (IEHP), a not-for-profit health plan operating in California, announced the selection of AIM – Targeted Intelligence (AIM) as the vendor to fulfill the data-collection and analysis effort related to the Student Behavioral Health Incentive Program (SBHIP).

Top M&A Tools: A Complete Guide


Originally the domain of large corporations and close-knit circles of big-shot bankers, lawyers, and brokers, M&As have gone mainstream. Here’s how to uncover, track and take action on these lucrative opportunities.

10 Facebook Marketing and Advertising Mistakes That Businesses Should Avoid 


It makes no sense to deny that Facebook is the most influential social network that has ever existed. Created in 2003, the platform has grown from a group of a few hundred users into a channel for communication, political movements, and marketing where nearly three billion people have accounts.

A Complete Guide On How To Set Smart KPI Targets And Goals

Datapine Blog

Table of Contents. 1) What Are KPI Goals? 2) What Are KPI Targets. 3) Benefits Of Setting KPIs Targets & Goals. 4) How To Set KPIs Targets? 5) How To Implement A KPI System? 6) KPI Targets Examples.

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Clutch Names Weidert Group a Top Wisconsin B2B Service Provider

Weidert Group

APPLETON, WI, June 2022 — Clutch, a data-driven company that compiles reviews and other information to help bring businesses together, names Weidert Group a Top Wisconsin B2B Service Provider for 2022.

Risk Analytics: A Quick Guide


Risk analytics helps brands determine the magnitude of underlying uncertainties they face. These uncertainties could be economic, regulatory, financial, technological, and political, and they threaten the business operations, placing the entire company at risk.

How To Set Up a TikTok Live Stream Like a Pro


After establishing itself as one of the best outreach platforms around, TikTok continues to grow as a super convenient content-delivery machine. And while the social media app has become (in?)

Annuity Awareness Month Edition

Wink Intel

June is Annuity Awareness Month! We reprinted our Chief Storyteller, Sheryl Moore’s most requested annuity-focused articles all month long; they are indicated with “reprint” in the title. You’ll find these timeless articles are still relevant today.

Automotive Industry Uses Analytics To Solve Pressing Supply Chain Issues

Smart Data Collective

The automotive industry is struggling to meet demand as a growing supply chain shortage cripples the global economy.

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Mind Shifts

Competitive Comparison: What It Is, Why You Need It, & How to Do It


The need for social and media analytics continues to rise as more companies enter into the playing field. And a competitive comparison is a vital part of your company’s benchmarking efforts to stay a few steps ahead here.

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Ghana Tech-preneurs: Better Than Silicon Valley?


Owler’s CEO, Tim Harsch, spent three days in Ghana in mid-June at the MEST Africa tech-preneurs presentations. Once a quarter, MEST Africa invites entrepreneurs and founders from around the globe to come and visit their campus and deliver a lecture to their EITs (Entrepreneurs-in-Training).


Wink Intel

DON’T ASSUME PROSPECTS KNOW ANNUITIES. April 21, 2013 by Sheryl J. Moore. By Sheryl J. Moore, President and CEO of Moore Market Intelligence, an indexed product resource in Des Moines, IA. .

5 Best Free AI-Based Video Editing Software Applications for 2022

Smart Data Collective

Artificial intelligence technology has many implications for the fields of marketing and multimedia. Many marketers are using AI to create higher quality video content. What Are the Benefits of AI Technology with Video Editing? Video content is becoming more and more popular these days.

Upcoming events from SCIP


Upcoming webinars, topic tables & workshops. Upcoming SCIP Events. SOLD OUT / June 22 - Topic Table. Knowledge Transfer Tips & Tricks. Moderator : Laurie Young (Lone Star).


How Social Conversation Creates Business Transformation


Capturing actionable consumer thoughts to guide strategic planning is an enormous task. There are almost 8 billion people out there, holding a variety of perspectives, after all – so any understanding must be led by a nuanced approach. Here’s how.

Owler Max - Now With Hubspot Integration


How does Owler Max Integrate With Hubspot? Owler’s engineering team has developed an incredible Hubspot integration for our sales-focused product, Owler Max. This integration revolutionizes the way sales teams interact with Owler Max and prospect for customers.

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REPRINT: FMO Q&A #AnnuityAwarenessMonth

Wink Intel

Originally published October 2019. Over the past couple of decades, I have had the pleasure of working with hundreds of FMOs. These distributors drive innovation in product development, have the ability to command sales, and help the independent agent in their quest to best serve their clients.

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Perks of Predictive Analytics for Businesses Big and Small

Smart Data Collective

Technology has a funny way of being exciting and a little confusing. As a business owner, you’ve heard about predictive analytics, and you know some people are excited about it, but you’re still not sure how it’s supposed to help. The following are some major benefits of predictive analytics for businesses big and small. Quicker Snapshots of the Future.

The Business Model Canvas


This practice brief describes the process that Lisa Goldberg, Senior Director of Market Intelligence. NEW Practice Brief - How Ellucian Drives Excellence, Innovation & a Competitive Mindset.


2022 New Client Wins Build on Engage3’s 2021 Momentum


2021 was a year of unprecedented growth. In 2021 Engage3 doubled our customer count, raised our Series D financing and launched into new global markets.

Rethinking Brand Positioning to Reflect Consumer & Market Trends


Brands are increasingly challenged with balancing purpose and profit. This is particularly true as the global consumer base becomes more socially conscious and focused on equality, equity, and sustainability.


Wink Intel

I GIVE A DAMN ABOUT ANNUITIES – YOU SHOULD TOO. May 19, 2015 by Sheryl J. Moore. WHY PEOPLE NEED ANNUITIES. I recall well my entrance into the life insurance market.