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Crayon
JULY 30, 2021
More than two-thirds of competitive intelligence professionals say their in-house team is responsible for win/loss analysis. That’s a lot of ground to cover between the hours of 9am and 5pm—which is why simple win/loss analysis templates can be tremendously helpful.
Crayon
MAY 7, 2021
Win/loss analysis is an essential practice for anyone who wants to better understand their competitive landscape and continuously optimize processes across sales, marketing, product management, and beyond. How do you calculate win rate and win/loss ratio?
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Crayon
JULY 23, 2021
Win/loss analysis—the process of determining why deals are won or lost—yields insights that practically everyone across your organization can use to their advantage.
Crayon
APRIL 29, 2022
We touched on it in our guide to penetration pricing , and today we go deep on one of the most polarizing pricing strategies out there: loss leader.
Crayon
APRIL 12, 2022
It's Monday morning. You haven’t even taken the first sip of your coffee. You touch your right index finger to the magical biometric scanner thing on your MacBook. Your company-approved desktop wallpaper comes alive with apps. Analyzing Intel
Smart Data Collective
AUGUST 14, 2022
Data loss is a serious problem for many businesses. An estimated 94% do not survive a catastrophic data loss. Data loss prevention (DLP) strives to protect your business data from inside or outside compromise. Data Loss Prevention is Essential for Modern Businesses.
Crayon
APRIL 27, 2022
Canada is south of Detroit. Competitive Intelligence Strategy
Primary Intelligecne
AUGUST 5, 2021
Traditional win loss analysis is dead. Having been in the industry for over 20 years, we’ve seen the struggles of traditional win loss analysis and how it impacts businesses of all shapes and sizes. The Issues with Traditional Win Loss. A Better Way for Win Loss.
Primary Intelligecne
APRIL 27, 2022
Whether acquiring new business, renewing current customers, or growing current account revenue, Win-Loss Analysis (WLA) gives insight into the decision drivers behind deal outcomes according to your buyers. It’s important to remember that Win-Loss findings are not just for your accounts teams.
Crayon
JUNE 30, 2022
June is here and with it comes a brand new episode of Into the Fray: The Competitive Intelligence Podcast ! Crayon Updates
Primary Intelligecne
MAY 4, 2022
This same concept is relevant when discussing the use of primary and secondary sources when performing Win-Loss Analysis for your company. Whose perspective do we need to utilize to get actionable Win-Loss insights? . Data research & methodologies Sales Win loss analysis
Primary Intelligecne
JULY 21, 2021
In company circles, win loss analysis tends to be regarded as a Marketing department initiative. When brought up to other departments, many tend to ignore win loss insights as they don’t see how such a program can benefit their area. The post Who Benefits from Win Loss Analysis?
Cipher
FEBRUARY 22, 2021
Welcome to Goodbye Information, Hello Intelligence , a monthly coffee chat hosted by leadership at Cipher Systems to uncover nuggets of wisdom from the world's foremost competitive intelligence leaders. The following are notes from Goodbye Information, Hello Intelligence: Episode 02.
Primary Intelligecne
DECEMBER 22, 2021
There are several ways a product leader can use win loss analysis to keep your offerings in line with buyer needs. Win loss analysis helps you gather the voice of your buyers and what they perceive are the strengths and weaknesses of your product. Win loss analysis
Primary Intelligecne
NOVEMBER 10, 2021
As a sales leader, win loss analysis is key to hitting revenue goals and increasing win rates for your team. Through win loss analysis, you are able to tap into your buyer feedback to get an unbiased look into why your reps win and lose.
Primary Intelligecne
NOVEMBER 24, 2021
Win loss analysis has helped many marketers better understand their buyers. As a marketing leader, there are many ways you can use your win loss insights including: Strategic Direction in Marketing Efforts. Competitive intelligence Win loss analysis
IT Business Edge
AUGUST 19, 2022
That’s where data loss prevention tools come in. Also read: Implementing Best Practices for Data Loss Prevention. What is Data Loss Prevention? Data loss prevention is the proactive process of identifying, monitoring, and protecting data in use, in transit, and at rest.
FedSavvy
JULY 13, 2022
GDIT’s win at the EPA is important to make up for losses elsewhere in the areas of enterprise IT and cloud computing. Transferring into the latter half of FY2022, we look back at some of the major contract wins that jumpstarted 2022.
Smart Data Collective
AUGUST 4, 2022
Data loss is a growing problem, as companies become more dependent on data than ever. The cost of data loss can be massive for many companies. A data center outage can cost $7,900 in losses every minute.
Primary Intelligecne
DECEMBER 8, 2021
Most often when people think of win loss analysis, they think of the sales process. But win loss analysis has tremendous benefits on the customer success side of a buyer’s journey. The post Using Win Loss Analysis: Customer Experience appeared first on Primary Intelligence.
FedSavvy
JULY 12, 2021
This post is a follow-up of our November 2020 blog , which highlighted some of the major wins and losses at the end of FY2020. As we head into the second half of FY2021, it is important to recap and analyze some of the major ($200M+) contract wins that kicked off this fiscal year.
Smart Data Collective
SEPTEMBER 13, 2021
One way to mitigate the loss of vital information is to have a sound backup system, which will improve the chances of recovering the data. Loss of data can be costly for an enterprise. The most common cause of loss of data is human error. Data loss prevention (DLP).
Primary Intelligecne
MARCH 15, 2022
As marketers running a win-loss program, we often struggle to share findings with other departments in our organizations. Win-Loss Analysis impacts all customer-centric departments and creates alignment throughout your organization when insights are shared and discussed.
FedSavvy
NOVEMBER 10, 2020
FY2021 is upon us so this is as good a time as any to recap some of the wins and losses that ended FY2020. This is a heavy loss for HII, who inherited this contract from acquisition of Camber.
Primary Intelligecne
SEPTEMBER 15, 2021
Here at Primary Intelligence, our most requested eBooks cover “ why win loss analysis? People are constantly trying to understand what win loss analysis is and how it can help them. When Primary Intelligence first started in 2000, win loss analysis was in its infancy.
Domo
MAY 27, 2022
A critical need for any insurance company is track claim losses over time by displaying them in what are called “loss triangles.” To produce the loss triangles, I leverage the group by tile and the rank and window tiles to create running totals. Problem.
Zoominfo
MARCH 8, 2021
Data loss is common in all businesses. What Causes Data Loss? Whether losing data is intentional, accidental, or products of ignorance, it’s important to know what you’re up against and how to prevent loss. Data Loss Scenarios & Tips.
Primary Intelligecne
OCTOBER 24, 2019
Win Loss Analysis continues to gain popularity as a buzz word for self-help improvement within sales and marketing teams. You can’t do a couple of half-baked actions on the side of everyday business and expect it to be the equivalent of a full-blown win loss analysis program.
Cooperative Intelligence Blog
FEBRUARY 9, 2017
Recently I was interviewed about Win Loss analysis. Question: Why did you write this book, Win/Loss Analysis ? Ellen: There wasn’t a book written on Win/Loss analysis and every time I complete a Win/Loss project, and my client makes the changes that I recommend, they make more money. Question: So what exactly is Win/Loss Analysis? Question: What is the most compelling reason for people to do Win/Loss analysis? Often they’ll tell you more than losses will.
Zoominfo
APRIL 30, 2021
“In March 2020, live events were canceled overnight. Like everyone else, we had to pivot, and fast.” — Danny Daly, manager, marketing events at ZoomInfo. Since the start of Covid-19, in-person events, conferences, and tradeshows have come to a halt.
Primary Intelligecne
OCTOBER 24, 2019
Win Loss Analysis continues to gain popularity as a buzz word for self-help improvement within sales and marketing teams. You can’t do a couple of half-baked actions on the side of everyday business and expect it to be the equivalent of a full-blown win loss analysis program. Recently we came across this blog post by Jeff Chamberlain entitled, “ Why Isn’t Win/Loss Analysis Successful? which went over three reasons why people attempt win loss analysis and why they fail.
Zoominfo
MAY 20, 2018
A win/loss analysis is the process of studying past business deals in order to generate valuable insights about your company’s selling practices. In fact, companies that conduct win/loss analyses consistently outperform those that don’t in the following areas ( source ): Customer retention rate: 60% vs. 48%. Continue reading to learn how you can incorporate sales win/loss analysis into your business strategy. Step 2: Develop your win/loss analysis questions.
Cooperative Intelligence Blog
APRIL 6, 2017
I just had another client tell me he was getting pushback from his salesforce to do Win/Loss analysis. They felt that win/loss analysis would be a critique of them, and only them. The objective of Win/Loss analysis is to win and retain more business, not to critique sales people. To strengthen this argument, I share the 4 topical areas we cover in the Win/Loss interviews with the company’s customers and those who chose a competitor: Relationship Health.
Wink Intel
MAY 10, 2022
Lincoln Financial earnings dropped by more than half year over year in the first quarter, largely because of pandemic-related losses but also a drop in indexed variable annuity sales, which incoming CEO Ellen Cooper said was in line with the carrier’s shift in sales strategy. The post Lincoln Financial Losses Slow With Ebbing Pandemic appeared first on Wink.
FedSavvy
APRIL 22, 2022
In The Media Podcasts Win Loss trends
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