Crayon

JUNE 1, 2023

Matthew Reeves of Goldpan explores the importance of conducting win/loss analysis during times of economic uncertainty.

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Loss Win Analysis Competitive Intelligence 325

Crayon

NOVEMBER 18, 2022

The hypercompetitive New York Yankees owner George Steinbrenner said it best: “Winning is the most important thing in my life, after breathing. Breathing first, winning next.”.

Win 325

Win Loss IT 325

Primary Intelligence

AUGUST 5, 2021

Traditional win loss analysis is dead. Having been in the industry for over 20 years, we’ve seen the struggles of traditional win loss analysis and how it impacts businesses of all shapes and sizes. The Issues with Traditional Win Loss. Most companies do not have a win loss expert in-house.

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Loss Win Analysis Sales Enablement 197

Primary Intelligence

JULY 21, 2021

In company circles, win loss analysis tends to be regarded as a Marketing department initiative. When brought up to other departments, many tend to ignore win loss insights as they don’t see how such a program can benefit their area. Ultimately, win loss analysis helps sale win more deals.

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Loss Win Analysis Competitive Intelligence 197

Crayon

APRIL 12, 2022

It's Monday morning. You haven’t even taken the first sip of your coffee. You touch your right index finger to the magical biometric scanner thing on your MacBook. Your company-approved desktop wallpaper comes alive with apps.

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Win Loss Competitive Marketing 617

Crayon

JANUARY 23, 2023

When your win/loss data is disconnected from your competitive intelligence tool, trying to understand your differentiators is like trying to appreciate the Mona Lisa from a mere 6 inches away — you kind of get it, but it’s nowhere close to the experience of seeing the full picture (or painting in this case).

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Loss Win Intelligence Intelligence 325

Crayon

MAY 9, 2023

This is a Crayon guest post from one of our partners, PSP Enterprises. Visit the Crayon Partner Directory to learn more!

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Loss Win Analysis Learning 617

Primary Intelligence

SEPTEMBER 1, 2021

Whether you’ve conducted multiple win loss programs throughout your career, or you are a marketer diving into win loss analysis for the first time, it’s important to choose a win loss platform that will help you get the most from your buyer data. Win loss analysis isn’t just for marketers anymore.

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Loss Win Sales Enablement Analysis 162

Primary Intelligence

NOVEMBER 10, 2021

As a sales leader, win loss analysis is key to hitting revenue goals and increasing win rates for your team. Through win loss analysis, you are able to tap into your buyer feedback to get an unbiased look into why your reps win and lose. Sales Coaching. It can be difficult to know what deals will close.

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Loss Win Analysis Sales 104

Primary Intelligence

DECEMBER 22, 2021

There are several ways a product leader can use win loss analysis to keep your offerings in line with buyer needs. Win loss analysis helps you gather the voice of your buyers and what they perceive are the strengths and weaknesses of your product. Developing Product Roadmap. Increase product impact on buyer needs.

Loss 104

Loss Win Analysis Knowledge 104

Primary Intelligence

MARCH 7, 2023

When running Win-Loss Analysis or a voice of the customer program, you must be able to show the value and impact of your program to executives and key stakeholders. Win-Loss KPIs that measure application: Win-loss analysis and voice of the customer programs are meant to drive results and increase revenue.

Loss 104

Loss Win Analysis Competitive Intelligence 104

Primary Intelligence

NOVEMBER 24, 2021

Win loss analysis has helped many marketers better understand their buyers. As a marketing leader, there are many ways you can use your win loss insights including: Strategic Direction in Marketing Efforts. This will help you increase win rates and know where to spend your time and budget for the best ROI.

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Loss Win Analysis Marketing 104

Primary Intelligence

SEPTEMBER 15, 2021

Here at Primary Intelligence, our most requested eBooks cover “ why win loss analysis? People are constantly trying to understand what win loss analysis is and how it can help them. When Primary Intelligence first started in 2000, win loss analysis was in its infancy. What is win loss analysis?

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Loss Win Analysis Education 162

Primary Intelligence

DECEMBER 8, 2021

Most often when people think of win loss analysis, they think of the sales process. But win loss analysis has tremendous benefits on the customer success side of a buyer’s journey. Customer experience can benefit from win loss insights in the following ways: Aligning Sales Promises and Delivery.

Loss 104

Loss Win Analysis Sales 104

FedSavvy

NOVEMBER 10, 2020

FY2021 is upon us so this is as good a time as any to recap some of the wins and losses that ended FY2020. Knowing these contract wins is not only key for situational awareness, but to keep current with what past performance and success stories your competitors may use in the future. Highlights of major wins.

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Loss Win Intelligence Intelligence 130

FedSavvy

JULY 12, 2021

As we head into the second half of FY2021, it is important to recap and analyze some of the major ($200M+) contract wins that kicked off this fiscal year. This post is a follow-up of our November 2020 blog , which highlighted some of the major wins and losses at the end of FY2020. Highlights of major wins.

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Win Loss Counterintelligence Security 130

Primary Intelligence

OCTOBER 24, 2019

Win Loss Analysis continues to gain popularity as a buzz word for self-help improvement within sales and marketing teams. You can’t do a couple of half-baked actions on the side of everyday business and expect it to be the equivalent of a full-blown win loss analysis program. But it isn’t a quick fix.

Loss 104

Loss Win Analysis Sales 104

Zoominfo

MAY 20, 2018

A win/loss analysis is the process of studying past business deals in order to generate valuable insights about your company’s selling practices. In fact, companies that conduct win/loss analyses consistently outperform those that don’t in the following areas ( source ): Customer retention rate: 60% vs. 48%.

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Loss Win Analysis Sales 223

Crayon

JUNE 30, 2022

June is here and with it comes a brand new episode of Into the Fray: The Competitive Intelligence Podcast !

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Loss Win Competitive Intelligence Competitive 325

Cipher

FEBRUARY 22, 2021

Welcome to Goodbye Information, Hello Intelligence , a monthly coffee chat hosted by leadership at Cipher Systems to uncover nuggets of wisdom from the world's foremost competitive intelligence leaders. The following are notes from Goodbye Information, Hello Intelligence: Episode 02.

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Loss Win Analysis Competitive Intelligence 336

Primary Intelligence

JANUARY 23, 2023

Boston and Draper, UT – Primary Intelligence , the leader in win-loss analysis, and Crayon , the premier competitive intelligence platform, today announced a first of its kind integration that seamlessly embeds valuable win-loss insights directly into competitive intelligence deliverables.

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Competitive Intelligence Loss Win Data Analysis 104

Kompyte

MARCH 7, 2023

Keeping tabs on high-level aspects of your sales process is a great first step in turning your losses into big wins. But, to fully understand exactly where and how you can step up your sales, you don’t want to rely on guesswork—you need to include a win-loss analysis.

Loss 52

Loss Win Analysis Sales 52

Primary Intelligence

OCTOBER 24, 2019

Win Loss Analysis continues to gain popularity as a buzz word for self-help improvement within sales and marketing teams. You can’t do a couple of half-baked actions on the side of everyday business and expect it to be the equivalent of a full-blown win loss analysis program. But it isn’t a quick fix.

Loss 81

Loss Win Analysis Sales 81

Crayon

APRIL 27, 2022

Canada is south of Detroit.

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Loss Win Competitive Intelligence Competitive 405

CIO

MARCH 6, 2024

Attacks against OT systems pose risks beyond financial losses. 3 business benefits of stronger security Having a more secure IoT network is a huge win in itself, but there are three additional benefits worth knowing about. A winning combination of security solutions will help accelerate returns on your Industry 4.0

Security 789

Security Security Business Win 789

Cooperative Intelligence Blog

FEBRUARY 9, 2017

Recently I was interviewed about Win Loss analysis. Question: Why did you write this book, Win/Loss Analysis ? Ellen: There wasn’t a book written on Win/Loss analysis and every time I complete a Win/Loss project, and my client makes the changes that I recommend, they make more money.

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Loss Win Analysis Market Segmentation 100

Cooperative Intelligence Blog

APRIL 6, 2017

I just had another client tell me he was getting pushback from his salesforce to do Win/Loss analysis. They felt that win/loss analysis would be a critique of them, and only them. The objective of Win/Loss analysis is to win and retain more business, not to critique sales people.

Loss 100

Loss Win Analysis Knowledge 100

Zoominfo

MARCH 16, 2017

A win/loss analysis reveals why and how a sales opportunity turned into a new customer (or not). What Is A Win/Loss Analysis? A win/loss analysis is the process of studying past business deals to evaluate why sales opportunities became wins and losses. What made it better?

Loss 100

Loss Win Analysis Sales 100

Kompyte

AUGUST 21, 2023

Imagine if you always knew, not just how often you win and lose deals, but exactly why you win and lose. Armed with this knowledge, you adjust strategies across sales, marketing, and even product—and watch your win rates climb.

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Win Loss Sales Knowledge 65

CIO

DECEMBER 13, 2022

How does the data analytics program reduce losses for the business? Gaining momentum through early wins Early wins provide momentum as well as a foundation from which teams build a sense of community and confidence. How is data analytics helping us drive down capital expenditure and operating costs?

Win 657

Win Loss Capital Advantage 657

FedSavvy

JULY 12, 2022

Portfolio changes and noteworthy wins. Recent and noteworthy wins include: U.S. Win Loss trends. We selected a sample of relevant GAO Protests since 2018 to explore any trends in Accenture’s wins and losses. Find out more about win-loss trends through our new Battle Card offering.

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Win Loss Education Innovation 130

Primary Intelligence

APRIL 13, 2020

One critical component to a successful revenue growth strategy is to increase win rates on deals in the pipeline. To accomplish big gains in win rates, an organization really needs to understand the answers to three critical questions. What are the unique win loss reasons for each individual sales rep? Download eBook.

Win 106

Win Loss Battlecard Advantage 106

Primary Intelligence

APRIL 13, 2020

One critical component to a successful revenue growth strategy is to increase win rates on deals in the pipeline. To accomplish big gains in win rates, an organization really needs to understand the answers to three critical questions. What are the unique win loss reasons for each individual sales rep? Download eBook.

Win 104

Win Loss Battlecard Advantage 104

Cooperative Intelligence Blog

JUNE 29, 2016

In May, I was honored to give a Win/Loss analysis webinar, as part of the competitive intelligence #IntelCollab series facilitated by Craig Fleisher, Chief Learning Officer at Aurora WDC. You can view the slides and listen to the webinar entitled: Win/Loss Analysis Captures and Keeps New Business.

Loss 100

Loss Win Analysis Competitive Intelligence 100

CIO

OCTOBER 24, 2023

Organizations should feel especially confident when it comes to the threat posed by generative AI systems if they already have a data protection like Symantec Data Loss Prevention Cloud. When it comes to generative AI, it’s not a question of whether it’s a win for the enterprise or not. We are still in the early days of generative AI.

Intellectual Property 850

Intellectual Property Education Loss Security 850

FedSavvy

JUNE 10, 2022

The age-old debate of “submitting a technically acceptable proposal and a very aggressive bid leads to a win” is one we hear constantly. . Figure 2 – There are many evaluations that a low price didn’t win. If you like winning, connect the approach with benefits. Let’s pause though. Is that really true? .

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Win Analysis Entertainment Competitive 130

Contify

MAY 5, 2022

The post Beyond Win Loss Analysis: Analyzing Competitors’ Deal Wins to Generate Powerful Insights appeared first on Contify Market and Competitive Intelligence Platform - Blog.

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Win Loss Analysis Competitive Intelligence 40