Sat.Jan 28, 2023 - Fri.Feb 03, 2023

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It Takes a Village: How to Elevate Your CI Program Through Multi-Threading

Crayon

As a Customer Success Manager here at Crayon, I have seen over 100 CI programs in action. Nearly all of them have the same success criteria: “Enabling the sales team to win competitive deals and transforming their approach to the competition from reactive to proactive”.

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Making Remarkable Energy Grids a Reality

CIO

Many industries already benefit from the transformative power of advanced digitalization. Telecommunications, manufacturing, retail, publishing, and others have seen amazing changes in terms of new opportunities, capabilities, and efficiencies.

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5 Proven Tips for Utilizing AI with PPC Advertising in 2023

Smart Data Collective

Every year, we hear new stories about how artificial intelligence technology is becoming more integral to the marketing profession. In 2022, one of the biggest breakthroughs ever was the emergence of AI art. However, there are other benefits of AI in marketing that get less publicity.

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Passing Any Arbitrary Value From A Power BI Report To A Dynamic M Parameter

Chris Webb BI

Dynamic M parameters are incredibly useful in Power BI when using DirectQuery mode because they allow you to pass values from your report direct to your data source query, bypassing Power BI’s own SQL (or whatever query language your source uses) generation layer.

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Which ESG Topics Get the Most Attention?

People are focusing on how companies are responding to the headline issues of the day, says a report from 3BL Media on evolving interests in ESG subjects, which also found a mismatch between the stories brands publish and topics audiences want.

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15 competitive intelligence companies - US

Aqute Intelligence

Based on our fuller list of competitive intelligence companies, below is the list of companies based in the US or with a mostly US focus - as far as one can judge by their websites. If we have missed anyone out, please tweet @aquteintel AIM , US Aqute Intelligence , US (this is us, woohoo!)

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3 AI-Based Strategies to Develop Software in Uncertain Times

Smart Data Collective

AI technology is becoming increasingly important for software developers. We talked about some of the ways software developers can create successful AI applications.

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Industrial Content Marketing: ToFu Questions That Need Answers

Weidert Group

Top-of-the-funnel content — it’s how you’ll attract the largest audience and the greatest number of potential leads. ToFu, as it’s often called, is the widest part of the sales and marketing funnel , and where you make that vital first impression with the majority of your leads.

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Promoting Data-Driven Collaboration with an Enhanced Business Model Canvas

Dataversity

The number of organizations undertaking digital transformation initiatives continues to grow as businesses seek to increase profits using digitization and automation. The potential impact of digital transformation can be significant, so the stakes are high, as is the value of available data.

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Is ITOM Still Relevant for Multi-cloud Environments?

CIO

IT Operations management (ITOM) – a framework that gives IT teams the tools to centrally monitor and manage applications and infrastructure across multi-premise environments – has been the foundation of enterprise IT infrastructure and applications for the last 30 years.

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7 Trends in ESG: What PR Pros Need to Know in 2023

What does the evolution of ESG programs mean for communicators? As it turns out - a lot. New challenges are coming into focus, driven by the increasing attention to corporate sustainability and environmental, social, and governance (ESG) programs, and the evolving state of ESG reporting regulations. This new ebook from 3BL Media explores seven trends in detail and unpacks what they mean for communicators. Access your copy for free today.

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5 Ways AI Technology Has Disrupted Website Development

Smart Data Collective

AI technology has significantly disrupted the world of business. According to a survey by IBM, 35% of companies report using AI. But what are the best ways to leverage artificial intelligence? One of the most important is to use AI to improve the quality of your websites.

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Ep. 601 – How Bias Can Frame Your World View with Jessica Nordell, Author and Speaker

Happy Market

Our guest today is Jessica Nordell, Author and Speaker. In 2021 she published The End of Bias: A Beginning: The Science and Practice of Overcoming Unconscious Bias. Jessica has served as a teacher and journalist.

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2023: Mitigating Data Debt by Knowing or by Guessing?

Dataversity

One of the newer data buzzwords is “data debt.” Actually, it is approximately 10 years old, and it became popular ever since agile people realized that postponing things creates not only technical debt, but certainly also data debt.

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Modernizing enterprise architecture for the digital era

CIO

With digital operating models altering business processes and the IT landscape, enterprise architecture (EA) — a rigid stalwart of IT — has shown signs of evolving as well.

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7 Ways to Supercharge Your ABM Strategy with Real-Time Intent

Streaming real-time intent is a homerun for marketing and sales’ account-based marketing (ABM) strategies. With real-time buyer insights, you can be first-in-line to provide solutions and lead better, hyper-personalized conversations.

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Annuity Sales Jump 22% YoY to New Record

Wink Intel

Investors grasping for guaranteed retirement income, combined with rising interest rates, spurred total annuity sales to reach a record $310.6 billion in 2022, according to a new report. Last year’s total annuity sales topped the record set in 2008 by 17%, Limra says it found in its annual individual annuity sales survey. Click HERE to read the full story via Financial Advisor IQ The post Annuity Sales Jump 22% YoY to New Record appeared first on Wink. Industry Articles

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Make Smarter Pricing Decisions with Online Price Comparison Software

Cata Crops

Pricing decisions are difficult. Making pricing decisions is one of the most difficult facets of running a business. It’s important to set prices that are fair and attractive to customers but also high enough to ensure you turn a profit.

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Making Data FAIR for All

Dataversity

It is tempting, when pursuing a project that requires heavy use of data, to focus just on that particular project. Collect or locate the data needed to answer the question at hand, work out the conclusions based on that data, act on the conclusions, and discard the data.

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Discover’s unique IT training platform builds skills and community

CIO

With talent markets tight as ever, upskilling is increasingly becoming an IT imperative, and Discover Financial Services is among those companies sharpening staff capabilities by investing in their IT training strategies.

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Digitizing Logistics: Harness the Power of Data in 4 Steps

Entering a new demand gen position in a volatile market is nerve-wracking. In demand generation, data is essential for knowing who you should target and how. In this eBook, you’ll learn how to identify and target your ideal prospects using different types of data.

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Principal Financial Group® Announces Full Year and Fourth Quarter 2022 Results

Wink Intel

Declares first quarter 2023 common stock dividend Company Highlights Full year 2022 net income attributable to PFG of $4.8 billion, or $18.85 per diluted share, includes $3.3 billion of income from exited business. Fourth quarter 2022 net loss attributable to Principal Financial Group ® , Inc. PFG) of $10 million, or $0.04 per diluted share, includes $514 million of loss from exited business. Full year 2022 non-GAAP operating earnings of $1.7 billion, or $6.66 per diluted share.

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Diversity Matters in the Sales Industry

Owler

Derrick Jenkins, Head of Marketing at Owler, answered a few questions regarding the role diversity plays in the sales industry and provided great recommendations for sales leaders to follow. Why is it important to have a diverse sales team?

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Six Principles of Dashboard Information Architecture

GoodData

Designing a dashboard that users will love? Follow these 6 key principles of information architecture to make data navigation a breeze

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Datatype Conversion in Power Query Affects Data Modeling in Power BI

BI Insight

In my consulting experience working with customers using Power BI, many challenges that Power BI developers face are due to negligence to data types.

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16 Go-to-Market Plays for Your Entire Sales Funnel

After gathering some of the best go-to-market plays from our own B2B sales and marketing pros, we've package them here for you. Try one of these 16 plays in your next salesflow or as inspiration for your next winning sales engagement strategy.

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DALBAR Annuity Service Award Winners Excel at Meeting Investor Needs

Wink Intel

MARLBOROUGH, Mass.–( –( BUSINESS WIRE )–DALBAR today announced the winners of the 2022 Annuity Service Award which recognizes those annuity companies providing the highest quality customer service in the industry. Annuities offer features that can help investors in multiple ways, including options for lifetime income, growth potential and protection from uncertain markets.

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Data Analytics Helps Marketers Substantially Boost Image SEO

Smart Data Collective

Data analytics technology has become a very important element of modern marketing. One of the ways that big data is transforming marketing is through SEO. We have previously talked about data-driven SEO. However, we feel that it is time to have a more nuanced discussion about using big data in SEO.

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Hype or Reality?

BI Survey

Who hasn’t experienced this: A new round of corporate planning means a lot of stress, overtime and repeated, tiring discussions about its relevance.

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Ameriprise Financial Reports Fourth Quarter 2022 Results

Wink Intel

MINNEAPOLIS–( BUSINESS WIRE )–Ameriprise Financial, Inc. NYSE: AMP): Earnings Per Diluted Share Return on Equity, ex AOCI (1) Q4 2022 FY 2022 2022 GAAP $4.43 $22.51 GAAP 43.1% Adjusted Operating $6.94 $23.96 Adjusted Operating 45.9% Adjusted Operating, Ex. Unlocking (2) $6.94 $25.14 Adjusted Operating, Ex.

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The 5 Stages of Account-Based Marketing — and How to Win Them All

Successfully complete the five stages of ABM: define, identify, engage, convert, and connect. We’ll show you how to create a unified system with your sales team to help them land more qualified opportunities and connect with prospects like never before.