Cipher

JULY 21, 2021

When you’re starting out on a market research project, the choice of tools can be overwhelming. Even for an exercise as simple as a short customer survey, there are hundreds of different tools you can use.

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Cipher

MARCH 23, 2022

Market research plays an important role in defining the strategies of all organizations, and startups are no different. For many growth-stage companies, market research is a vital input into decisions that could make or break the entire business.

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Cipher

AUGUST 25, 2021

Well-designed market research yields many valuable insights for organizations, helping leaders to better understand customer preferences, consumer behavior and market trends.

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Smart Data Collective

SEPTEMBER 13, 2023

billion on marketing analytics within the next seven years. One of the biggest ways that data analytics is changing marketing is that it can help with marketing research. Startups require a solid foundation founded on extensive market research to flourish in this volatile climate.

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Cipher

APRIL 21, 2022

If you’re in the process of creating a business plan, market research will play a central role in helping you to shape your strategy. You could be working on a business plan to raise investment for a new startup , or pulling together a detailed strategy that outlines the expansion of an existing business into a new market.

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Crayon

AUGUST 13, 2021

In its simplest form, a market consists of buyers and sellers. Market research , therefore, is the process of gathering information about the buyers and sellers within a given market. Technically, we could also include suppliers, partners, regulators—but that’s an unnecessary level of complexity for this blog post.

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Cipher

JULY 7, 2021

When it comes to conducting market research, there’s a wide variety of methods that organizations can employ to uncover meaningful insights.

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Cipher

JUNE 14, 2021

It’s crucial for leaders in any industry to always have their fingers on the pulse of their target market in order to best understand their customers, competitors, and general environment. Market research. One way to do that?

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Crayon

APRIL 7, 2021

Conducting market research is never an easy task — it presents challenges to businesses of all shapes and sizes. Nowadays, free market research tools and resources are abundant — and you’ll be familiar with eight of our favorites by the time you’re done reading this blog post. Absolutely not.

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Cipher

JULY 5, 2021

Organizations that embrace market research reap many benefits: an in-depth understanding of their customers, advanced analytics for enhanced results interpretation, and the ability to uncover new market trends as they develop to name a few. Today, market research goes hand-in-hand with market and competitive intelligence (M/CI).

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Cipher

JUNE 9, 2021

Businesses today need to build a deep understanding of their customers, competitors , and external environment. Doing so empowers organizations to uncover actionable insights that enable them to make critical decisions with a high degree of confidence.

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Alpha Sense BI

MARCH 10, 2023

By taking a more proactive—rather than reactive—approach to research, organizations can leverage better-informed strategies to stay ahead of their competitors. Compared to the time and expenses associated with manual research, platforms that leverage AI search technology offer an exponentially higher ROI to any market research process.

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Netbasequid

JUNE 16, 2023

Our 2023 North America Market Research Survey Report digs into how this looks, perspectives on available data sources, common analytical capabilities employed, challenges encountered, and aspirations for more advanced analytics methods. A Thriving Industry The market research industry is thriving and poised for continued growth.

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Alpha Sense BI

MAY 10, 2023

This is especially true of the market research and intelligence industry, where a number of companies across sectors are wielding GenAI for similar purposes. But even more promising is this technology’s capability to help companies develop growth opportunities in new markets, overlooked consumers, and aiding in strategy building.

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Netbasequid

AUGUST 9, 2022

And this understanding is made possible with a market research report. We are going to cover the bases of what a market research report is and how to prepare one that will set you on the road to success. What Is a Market Research Report? Types of Market Research. Let’s begin!

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Netbasequid

JANUARY 6, 2023

So, let us look at some of the consumer and market research predictions hoping they will put you in a winning position. In-House Market Research. Faced with the heavy demands of the current business environment, brands have had to weigh between hiring external marketing agencies and bringing the process in-house.

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WideNARROW

AUGUST 11, 2023

The ultimate market research template and guide For any business today, market research and intelligence is critical in understanding customer behaviors, identifying trends, and predicting market shifts.

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Netbasequid

JULY 26, 2022

In a previous post, we touched on secondary market research, but didn’t go into depth. Our other post focused on primary market research––including what it is, the methods used, and both the advantages and disadvantages of using it as a data source. What is Secondary Market Research? Let’s take a look!

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Netbasequid

JUNE 13, 2022

Through market research, companies reduce these uncertainties, build confidence, and achieve mission critical business objectives. Market research is a dynamic field. We’ll share some insight about traditional market research vs modern strategies below! The Evolution of Market Research.

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Netbasequid

AUGUST 17, 2022

Brands do not often place enough stock in the “worse” part of that equation until a crisis hits, but market research can change that! So, what are the characteristics of solid market research – and how can it be used to defend your brand specifically? Brands Require Accurate Market Research. Insist on it.

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Netbasequid

AUGUST 1, 2022

Market research confirms or dispels dangerous assumptions and reveals intel that generates new ideas and makes marketing magical. What is Market Research? Market research is the process of understanding the current state of the market in relation to a particular aspect of the business.

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Netbasequid

AUGUST 2, 2022

It’s easy to see why market research and analysis are often conflated. Both equip decision makers with crucial intelligence around the current state of the market, helping leaders analyze trends and predict future scenarios. What is Market Research? What is Market Research? But they’re not the same.

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ArchIntel

NOVEMBER 2, 2021

Facebook is seeking a product marketing researcher for its Spark AR platform , a studio built for creating intuitive and customizable augmented reality experiences in Instagram stories and reels, among other things. Preference will be given to those with experience in creator ecosystems or developer marketing. ArchIntel™ -.

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Netbasequid

APRIL 7, 2022

As they begin to incorporate consumer insights from social media into their market research, many companies rely on traditional techniques such as focus groups, surveys, interviews, and ethnographies. What is Triangulated Research? Have you had a research project recently? Comprehensive research.

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Netbasequid

AUGUST 29, 2022

There are two great market research approaches to keep brands informed: Qualitative and quantitative market research. While both have their place in business and there are situations where you could use either, we are focusing here on qualitative market research. What Is Qualitative Market Research?

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Netbasequid

AUGUST 15, 2022

By employing online market research! And the statistics below illustrate why online market research is non-negotiable for success: More than 46% of consumers are less loyal to brands after the pandemic – which means the marketing waters are little less friendly and whole lot more unpredictable.

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Netbasequid

AUGUST 11, 2022

When considering the potential pitfalls of market research, sample fraud is arguably the most destructive. Researchers have an obligation to prevent sample fraud, recognizing its prevalence in market research and the possibility it could impact their own studies. What Is Sample Fraud in Market Research?

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Alpha Sense BI

JUNE 23, 2023

For tech companies wanting to stay competitive in the current economic climate, market research is imperative. It enables companies to understand the market and competitive landscape, stay informed on competitors’ moves, and track rapidly evolving consumer preferences.

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ArchIntel

MARCH 2, 2021

Voya Financial announced that it is currently seeking the services of a senior market research analyst to provide strategic input for its businesses. Voya said applicants must have a “robust academic track record” that revolves around marketing, market research, economics, mathematics, statistics and behavioral sciences.

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Netbasequid

SEPTEMBER 16, 2022

There are many reasons, but a recurring theme revolves around market research intelligence, or lack thereof! When new products succeed, ripples are felt across the entire market. No matter your industry, a successful product launch requires market research intelligence. Understanding Individual Struggles.

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Alpha Sense BI

AUGUST 4, 2023

In the realm of investment research, staying ahead of the curve requires access to reliable and comprehensive private market research. Expert Calls in Private Market Research Private market research involves the analysis and evaluation of privately held companies and investments that are not publicly traded.

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ArchIntel

JUNE 1, 2021

Toshiba Global Commerce Solutions is currently recruiting a market research analyst for placement at its offices in Durham City, North Carolina. The post Toshiba Global Commerce Solutions Seeks Market Research Analyst appeared first on ArchIntel™. ArchIntel™ -.

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Netbasequid

SEPTEMBER 12, 2022

Agile research to the rescue! Modern businesses have adopted agile market research as an answer to the dynamic environment in which they operate. What does this mean; how is it different from traditional market research; and why should you do it? What Is Agile Market Research? Let’s find out.

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Netbasequid

JULY 22, 2022

Market research is an important part of business. Let’s take a look at what market research is and how it works, so you can propel your efforts forward today! But that’s really secondary research, one of the two types of market research that you should be doing. What is Primary Market Research?

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ArchIntel

JANUARY 19, 2021

Raven Industries has posted a job opening on LinkedIn for a market research analyst position based in its office in Sioux Falls, South Dakota. The successful candidate will be tasked with performing marketing-related tasks and research in line with the company’s marketing plans and divisional strategic objectives.

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Netbasequid

AUGUST 4, 2022

The limits of market research are ever expanding. And it is, once again, changing market research! In a globalized economy that is ever in flux, the use of technology to select research subjects, simulate potential marketing campaigns, and buy advertising space is not only understandable, it’s necessary.

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ATTEST

NOVEMBER 15, 2022

There are many market research companies out there, but sometimes you just want to work with someone who’s close to home or simply knows the area in which you’re looking to expand. From online surveys to consultancy services, these firms are fifteen different top market research companies for you to pick from.

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