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How to Conduct a Win/Loss Analysis in B2B Sales

Zoominfo

A win/loss analysis is the process of studying past business deals in order to generate valuable insights about your company’s selling practices. In fact, companies that conduct win/loss analyses consistently outperform those that don’t in the following areas ( source ): Customer retention rate: 60% vs. 48%. How was their sales pitch?

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SAP poaches Microsoft exec as its new global head of AI

CIO

Sun has a PhD from MIT and continued to publish academic research papers during his time at Microsoft, in addition to teaching at Seattle and Washington universities. In a recent blog post, Sun described how Microsoft researchers conducted experiments to compare the performance of different AI models for use in Dynamics 365.

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Better Sales Coaching: 7 Effective Sales Coaching Techniques

Zoominfo

It’s true that most sales professionals improve with experience, but if you can provide feedback and personalized goals, it’s possible to accelerate the learning process and get your sellers engaging with prospects faster. This is the time-tested practice of sales coaching. What is Sales Coaching?

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Harnessing Sales Teams as a Source Of Competitive Intelligence

Aqute Intelligence

Your sales team. Unleashing the power of sales as CI agents When it comes to competitor analysis and market research, we often overlook the closest source of first-hand competitor insights – our own sales teams. Can you shed light on a recent win or loss against our main competitors? We will respond shortly.

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Forrester Research Report: How Sales and Marketing Intelligence Drive Improved Business Outcomes

Fact: Only 8% of sales and marketing professionals say their data is between 91% - 100% accurate. In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. However, organizations are fighting back - and winning. The primary takeaway?

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Sales Battlecards: Best Practices That Will Help Your Sales Reps Win More Deals

Evalueserve

In that, elite sales performers win competitive deals 33% more often and make up a mere <10% of your sales team. Winning against competitors isn’t natural skill alone – you can learn from the approach the top performers are using and give the entire sales team the ability to win against competition just as consistently. .

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Oracle makes its pitch for the enterprise cloud. Should CIOs listen?

CIO

In a cloud market dominated by three vendors, once cloud-denier Oracle is making a push for enterprise share gains, announcing expanded offerings and customer wins across the globe, including Japan , Mexico , and the Middle East. However, in the last two years, OCI has begun to attract more new customers of its own.”

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