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Competitive Intelligence Services

Aqute Intelligence

Competitive intelligence (CI) services offer businesses valuable insights into their market and competition. Competitive intelligence services: What is it, and why do you need it? Competitive intelligence (CI) involves gathering and analyzing information about your competitors and the market. Let’s take a look.

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Harnessing Sales Teams as a Source Of Competitive Intelligence

Aqute Intelligence

Your sales team. Unleashing the power of sales as CI agents When it comes to competitor analysis and market research, we often overlook the closest source of first-hand competitor insights – our own sales teams. Can you shed light on a recent win or loss against our main competitors?

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How to use LinkedIn for Competitive Intelligence

Aqute Intelligence

Competitive intelligence analysis helps businesses maintain or gain a strategic market advantage. LinkedIn, with its network of over 750 million users worldwide, is an indispensable competitive intelligence tool, and no competitive intelligence research is complete without it.

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Measuring the Value of Your Competitive Intelligence Program: Top Metrics to Consider

Aqute Intelligence

The definition of a winning edge in the business world nowadays requires more than just savvy marketing campaigns and brilliant services. It’s about understanding your competition and using that knowledge to drive your business forward. It’s about understanding your competition and using that knowledge to drive your business forward.

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How to Conduct a Win/Loss Analysis in B2B Sales

Zoominfo

A win/loss analysis is the process of studying past business deals in order to generate valuable insights about your company’s selling practices. In fact, companies that conduct win/loss analyses consistently outperform those that don’t in the following areas ( source ): Customer retention rate: 60% vs. 48%. How was their sales pitch?

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Using buyer feedback in competitive analysis

Primary Intelligence

Companies who cannot find their competitive edge will lose deals. Therefore, it’s important that sales and marketing have a deep understanding of who their competitors are, what their competitors are doing, and how they can best position themselves against competitors in an ever-changing market. Don’t Skew Your Data.

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Oracle makes its pitch for the enterprise cloud. Should CIOs listen?

CIO

In a cloud market dominated by three vendors, once cloud-denier Oracle is making a push for enterprise share gains, announcing expanded offerings and customer wins across the globe, including Japan , Mexico , and the Middle East. However, in the last two years, OCI has begun to attract more new customers of its own.”

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