Zoominfo

AUGUST 26, 2021

You can add “business development vs. sales” to that long list. Sales is, well, sales: bringing your product to individuals in your predetermined target market segment. Business development can concern anything your company does to expand its market reach. They can also be invaluable in times of market uncertainty.

Sales 130

Sales Market Segmentation Business Benchmarking 130

Zoominfo

OCTOBER 20, 2023

Research, outreach, reminders, and tracking all limit the time your sales team has to connect with prospects and solve their problems. At ZoomInfo, we’ve spent years building and refining outreach practices that you can employ in your sales motions. It only takes one great cold email to get started. Ready for More?

Win 130

Win Sales Market Research Marketing Research 130

Aqute Intelligence

APRIL 25, 2024

LinkedIn, with its network of over 750 million users worldwide, is an indispensable competitive intelligence tool, and no competitive intelligence research is complete without it. Everyone from a product marketing manager to a sales rep can benefit from using LinkedIn for competitor intelligence.

Competitive Intelligence 147

Competitive Intelligence Competitive Intelligence Intelligence 147

Owler

FEBRUARY 3, 2022

Sales Intelligence to Streamline Your Data The B2B data that informs the sales process and enables sales teams to find quality leads is acquired from many sources. Sales intelligence helps to deliver this data. Learn more. Owler tracks over 180,000 events every week, so you’ll never miss out on important industry changes.

Sales 75

Sales Intelligence Intelligence Profiling 75

Netbasequid

JUNE 24, 2021

Social listening and data analytics tools make a world of difference in research and development and forming effective marketing strategies. Why competitive intelligence research is essential for businesses. Competitive intelligence strategies brands use to win. 41% said theirs was somewhat more competitive.

Competitive Intelligence 91

Competitive Intelligence Research Competitive Intelligence 91

Data Hut

JULY 23, 2020

In this product-led era, companies with the best product experience win. Product Intelligence is a lot more than aggregating product data for sales. Which products of yours or your customers perform the best during a sale season? Understanding the play of dynamic pricing forces in the market is critical to increasing sales.

Win 84

Win Intelligence Intelligence Competitor Analysis 84

Zoominfo

MAY 8, 2020

When it comes to sales and marketing, building a prospecting list of target accounts and contacts may feel like a good place to start, but identifying and analyzing the total addressable market should come first. The Top-Down approach to calculating TAM uses industry research to estimate the size of your addressable market.

Analysis 273

Analysis Marketing Marketing Win 273

Zoominfo

MAY 31, 2022

Though your TAM can be produced with a simple formula, calculating it requires market research and accurate data. Know Your ‘Why’ The energy that comes with launching a new product or kicking off a fresh campaign can make sales and marketing teams eager to dive into the details.

Analysis 130

Analysis Marketing Marketing Win 130

SCIP

APRIL 25, 2024

WEBINAR ALERT DECREASING CHURN HOW TO USE WIN-LOSS ANALYSIS TO EFFECTIVELY DRIVE NET RETENTION In an uncertain economy, companies must leverage win-loss analysis and churn/stay interviews to understand customer pain points for retention and growth.

SCIP 40

SCIP Gaming Loss Win 40

ArchIntel

FEBRUARY 23, 2021

The competitive intelligence manager, who will be based in Portland, Oregon, will lead a team charged with collecting, analyzing and synthesizing competitive intelligence data to provide decision-makers with actionable insights , build tools for the sales team and help develop differentiated messages for the company’s marketing and sales goals.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

SpyFu

APRIL 5, 2024

Competitor analysis helps you: Benchmark your performance Identify market trends and opportunities Optimize your marketing and sales efforts Anticipate and counter competitive threats Make data-driven decisions to improve your bottom line How to Approach Competitor Analysis Effective competitor analysis is an ongoing process, not a one-time event.

Competitor Analysis 59

Competitor Analysis Analysis Benchmarking Profiling 59

Datapine Blog

APRIL 12, 2023

Table of Contents 1) What Are Incremental Sales? A loyal, high-value repeat customer is worth more than a cheap sale, and by implementing the right strategy, setting the right goals, and working with the right KPIs, you will achieve the results you desire. What Are Incremental Sales? Keep reading to find out!

Sales 70

Sales KPI Analysis Retail 70

Alpha Sense BI

AUGUST 21, 2023

Stumbling on key insights a day too late in today’s landscape means losing out on big wins. Swiftly pinpointing trends and analyzing them, then, becomes a crucial component of effective market intelligence (MI)—from strategy and business development, to IR, all the way to consulting.

Market Intelligence 98

Market Intelligence Intelligence Intelligence Marketing 98

Evalueserve

JANUARY 28, 2021

Market Intelligence can be a daunting task to start for a business—it takes a lot of time to complete all the necessary research before even getting down to the analysis and implementation. That’s why we want to break Market Intelligence down into 5 easy steps for you. What about the impact on sales? . Renewal rates? .

Market Intelligence 98

Market Intelligence Intelligence Intelligence Marketing 98

Wink Intel

FEBRUARY 13, 2024

While there are 577 different indexed annuities available for sale through 69 different insurance companies today, 47 of those products are fee-based annuities that are offered via 11 different insurers. The Argument on Compensation A fiduciary claim is that his/her compensation for the sale is far less than their commissioned counterpart.

Education 98

Education Market Research Marketing Research Competitive Intelligence 98

Happy Market

DECEMBER 20, 2021

Prior to joining Escalent, Dyna served as the Head of Audience Sales at SurveyMonkey and served as a key executive at Lucid and Upwave. She also gives back to the market research industry by serving on the board of directors of WIRe (Women in Research) and the Insights Association. Find Dyna Online: LinkedIn: [link].

Management 52

Management Market Research Marketing Research Win 52

E2M

MARCH 13, 2024

Every agency owner aims to onboard more clients, grow their sales, and scale their business. A polished and detail-oriented SEO proposal is a crucial part of your sales process. The study says, 96% of prospects are well-informed and do their homework before contacting a sales rep. Table of Contents I.

Analysis 67

Analysis Win Benchmarking Profiling 67

ArchIntel

JANUARY 13, 2021

Dampened domestic spending may be offset by foreign military sales, which is projected to grow this year. Kowitt is a 20-year industry veteran whose career is focused on providing market research , competitive intelligence , data analysis , strategic planning and program management for companies that work on Department of Defense programs.

Competitive Intelligence 104

Competitive Intelligence Pharmaceutical Profiling Briefing 104

Netbasequid

SEPTEMBER 2, 2022

But this perception has been changing as industry leaders increasingly monitor advanced consumer and market research to make decisions that not only satisfy market demands, but also impact their bottom line. Consumer and market research helps auto brands avoid past mistakes and join the movement without setting off landmines.

Market Research 98

Market Research Marketing Research Research Gaming 98

Netbasequid

APRIL 1, 2021

Filling your coffers with consumer, competitive and market intelligence pulls back the curtains and opens the windows breathing new life into the way you do business. And these 10 market research trends in 2021 are bound to do just that. How Market Research Tools Have Evolved.

Market Research 105

Market Research Marketing Research Research Marketing 105

Tinuiti

APRIL 21, 2023

From an end-to-end channel management approach, the following post will outline what you should do before Prime Day to maximize sales and make this your most successful Prime Day yet. If you don’t have Direct Fulfillment set up as a backup to FBA (Fulfilled by Amazon) , you might miss out on sales.

Win 130

Win Sales Advantage Advantage 130

Zoominfo

JUNE 28, 2023

At ZoomInfo, we think of go-to-market as encompassing the entire revenue-generating lifecycle: a cohesive motion that targets ideal customers through aligned sales and marketing strategies, built with high-quality data, seamless outreach and engagement, and scalable automation and orchestration.

Marketing 130

Marketing Marketing Sales Advantage 130

Contify

SEPTEMBER 9, 2020

Contify’s AI-Based market intelligence platform delivered actionable insights that boost sales. The Account Intelligence platform accorded the firm a 25% increase in the size of their sales pipeline, whilst enabling a 50% reduction in the account churn rate. “We Read the case study here ?. Get a free trial today.

Intelligence 52

Intelligence Intelligence Sales Competitive Intelligence 52

Smart Data Collective

NOVEMBER 21, 2019

Smart companies are using big data to improve their market research processes. Marketing & Sales – 10%. Marketing and sales can actually account for up to 90% of your business’s success. Marketing is a big part of getting to product-market fit. Production – 5%. Scale – 5%.

Competitive 276

Competitive Business Startups Predictive Analytics 276

Aqute Intelligence

APRIL 13, 2023

A good competitor research project will use many sources to collect as much information as possible about the target competitor. Case studies may have information about the sales process or post-sales services. Reading older annual reports can also be useful in competitor research.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Happy Market

AUGUST 18, 2022

She specializes in strategic consulting and qualitative research methods. This Episode is Sponsored by: The Michigan State University’s Master of Science in Marketing Research Program delivers the #1 ranked insights and analytics graduate degree in three formats: Full-time on campus. D-U/marketing. D-U/marketing.

Research 52

Research IT Market Research Marketing Research 52

Netbasequid

APRIL 21, 2022

Staying on top of these shifts and entertainment trends throughout 2022 using market research will be critical when attempting to keep pace with consumer mindset shifts. To get a solid grasp of how the conversation has changed over time, it’s essential that your market research can parse the data and tell the whole story.

Sports 98

Sports Entertainment Gaming Market Research 98

Happy Market

FEBRUARY 14, 2022

This Episode is Sponsored by: This episode is brought to you by Michigan State’s Marketing Research program. Are you looking for higher pay, to expand your professional network, and to achieve your full potential in the world of market research? You’re listening to the Happy Market Research podcast.

Market Research 40

Market Research Marketing Research Win Research 40

Happy Market

JANUARY 24, 2022

This Episode is Sponsored by: This episode is brought to you by Michigan State’s Marketing Research program. Are you looking for higher pay, to expand your professional network, and to achieve your full potential in the world of market research? You’re listening to the Happy Market Research podcast.

Market Research 40

Market Research Marketing Research Win Research 40

Netbasequid

AUGUST 2, 2022

It’s easy to see why market research and analysis are often conflated. Both equip decision makers with crucial intelligence around the current state of the market, helping leaders analyze trends and predict future scenarios. What is Market Research? What is Market Research? But they’re not the same.

Market Research 98

Market Research Marketing Research Analysis Research 98

Similarweb

OCTOBER 25, 2021

You’re confident you have a great offering because you’ve done your research. You then use this information to uncover marketing and sales blind spots, underperforming marketing strategies or content optimization efforts plus find areas to improve business processes and discover new market growth.

Benchmarking 98

Benchmarking Competitive KPI Research 98

Wink Intel

JUNE 20, 2023

When it comes to life insurance sales, you cannot close the deal without an illustration. When I started in the insurance business 20 years ago, salespeople didn’t use illustrations for annuity sales- even indexed annuity cases. Sheryl Moore is President and CEO of the life and annuity market research firm of Wink, Inc.

Market Research 40

Market Research Marketing Research Competitive Intelligence Loss 40

Evalueserve

JANUARY 25, 2022

Use both market research methods and feedback from customers to draw up a list of between three and five key competitors (those who offer very similar products or services) and 10-50 indirect competitors (those whose offering overlaps significantly with your own). Partner with a Competitive Intelligence Research Partner.

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52

mention

OCTOBER 11, 2023

Clients have peace of mind knowing that their investment is backed by consistent returns, making it a win-win situation for both parties. The Multiple Avenues of Niching in Digital Marketing Now that we’ve established the case for niching, let’s explore the various paths you can venture down. How competitive is it?

Marketing 167

Marketing Marketing Commerce Knowledge 167

ArchIntel

FEBRUARY 2, 2022

Meanwhile, the growth of the market can be attributed to the growing sophistication of cyberattacks. The frequency and intensity of cyber scams and crimes have increased over the last decade, resulting in huge losses for businesses, a study by Grand View Research said. In the face of increasing demand, U.S.

Profiling 104

Profiling Competitive Intelligence Startups Sales Enablement 104

Netbasequid

NOVEMBER 3, 2021

But – used in conjunction with your other market intelligence tools, HubSpot is an excellent resource to help take you in the direction you need to go. The platform offers hubs centered around marketing, sales, service, CMS, and operations, so you put legs to your market research insights. Trustpilot.

Market Intelligence 98

Market Intelligence Intelligence Intelligence Marketing 98

Academyci

OCTOBER 26, 2022

“Develop holistic perspectives by combining raw data, primary research (qualitative and quantitative), and secondary research, and distilling them into actionable insights to guide business decision making.”. Support enablement and training activities for sales, presales , professional services, and partners. Where do I sign?

Competitive Intelligence 40

Competitive Intelligence Sports Battlecard Primary Research 40