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MLSE looks to revolutionize sports experience with digital R&D lab

CIO

Digital solutions and data analytics are changing the world of sports entertainment at a rapid clip. From how players train, to how teams make strategic decisions during games, to how venues operate and fans engage, sports organizations are turning to software engineers and data scientists to help transform the sport experience.

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Analytics Technology Redefines Social Media Marketing in Sports

Smart Data Collective

Analytics technology has been a huge gamechanger for the sports industry. Fortune Business Insights reports that the sports industry spent $2.98 One of the biggest ways that data analytics is changing the sports industry is that it has revolutionized social media marketing strategies employed by sports teams and leagues.

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Henkel embraces gen AI as enabler and strategic disruptor

CIO

To achieve its vision, Henkel laid down a five-year strategic roadmap that involved reshuffling the IT organization, creating a new digital unit, consolidating CIO and CDO venture activities under one roof, and building global innovation centers in hubs like Berlin, Shanghai, Bangalore, and the US.

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LaLiga transforms fan experience with AI

CIO

IT is playing a key role in how the world’s most popular sport is played and experienced in Spain. The transformation, which started in partnership with Microsoft in 2016, is also enabling LaLiga to expand its business by offering technology platforms and services to the sports and entertainment industry at large.

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How FLO Cut Customer Refund Time from Weeks to Seconds

CIO

1 sports shoe brand in terms of sales volume. FLO created an application powered by SAP HANA Cloud Services in the SAP Business Technology Platform , leveraging the advantages of cloud computing, big data analytics, and real-time replications. Brands include Lumberjack, Polaris, and Kinetix, Turkey’s No.

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Mapping the progress of Air New Zealand’s digital rebuild

CIO

We’re starting to think of Air New Zealand as a Petri dish for innovation where we can solve some long-standing challenges in the airline industry. So we’re now playing a team sport. “We’ve got a bunch of work underway to build the workbench for advanced AI techniques, so this capability underpins everything we do,” he says.

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Technology Companies Need to Make Hard Choices to Teach More ‘Soft Skills”

CIO

And many organizations are building up skill levels in these areas by taking advantage of flexible, anytime, anywhere, learning-as-a-service models that enable workers to develop on the fly. In sports, teams that play together well generally have an edge over those who don’t. Problem Solving – Removing Roadblocks Before They Happen.