Zoominfo

DECEMBER 13, 2018

Sales Hacker brings together top sales execs from the biggest tech companies to learn about the tactics and strategies they’re using to attain nine-figure revenues in B2B sales. Dave Kurlan is a renowned expert in sales force assessments, training and strategic growth strategies. 1. Jeb Blount (Sales Gravy). Go check it out!

Sales 187

Sales Win Gaming Research 187

Zoominfo

AUGUST 14, 2020

Because data doesn’t lie , at ZoomInfo, we like to convey the performance metrics we quantify and try to make incremental improvements toward every new rep. . While I’ve already outlined just how important an inbound lead-to-revenue management strategy is, if you want to continue to scale, you have to proactively go out in the market .

Win 200

Win Sales Marketing Marketing 200

Netbasequid

APRIL 9, 2021

Data visualization is a potent tool for brands. Insights from visualized data are impactful to a brand’s decision-makers when executed correctly. Poor data visualizations fail to provide helpful intel and also create misleading impressions that send businesses off course. How inaccurate data visualizations are a net negative.

Briefing 98

Briefing Analysis Market Intelligence Gaming 98

Zoominfo

JANUARY 18, 2021

It’s time to give your CRM strategy a data-driven makeover. What Is CRM, And Why Do You Need One? Whether it be an existing customer, a past customer, or a potential one, CRM tools are geared towards managing those relationships and leveraging the data in order to improve future interactions.

Profiling 100

Profiling Sales Management Information 100

Zoominfo

APRIL 9, 2018

Today’s edition features content about lead generation, data-driven recruitment, marketing influencer selection and more. 2. The Beginner’s Guide to Data-Driven Recruiting. Technological advancements have expanded sourcing strategies for recruiters, yet finding the perfect hire has never been more difficult. Check it out!

Innovation 157

Innovation Marketing Marketing Technology 157

Netbasequid

NOVEMBER 3, 2021

There is a lot of data out there that can help, but much of it is disparate and unstructured. Data analytics built from top-tier market intelligence tools yield actionable insights that make decision-making up to 5x faster. Customer reviews are one of those examples of disparate data sources that your brand needs to get a handle on.

Market Intelligence 98

Market Intelligence Intelligence Intelligence Marketing 98

Zoominfo

FEBRUARY 25, 2021

What is lead generation, and why is it a source of contention for sales and marketing teams? Usually considered a sub-objective of a Demand Generation strategy, Lead generation refers to the process of attracting and converting prospects into paying customers, or at the very least getting them into the sales funnel. What is a Lead?

Sales 240

Sales Profiling Marketing Marketing 240

Zoominfo

DECEMBER 16, 2019

We’ve written at length about the state of cold calling, and we’ve explained why the phone remains an essential tool in the modern sales rep’s arsenal. Is your data good? Here’s how we did it. Is cold calling dead? Today, rather than tell you cold calling is alive and well, we’re going to prove it with real-world results.

Sales 200

Sales Competitive Management Advantage 200

Netbasequid

OCTOBER 28, 2021

The consumer data analytics market is on track to reach over $10 billion by 2025. Only 61% of marketers feel their strategies are effective, and 58% find audience targeting a challenge. Mentions aren’t the king of the hill when it comes to social media marketing metrics. Specifically, we’ll cover: Brand mentions. Brand Mentions.

Marketing 105

Marketing Marketing Globalization Capital 105

Zoominfo

DECEMBER 16, 2020

As adoption rates in Customer Relationship Management Software (CRMs) continue to rise, a (data-driven) gap in usefulness and effectiveness is very clear. Because like most sales and marketing technologies, CRMs are only as good as the data stored within its database. Let’s start with a reminder: CRMs have a purpose.

Gaming 100

Gaming Sales Profiling Research 100

Netbasequid

AUGUST 26, 2021

Pretty much any data point can be used as a benchmarking metric. This leaves you with intel you can use to form a strategy and boost performance in areas of concern. Strategies and use cases. Last year, that number came in at 52%, which hints at increased adoption of benchmarking strategies – and their effectiveness.

Benchmarking 105

Benchmarking Analysis Data Mining Sports 105

Evalueserve

JANUARY 25, 2022

Data is king in big business nowadays, and competitive intelligence data is the gold standard. The data analytics industry was worth $215.7 It’s easy to understand why. By having better competitive intelligence data than your competitors, you develop an edge. billion in 2021, according to Statista.

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52

Zoominfo

DECEMBER 13, 2018

Sales Hacker Sales Hacker brings together top sales execs from the biggest tech companies to learn about the tactics and strategies they’re using to attain nine-figure revenues in B2B sales. Dave Kurlan Dave Kurlan is a renowned expert in sales force assessments, training and strategic growth strategies. Go check it out!

Sales 100

Sales Win Gaming Research 100

CXL

OCTOBER 4, 2022

Not for lack of competition, but as the result of a carefully designed ecommerce marketing strategy. In this article, you’ll learn how to build a powerful ecommerce marketing strategy using customer research and messaging development, and how to use it to determine which marketing tactics will best reach your target audience.

Marketing 107

Marketing Marketing Retail Analysis 107

Zoominfo

FEBRUARY 25, 2021

What is lead generation, and why is it a source of contention for sales and marketing teams? Usually considered a sub-objective of a Demand Generation strategy, Lead generation refers to the process of attracting and converting prospects into paying customers, or at the very least getting them into the sales funnel. What is a Lead?

Sales 177

Sales Profiling Marketing Marketing 177

CIO

AUGUST 23, 2023

Today, however, with digital technologies key to the customer experience, the importance of enterprise data, and the convergence of IT and operations technology (OT), Huber’s IT organization has shifted its strategy. Why are you creating an enterprise model for IT? Why are IT and OT converging? Does it go to the cloud?

Innovation 454

Innovation Business Technology Technology 454

Netbasequid

JULY 7, 2021

Attracting new followers to your brand’s social feeds should be at the core of your social media management strategy. Why is that? Staying at the forefront of social media management takes determination, focus, and consistency. The thing is – there’s no magic formula for your brand’s social media success. Wash, rinse, and repeat.

Management 105

Management Benchmarking Information Research 105

Moz

JULY 15, 2020

She showed us to do the basics like upload, import, and download data before jumping into the fun stuff: Using Google NLP API to extract entities and their categories from URL Using Facebook’s Prophet data for time-series predictions Keyword research using Search Console Data and a filtering function. 7 promotional strategies 1.

Advantage 68

Advantage Advantage Competitive Knowledge 68

Moz

JULY 15, 2020

She showed us to do the basics like upload, import, and download data before jumping into the fun stuff: Using Google NLP API to extract entities and their categories from URL Using Facebook’s Prophet data for time-series predictions Keyword research using Search Console Data and a filtering function. 7 promotional strategies 1.

Advantage 61

Advantage Advantage Competitive Knowledge 61

Netbasequid

NOVEMBER 30, 2021

Consumers have many brand options these days, which helps explain why brand loyalty is at an all-time low. Still, a messaging strategy built around trustworthy consumer insights is how top brands build communities, generate UGC, and leave their audiences feeling entertained and better informed. What do we mean by consumer insights?

Analysis 59

Analysis Brainstorming Entertainment Marketing 59

CIO

JULY 7, 2023

Traditional blanket policies that restrict access to apps outside the corporate firewall are no longer effective in a world where more applications and data are moving to the cloud, and more employees are accessing those apps from outside the office. IT and security teams must strike the proper balance between the two.

Security 698

Security Security Education Technology 698

CIO

OCTOBER 26, 2022

Ongoing and unpredictable disruption also led to a focus on simplification with staff and customers, and has changed the way the IT team thinks about strategy and taking informed risks, with a focus on a DevSecOps lifecycle, for example, to pipeline things and get aligned to improve accountability and transparency. “We

Innovation 602

Innovation Globalization Technology Technology 602

Datapine Blog

APRIL 14, 2022

“You can have data without information, but you cannot have information without data.” – Daniel Keys Moran. When you think of big data, you usually think of applications related to banking, healthcare analytics , or manufacturing. However, the usage of data analytics isn’t limited to only these fields. Discover 10.

Restaurants 97

Restaurants Hospitals Entertainment Data Analysis 97

Moz

MARCH 27, 2019

Director of Strategy — UpBuild. Founder & Director of Digital Strategy — Seer Interactive. Today, we’re excited to give you a sneak preview of the first batch of 19 incredible speakers to take the stage this year. Ruth Burr Reedy. Wil Reynolds. Topic: TBD. Dana DiTomaso. President & Partner — Kick Point. Paul Shapiro.

Algorithm 49

Algorithm Win Knowledge Research 49

Moz

FEBRUARY 10, 2020

Why are featured snippets important? Did we implement everything from what we learned during this discovery phase into our featured snippet strategy? Note: Looking back on this, I wish we had focused on longer tail keywords when testing out this strategy. What are featured snippets? No, no, no. Measure, test, and repeat.

Win 67

Win Human Resources Research Capital 67

Moz

OCTOBER 29, 2019

Free preview - Running Your Own SEO Tests: Why It Matters & How to Do It Right by Rob Ousbey. Yep, you got it: the MozCon 2019 Video Bundle is available for your purchasing and viewing pleasure! Get the MozCon 2019 video bundle. Tell me about the video bundle! For those of you who attended in-person, good news: you've already got access!

Algorithm 45

Algorithm Travel Commerce Education 45

Moz

JUNE 23, 2020

9:25am – Keynote – Thought Leadership and SEO: The 3 Key Elements and Search Ranking Strategies. This presentation is a data-rich perspective on the oh-so-popular topic of thought leadership, filled with practical takeaways for becoming an authority. 1:45pm – Stream 1 – A Novel Approach to Scraping SEO Data. What isn’t it?

Travel 80

Travel Advantage Advantage Research 80

Moz

JULY 15, 2020

She showed us to do the basics like upload, import, and download data before jumping into the fun stuff: Using Google NLP API to extract entities and their categories from URL Using Facebook’s Prophet data for time-series predictions Keyword research using Search Console Data and a filtering function. 7 promotional strategies 1.

Advantage 46

Advantage Advantage Competitive Knowledge 46

Moz

JUNE 23, 2020

9:25am – Keynote – Thought Leadership and SEO: The 3 Key Elements and Search Ranking Strategies. This presentation is a data-rich perspective on the oh-so-popular topic of thought leadership, filled with practical takeaways for becoming an authority. 1:45pm – Stream 1 – A Novel Approach to Scraping SEO Data. What isn’t it?

Travel 74

Travel Advantage Advantage Research 74

Netbasequid

APRIL 7, 2021

The digital age produces enormous amounts of text data that is overwhelming yet rich in insight. Thanks to data science and artificial intelligence, machine learning can mine the rich resources of text data and break it down into its components to identify themes, sentiment, trends and many other indicators found within.

Analysis 89

Analysis Restaurants Gaming Intelligence 89

Datapine Blog

AUGUST 21, 2019

Download our free executive summary and boost your sales strategy! That’s why, in this post, we’re going to go over 16 sales graphs and charts that will fuel your imagination and give you some useful resources. He gets up and walks out, as you sit there digesting this quote. From Fiction To Reality. How Do You Know Which Graph To Use?

Advantage 94

Advantage Advantage Sales Business 94

Moz

MARCH 19, 2020

And when we're basing important decisions on SERPs and ranking, using the highest quality data is key. Russ Jones explores the problem with SERPs, data quality, and existing solutions in this edition of Whiteboard Friday. It's just, as a data scientist, quality is really important to me. Geography is king.

Restaurants 67

Restaurants Technology Technology Marketing 67

Moz

JULY 16, 2019

We’re dividing and conquering our organic strategy playbooks across the team [.] Bring data from the channels together to tell a cohesive story. Mary Bowling — Brand Is King: How to Rule in the New Era of Local Search. Heather kicked off day two by making a strong case for un-siloing our search teams. Rip the bandaid off.

Learning 46

Learning Brainstorming Retail Win 46

Moz

AUGUST 7, 2019

We focused on evergreen content strategies in order to fuel our organic growth. So, now that I’ve set the stage, let’s dive into exactly how I built this SEO strategy. Bonus: You can also watch the interview I had with Dan Shure on the Evolving SEO Podcast , where I breakdown this strategy in great detail. 2017 - Sept.

Startups 49

Startups Sales Win Advantage 49

mention

APRIL 11, 2024

Sentiment analysis has become an essential tool in interpreting the vast amounts of textual data generated daily online. It’s not just about whether the sentiment is positive or negative, but also about the why and how. Wondering what it’s all about? One might wonder, “ Is it really a game-changer?

Analysis 157

Analysis Algorithm Gaming Cyberspace 157

Netbasequid

AUGUST 25, 2021

Well, they are, and that’s why tracking these sentiment is critical! And they’re entirely necessary, as these statistics bear out: 54% of social browsers use social media to research products. 71% of consumers who have had a positive experience with a brand on social media are likely to recommend the brand to their friends and family.

Management 59

Management Business Profiling Benchmarking 59

Netbasequid

APRIL 1, 2021

Data analytics might sound boring, but it’s an open door to new perceptions into the market’s ever-changing mood and the consumers you’re so eager to attract. Data analytics might sound boring, but it’s an open door to new perceptions into the market’s ever-changing mood and the consumers you’re so eager to attract.

Market Research 105

Market Research Marketing Research Research Marketing 105