mention

JUNE 23, 2021

billion users, giving marketers a huge opportunity. And Instagram marketing ‘s potential reach has increased significantly this year, rising by 76 million people in just the last quarter. Market goods aren’t the only ones that prosper. During Covid-19, how would you market your company on social media?

Marketing 317

Marketing Marketing Profiling Restaurants 317

Smart Data Collective

AUGUST 30, 2021

In the current economic turbulent times, showing business stakeholders that your knowledge sharing and reusing brings business value works as a driving force for investing in a knowledge management tool. . Unlike marketing metrics, knowledge management is challenging to measure. Use data and analytics to back your claims.

Knowledge 337

Knowledge Management Business Restaurants 337

CIO

JUNE 21, 2023

The Houston-based multinational was still delivering food supplies to sparsely populated buildings, cafeterias, airports, and nursing homes across the US—and helping its customers “reinvent” their businesses with curbside check-in, touchless menus, and QR codes for menus. “We Surviving the pandemic wasn’t enough,” Peck adds. “We

IT 526

IT Commerce Restaurants Sales 526

CIO

MARCH 9, 2022

Movers & Shakers is where you can keep up with new CIO appointments and gain valuable insight into the job market and CIO hiring trends. As every company becomes a technology company, CEOs and corporate boards are seeking multi-dimensional CIOs with superior skills in technology, communications, business strategy and digital innovation.

Matrix 781

Matrix Globalization Finance Restaurants 781

ATTEST

MARCH 20, 2023

Market research companies help you discover these needs in target markets through things like surveys, focus groups and product testing. Market research also helps you create a marketing strategy and improve user experience with actionable insights into your target market. Company Best for No.

Market Research 52

Market Research Marketing Research Research Marketing 52

mention

MARCH 31, 2021

These large volumes of data can be both structured and unstructured, and it can inundate businesses on a daily basis. It can also include the vast amounts of valuable user data that marketing companies and campaigns can use to refine targeting and serve better offerings to a more specific audience. Personalization in Digital Marketing.

Marketing 264

Marketing Marketing Profiling Algorithm 264

Smart Data Collective

MAY 7, 2019

We have published a number of glowing articles on the benefits of big data in the world of marketing. However, many of these tutorials focus on the general benefits of big data, rather than specific, data-driven marketing strategies. One of the ways that big data is transforming local marketing is by optimizing Google Reviews.

Marketing 251

Marketing Marketing Data Mining Restaurants 251

Fuld

JANUARY 24, 2023

BOSTON – Jan 24, 2023 – Fuld & Company, a fast-growing research, analytics, and advisory business, today announced the appointment of Charles Collier to the role of Senior Vice President, Consulting Research & Analytics. The Fuld team is thrilled to have Charles leading business development in the private equity space.”

Due Diligence 52

Due Diligence Research Restaurants Retail 52

Zoominfo

DECEMBER 11, 2020

A public health crisis, limping economy, divisive election, and heavy unemployment have all made the job market unpredictable. These businesses outstripped mid-market firms when it comes to product launches over the past three years. Job seekers face a new workplace in 2021 that reflects the harshness of the prior year.

Startups 246

Startups Marketing Marketing Pharmaceutical 246

mention

DECEMBER 4, 2023

The Segmentation-Targeting-Positioning (STP) model is one of the most widely known marketing strategies. It’s been around since the very earliest days of digital marketing. After all, STP is essentially a modern iteration of age-old audience research and targeting. “Old” is sometimes a loaded term in marketing.

Marketing 144

Marketing Marketing Restaurants Learning 144

Zoominfo

MARCH 26, 2018

The differences between B2B marketing and B2C marketing run deep. Today we’re putting our differences aside because we believe, there’s a lot B2B marketers can learn from their B2C counterparts. It means putting the customer at the center of every business decision, including product development and marketing.

Learning 209

Learning Marketing Marketing Restaurants 209

Smart Data Collective

SEPTEMBER 13, 2019

Big Data is among one of the most impressive tech advancements that have hit the marketing world in recent memory. Social media marketing has come to realize how vital Big Data can be to their success, and case studies already exist as to how social media analysis can impact the outcomes of campaigns.

Marketing 210

Marketing Marketing Algorithm Restaurants 210

mention

JUNE 15, 2022

Nowadays, QR codes are used for anything from marketing campaigns to contactless payments. The highest share of marketing-related QR code usage is in the age group 18 to 29. Businesses have been using QR codes for years to engage with customers and make it easier for them to access information about products and services.

Restaurants 246

Restaurants Profiling Innovation Information 246

mention

MARCH 20, 2024

But beyond safeguarding your business from negative feedback, reputation management also allows you to build trust and strengthen your brand’s credibility. Effective online reputation management (ORM) is essential for any business looking to compete in the online or digital landscape. Look at your Google Business profile.

Management 176

Management Restaurants Profiling Loss 176

Zoominfo

FEBRUARY 21, 2021

For B2B sales and marketing teams, having a 360-degree view of customers and prospects is key. Industry classification remains a foundational component to achieving ABM (account-based marketing) success. 4251 Wholesale Electronic Markets & Agents & Brokers. 425110 Business to Business Electronic Markets.

Sales 204

Sales Marketing Marketing Hospitals 204

Smart Data Collective

DECEMBER 20, 2019

Big data is changing the role of the digital marketing profession. Nicole Martin talked about the relevance of big data in digital marketing in her Forbes article. Smart businesses should make sure that their digital marketing agency knows how to leverage big data effectively. The internet is everywhere. Here’s why.

Marketing 153

Marketing Marketing Restaurants Travel 153

Zoominfo

SEPTEMBER 6, 2022

An Economy in Limbo The August 2022 jobs report follows a surprisingly strong July 2022 jobs report, giving businesses a reason to remain cautiously optimistic. It could be that the gains we’ve seen in the labor market are self-perpetuating. Here’s what you need to know. However, in August, average hourly wages rose 0.3%

Marketing 130

Marketing Marketing Hospitals Restaurants 130

Zoominfo

DECEMBER 11, 2020

A public health crisis, limping economy, divisive election, and heavy unemployment have all made the job market unpredictable. These businesses outstripped mid-market firms when it comes to product launches over the past three years. Job seekers face a new workplace in 2021 that reflects the harshness of the prior year.

Startups 130

Startups Marketing Marketing Pharmaceutical 130

Smart Data Collective

JANUARY 29, 2021

A number of analytics tools can see market trends , but it is useful to use data analytics to spot social trends as well. This in turn facilitated a significantly difficult business environment. Financial chaos and the possibility of a hard and long-term bull market only furthered the bleak consumer perception, behavior, and outlook.

Restaurants 169

Restaurants Travel Commerce Retail 169

Netbasequid

FEBRUARY 10, 2023

Quick-serve restaurants are jumping in and playing hero for many families, as they seem to have mind-reading intelligence to help them understand what their audience wants—to the joy and appreciation of their fans. Quick-serve restaurants are increasing their market share with consumer intelligence. How are they doing this?

Restaurants 52

Restaurants Intelligence Intelligence Marketing 52

Zoominfo

AUGUST 20, 2019

Unless you’re a small-business owner, you probably won’t be able to address all of these questions yourself. Here are 50 business blog ideas to help you fall back in love with blog writing. . List of Business Blog Post Ideas By Category. List of Business Blog Post Ideas By Category. Now, let’s get into it!

Win 138

Win Business Brainstorming Restaurants 138

Zoominfo

JUNE 10, 2022

Inside the ZoomInfo platform, we carefully curate actionable insights sourced through web crawlers, automated surveys, and our in-house research team. Scoops can be filtered by company size, date, location, and business type to make sure you’re seeing the most important and applicable updates. Vacation, anyone?

Commerce 130

Commerce Restaurants Loss Research 130

Moz

JUNE 8, 2020

How should a business operate now? Economists are making stark predictions about the future of small businesses in the US, but at the same time, I live in a town without a courier service established enough to meet the mushrooming demand for home delivery. Now it’s time to research specific demand. Map local essentials.

Alliance 72

Alliance Business Marketing Marketing 72

Moz

SEPTEMBER 8, 2020

In creating a Google My Business listing for your local business, making a data-based decision is one of the most important steps you’ll be taking. Google categories can also play a role in determining which features will be available to you in your Google Business Profile/Google listing. Posted by MiriamEllis.

Business 65

Business Restaurants Travel Sports 65

ArchIntel

MARCH 23, 2021

Sysco’s next hiree will be counted upon to develop a customer planning approach that blends insights gleaned by the market, customer and competitive intelligence teams. ” The company wants candidates who have a bachelor’s degree in an analytical field such as engineering, mathematics, business, economics or market research.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Zoominfo

AUGUST 21, 2020

While the comedic irony of this does not escape me, walking through the mostly empty streets of Boston, its retail shop windows plastered with varying forms of “WE’RE OPEN” signs that beg for my business, leaves me to wonder: What will everyday activities — like shopping and eating — look like in a post-COVID world? Penney, and J.

Retail 205

Retail Restaurants Banking Research 205

Zoominfo

AUGUST 20, 2019

It’s difficult to stay inspired, relevant, and creative in B2B marketing. Unless you’re a small-business owner, you probably won’t be able to address all of these questions yourself. Here are 50 business blog ideas to help you fall back in love with blog writing. How do your customers help your business succeed and grow?

Win 100

Win Business Brainstorming Restaurants 100

Netbasequid

OCTOBER 15, 2021

However, rapper Eminem seems to have hit the sweet spot with diners when he opened his Mom’s Spaghetti restaurant in his hometown of Detroit at the end of September. Despite the pandemic, 90% of consumers say going out to a restaurant is enjoyable, and 45% like to eat out twice a week. We could call this research and development.

Restaurants 98

Restaurants Hospitals Intelligence Intelligence 98

ArchIntel

JUNE 16, 2021

Executive Profile: David Missal, Senior Business Development and Strategy Manager at Ball Aerospace. David Missal serves as the senior manager of strategy and business development for Ball Aerospace ‘s national defense business. Executive Profile: Jim Drea, Business Intelligence and Analytics Director at Parker Aerospace.

Airline 104

Airline Restaurants Profiling Competitive Intelligence 104

Zoominfo

FEBRUARY 21, 2021

For B2B sales and marketing teams, having a 360-degree view of customers and prospects is key. Industry classification remains a foundational component to achieving ABM (account-based marketing) success. Since many traditional vendors also have such poor data accuracy, there is still much to be desired.

Sales 100

Sales Marketing Marketing Hospitals 100

Zoominfo

SEPTEMBER 10, 2020

As part of go to market, loyalty initiatives include a mix of actions, such as VIP programs, product upsells, and campaigns for user-based reviews. Loyalty is one of the four building blocks that creates a core go-to-market framework for businesses. Loyalty marketing has evolved over the years.

Airline 226

Airline Restaurants Briefing Sales 226

Alpha Sense BI

JUNE 1, 2023

This market is particularly sensitive to any shifts in consumer preferences or behavior and can provide valuable insights into the state of the economy at large. In the past few years, several macroeconomic events have rocked the economy, and by default, the CPG market.

Marketing 93

Marketing Marketing Retail Commerce 93

mention

JUNE 16, 2023

The most important benefit of getting your brand or business up on Instagram’s Explore page is reach. In this blog post , Amogh Mahapatra, an Instagram machine learning researcher, defines the Explore page as an “unconnected recommendation system.” No two Explore pages are the same. This way, you win, too.

Algorithm 287

Algorithm Profiling Restaurants Startups 287

Netbasequid

APRIL 16, 2021

Trends come and go, and marketers need to keep tabs on the lifecycle of each with proper trend analysis. From a marketing perspective, a trend analysis is all about positioning your brand for the best outcome for your brand objectives. We’ll discuss the advantages in more detail here, and also how trend analysis works in marketing.

Analysis 98

Analysis Marketing Marketing Win 98

mention

JUNE 26, 2023

As a marketing agency, you’re often tasked with proving the marketing ROI of your clients’ efforts. They’re most concerned about keeping their businesses lucrative and need your agency’s expert help to achieve marketing results. After all, it’s why they’ve invested in your services. Definitely not!

Restaurants 157

Restaurants Briefing Marketing Marketing 157

Owler

FEBRUARY 24, 2022

We are two months into the new year, and we are thrilled to see that many of the 15+ million global businesses we track here at Owler have found ways to revolutionize their operations since COVID’s onset in 2019. Going virtual has been a huge success for their business, and they have seen significant growth. Conference , for example.

Restaurants 64

Restaurants Travel Gaming Profiling 64

CXL

FEBRUARY 3, 2022

Rob Sobers said about the marketing growth strategy, “It’s not about tactics—it’s about people and process.”. Growth is everyone’s business. When it comes to process, growth marketers must learn to fail. A marketing growth strategy is about small and incremental wins that build up over time. And fail fast.

Marketing 96

Marketing Marketing Startups Benchmarking 96