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Metrics to Benchmark Brands’ Social Media Performance

Netbasequid

How can brands benchmark their social media performance? This was the central topic in a recent discussion between Rival IQ’s Founder and Head of Product & Marketing, Seth Bridges and Mike Baglietto, Global Head of Market Insights at NetBase Quid. Many brands approach benchmarking from the wrong angle.

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The top 15 big data and data analytics certifications

CIO

Certifications measure your knowledge and skills against industry- and vendor-specific benchmarks to prove to employers that you have the right skillset. Organization: INFORMS Price: US$200 for INFORMS members; US$300 for nonmembers How to prepare: A list of study courses and a series of webinars are available through registration.

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How 2 Australian sporting brands leverage human-centric digital innovation to drive new fan experiences in and out of the arena

CIO

“Working with Infosys over the past five years has enabled us to set new benchmarks in fan engagement using digital technologies,” says Tennis Australia CEO and Australian Open Tournament Director, Craig Tiley. Helping AGPC was strategic technology partner, WONGDOODY, the global human experience company of Infosys.

Sports 613
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eCommerce Brands Use Data Analytics for Conversion Rate Optimization

Smart Data Collective

One report found that global e-commerce brands spent over $16.7 In the ever-evolving and increasingly competitive global e-commerce sector, businesses that strive to achieve and maintain high conversion rates face the pressing, yet necessary, task of harnessing the potential of accessible data. billion on analytics last year.

Commerce 185
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How can CIOs Build Business Value with Business Analytics?

Smart Data Collective

Over 70% of global businesses use some form of analytics. This figure will rise as globalization, supply chain challenges and other factors increase competitiveness. This is an important year for enterprises keeping in view that most global industries are recovering from the pandemic horror, and the era of web 3.0

Business 308
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Global Atlantic Subsidiary Named to Ward’s 50 Top Life and Health Insurers for Fourteenth Consecutive Year

Wink Intel

NEW YORK–( BUSINESS WIRE )– Global Atlantic Financial Group , a leading financial services company, today announced that its subsidiary, Forethought Life Insurance Company, has been named a Ward’s 50® top life and health insurance company for the fourteenth consecutive year. KKR’s parent company is KKR & Co. NYSE: KKR).

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3 Ways to Develop Market Intelligence to Benchmark Against the Competition Digitally

Cleverx

As more and more businesses move their prospect acquisition into online digital marketing channels, while at the same time dissolving global barriers to doing business, competition for customers is heating up. Using a Competitor’s Performance to Benchmark Your Business. Gathering Market Intelligence through Competitive Analysis.