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What to Look for in a Data-Savvy Fintech Marketing Agency

Smart Data Collective

A growing number of organizations are leveraging big data to get higher ROIs from their organic and paid marketing campaigns. These marketing agencies can help you create campaigns to expand your business, increase revenue, and grow your market share. Identify Your Needs. Services Offered.

Marketing 342
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How To Write A Competitor Analysis Report

Aqute Intelligence

A well-researched and informative competitor analysis report is the key to uncovering detailed insights into your competitors' operations, helping you strategize effectively. Increased competitive edge: Keeps your business agile and responsive to industry shifts and competitor moves. Planning a pricing strategy revamp?

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Account-Based Marketing vs. Lead Generation: Which is Right for You?

CXL

To pull this off, they wouldn’t run a hit-and-hope campaign to target a ton of brands like T-Mobile and pray they’d notice. Using this information, the ABM team created a comic book called T-Man and Gums and sent 100 copies to T-Mobile and its agencies of record. They specifically targeted the T-Mobile account.

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The Types of Backlinks You Need to Know for SEO

SpyFu

There’s a specific tag in the source code that determines how Google and the other search engines view the backlink, which also determines the effect of that backlink on your SEO profile. Nofollow links, on the other hand, are ignored by Google’s algorithm in most cases. In that case, Google will somewhat ignore the nofollow link.

Algorithm 104
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SEO Channel Context: An Analysis of Growth Opportunities

Moz

But this article will show you a case of an SEO context analysis we used to determine the importance and role of SEO. This analysis was one of our deliverables for a marketing agency client who hired us to inform SEO decisions which we then turned into a report template for you to get inspired by and duplicate.

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10 Ways to Boost Your Brand’s Authority in the New Normal

mention

And one such change we’ll likely see is the increasing importance of building brand authority, especially when everyone is crammed into the crowded digital space. A 2019 study by Lucidpress even found that consistency in branding has helped increase revenue by 33%. How does brand authority differ from brand positioning?

Education 349
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The State of Local SEO: Experts Weigh in on Industry-Specific Tactics

Moz

70% of local marketers reported marketing budget cuts due to COVID-19, leading marketers to focus even more on the most impactful local SEO campaign elements. A lot of businesses have a hard time getting quality links on their own, so when you have link building tactics at an agency that work, it can be a huge value add.