Tinuiti

MARCH 21, 2023

Tinuiti’s Growth Media Division and Search/Shoppable Division stood apart from a competitive pool of nominations— serving as further testament to Tinuiti’s decades-plus partnership with Microsoft Advertising. These two accolades add to Tinuiti’s list of Microsoft Partner Awards.

Win 130

Win Briefing Retail Market Intelligence 130

Tinuiti

MARCH 21, 2023

Tinuiti’s Growth Media Division and Search/Shoppable Division stood apart from a competitive pool of nominations— serving as further testament to Tinuiti’s decades-plus partnership with Microsoft Advertising. These two accolades add to Tinuiti’s list of Microsoft Partner Awards.

Win 130

Win Briefing Retail Market Intelligence 130

Netbasequid

JUNE 10, 2022

In fact, “new business statistics from 2022 show that over 1.26 From a business development standpoint, speed to market is a critical metric for new offerings. New businesses seem to appear every day and understanding which are worth watching, or potentially partnering with, requires real-time, data-driven intel. We’ll explore both.

Market Research 98

Market Research Marketing Research Research Business 98

Happy Market

APRIL 1, 2021

Founded in 2015, Perksy is a market intelligence platform that leverages mobile to drive real-time insights from hyper-targeted, hyperlocal audiences of Millennials & Gen-Z. Almost everyone has taken its surveys, but did you know that SurveyMonkey offers complete solutions for market researchers? Glad to be here.

Market Research 52

Market Research Marketing Research Research Commerce 52

Happy Market

DECEMBER 14, 2021

My guest today is Hana Ben-Shabat, keynote speaker and founder of Gen Z Planet. Founded in 2019, Gen Z Planet is a research and advisory firm focused on helping brands understand and navigate the change that Gen Z is bringing. Take the time, invest in yourself. learn more, visit momentive.ai.

Market Research 52

Market Research Marketing Research Win Research 52

Wink Intel

AUGUST 23, 2023

The 2023 Social Security survey delivered concerning findings: three-fourths (75%) of adults age 50+ worry Social Security will run out of funding in their lifetime, up from 66% in 2014. Additionally, one in five (21%) adults age 50+ say they have no source of retirement income in addition to Social Security, up from 13% in 2014.

Security 40

Security Security Education Research 40

Moz

FEBRUARY 24, 2021

Posted by stewartfussell Generation Z's behaviors differ from the cohorts that came before it, creating a new challenge for businesses marketing to consumers within it. Who is Generation Z? Even more shocking than these statistics may be the fact that the oldest members of Generation Z are now well into their twenties.

Knowledge 73

Knowledge Research Technology Technology 73

Happy Market

MAY 12, 2022

Today I’m joined by Vera Chien, Executive Director of Global Research, Insights, & Analytics at Warner Media. Prior to joining Warner Media, Vera served as a senior insights leader at Mattel, Del Monte, and Microsoft. Prior to joining Warner Media, Vera served as a senior insights leader at Mattel, Del Monte, and Microsoft.

Globalization 52

Globalization Research Primary Research Market Research 52

Happy Market

AUGUST 1, 2022

This Episode is Sponsored by: The Michigan State University’s Master of Science in Marketing Research Program delivers the #1 ranked insights and analytics graduate degree in three formats: Full-time on campus. These video open ends along with using Research Defender’s screening API, ensured we were talking to real humans.

Marketing 52

Marketing Marketing Research Gaming 52

mention

MAY 15, 2023

Research by Power Reviews revealed that only 40% of online product pages have reviews, but they attract 88% of all web traffic. One of the ways to get feedback from customers is by removing obstacles that might put people off from sharing their thoughts.

Brainstorming 222

Brainstorming Gaming Marketing Marketing 222

Wink Intel

MAY 15, 2023

This sentiment is partly driven by rising interest rates, with 70% of consumers reporting they are concerned about them – up from 61% in September 2022. This sentiment is partly driven by rising interest rates, with 70% of consumers reporting they are concerned about them – up from 61% in September 2022.

Finance 40

Finance Banking Market Research Marketing Research 40

Alexa

SEPTEMBER 13, 2021

Buying products from e-commerce businesses has become commonplace in today’s digital landscape. People purchase everything, from groceries to cars, online, and it’s all thanks to e-commerce businesses. The ability to attract and retain customers comes from a clear understanding of your retail customer journey.

Commerce 195

Commerce Retail Business Sales 195

Happy Market

OCTOBER 26, 2022

You are listening to the happy market research podcast. A research operation platform for private panel management, DIY recruitment and qualitative automation. In fact, Gen Z defines themself as the generation that adapts to changing trends. Brands don’t even have time to create ads that can benefit from trends.

Market Research 52

Market Research Marketing Research Research Management 52

Wink Intel

OCTOBER 11, 2022

And there is no anticipation that inflation will give in the next six months – 64% believe inflation will increase, including 69% of Gen Z respondents. Even more frightening, more than half (54%) also report that inflation/rising living costs have negatively impacted their mental health – especially for Gen Z consumers (64%).

IT 40

IT Loss Finance Market Research 40

Netbasequid

AUGUST 17, 2021

Using social listening, you can make sure you stay in the loop with how your audience feels about your products with focused consumer insights. To that end, we’ll explore why brands should be evaluating new products with targeted consumer insight. Preparing for launch day with consumer insight.

Gaming 116

Gaming Innovation Analysis Competitive Intelligence 116

Netbasequid

JULY 21, 2023

This year can be different, though, with consumer research informing their efforts—and there’s lots of it available right now! With the shopping season already in full swing, we have quick insight to pull from the data, particularly if we zoom in on Amazon Prime week—and better still, let’s compare it to last year.

Briefing 52

Briefing Commerce Finance Retail 52

Wink Intel

MARCH 7, 2023

economy has not dampened many Americans’ optimism about their financial futures despite rising interest rates, persistent inflation, and stock market volatility according to this quarter’s Consumer Spending & Saving Index from Massachusetts Mutual Life Insurance Company ( MassMutual ). Among Gen X, 53% believe the U.S.

Finance 40

Finance Security Security Research 40

Fuld

OCTOBER 12, 2022

Here are our monthly highlights: Our monthly newsletter series brings you the latest insights and perspectives from Fuld experts. Businesses that participate in competitive intelligence (CI) are truth-seekers, and the truth occasionally differs from what they believe to be true. Welcome to the October edition of our newsletter.

Competitive Intelligence 52

Competitive Intelligence Competitive Research Intelligence 52

Happy Market

AUGUST 8, 2022

Today I’m joined by Daniel Berkal, SVP of Research at The Palmerston Group. Founded in 2008, The Palmerston Group is a qualitative market research agency. Prior to joining The Palmerston Group, Daniel served in senior roles at Young & Rubicam, Research International, and Synovate. Daniel has two active TikTok channel.

Research 59

Research Market Research Marketing Research Algorithm 59

Netbasequid

OCTOBER 19, 2022

Admittedly, not as popular with the Gen Z crowd, Facebook is loved by Millennials (87% ), Gen X (90%) and Boomers (96%). And just because Gen Z isn’t on Facebook as much as their elders, according to PEW Research, 32% still hop on the app to get news and chat in Facebook groups. Facebook Insights.

Entertainment 94

Entertainment Benchmarking Travel Retail 94

Wink Intel

AUGUST 30, 2022

Nationwide Retirement Institute ® research also finds only about half of U.S. Gen Z families are faring worse due to inflation. The study also found the inflationary squeeze is hitting Gen Z particularly hard, and they are leaning on safety nets to soften the blow. COLUMBUS, Ohio , Aug. Only about half of U.S.

Finance 40

Finance Banking Education Intelligence 40

Netbasequid

NOVEMBER 18, 2021

What consumers want from brands. The digitization of shopping has taken firm root in the consumer psyche, evidenced by the fact that 87% of shoppers turn to the internet to research products before they buy. And Gen Z and Millennials support these purpose-driven brands between 9-11% more than Gen X.

Analysis 105

Analysis Research Innovation Education 105

Wink Intel

MARCH 15, 2021

Fifty-nine percent of Millennials and 71% of Gen Z workers now report mental health issues as compared to 22% of Boomers and 35% of Gen Xers. Serious mental illness jumped from 10% to 16% of Millennials since the pandemic began, compared to a 3% increase in Gen X workers and a 1% increase in Boomers.

Research 40

Research Knowledge Management Information 40

Wink Intel

MARCH 14, 2022

Bank research , so has the way women manage their money. Bank first released its Women and Wealth Insights Study in March 2020, just as the COVID-19 pandemic began, causing lockdowns, closing schools, and rearranging work/life balance for so many, but for women in particular.

Banking 40

Banking Finance Research Management 40

Netbasequid

MARCH 29, 2021

Social insight clearly called for a pivot to ecommerce prior to COVID-19 and those who listened were able to adapt and succeed when the pandemic took hold. Ways social insight helps brands get creative and power through a pandemic. Using Social Insight to Understand Audience Shifts. during 2020. billion growth by 2024.

Loss 98

Loss Market Intelligence Retail Benchmarking 98

Alpha Sense BI

NOVEMBER 29, 2023

To stay ahead of this curve, you need to receive insightful and relevant information to act upon before anyone else. These tools allow you to never miss out on new information—such as a broker report titled, “Gen Z and Millenial Consumers are Changing the Game”.

Benchmarking 52

Benchmarking Innovation Competitive Landscape Research 52

Wink Intel

MARCH 14, 2022

While older consumers are most likely to support stronger actions from the Federal Reserve (baby boomers 72%), even a majority of Gen Z (50%) agree the central bank should do more. Fourteen percent of all respondents say they would be confused, which rises to 25% among Gen Z.

Banking 40

Banking Intelligence Intelligence Innovation 40

Netbasequid

NOVEMBER 15, 2021

What should you look for from your audience intelligence tools? They also outspend Gen Z and Boomers on entertainment by two-thirds. A McKinsey report puts it this way, “Social media provides an important channel for CPG companies to “listen” to consumers without the biases created by conventional research techniques.”.

Intelligence 94

Intelligence Intelligence IT Entertainment 94

Netbasequid

JUNE 12, 2023

This data provides valuable insights into the effectiveness of campaigns and helps gauge audience response. In social media marketing, hashtags have become vital, forming a distinct language. They act as a bridge that connects brands with consumers, allowing companies to enhance their understanding of consumer preferences and interests.

Analysis 95

Analysis Research Benchmarking Algorithm 95

Wink Intel

AUGUST 15, 2023

business owners aimed to glean insights on their mindset around risk mitigation. “The findings from this survey are proof points of what we hear every day in speaking with our clients: ‘These are my fears, how can you help?’ ROLLING MEADOWS, Ill. , Aug. Patrick Gallagher, Jr., Chairman, President and CEO.

Business 40

Business Loss Business Environment Globalization 40

Wink Intel

MAY 31, 2022

62% Gen Z, 51% Millennials would consider leaving jobs based on employer’s return-to-office plans. A new survey from Nationwide revealed that as in-office work rebounds across the country, employees want continued flexibility with where and when they work. “Three-quarters of U.S.

Human Resources 40

Human Resources Competitive Innovation Security 40

Happy Market

AUGUST 18, 2022

She specializes in strategic consulting and qualitative research methods. This Episode is Sponsored by: The Michigan State University’s Master of Science in Marketing Research Program delivers the #1 ranked insights and analytics graduate degree in three formats: Full-time on campus. Full-time online. Part-time online.

Research 52

Research IT Market Research Marketing Research 52

Netbasequid

MARCH 13, 2023

NetBase Quid® example of summary metrics of a famous beverage brand from February 2-March 2, 2023, revealing mentions, posts, potential impressions, and sentiment. And that’s because social platforms are an extension of consumers’ social lives. There are 1.3 billion users on Instagram —that’s a lot of eyes and hearts to catch.

Analysis 97

Analysis Profiling Benchmarking Competitive Intelligence 97

ATTEST

JUNE 19, 2023

Competitive market analysis helps you make informed decisions about anything from marketing to hiring. The purpose of competition mapping is to give you real-life, real-time insights that will supercharge the way you do product development, marketing and pricing. What is the experience of customers who purchase from them?

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

ATTEST

JUNE 19, 2023

Competitive market analysis helps you make informed decisions about anything from marketing to hiring. The purpose of competition mapping is to give you real-life, real-time insights that will supercharge the way you do product development, marketing and pricing. What is the experience of customers who purchase from them?

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

Netbasequid

JUNE 30, 2022

Our Q&A with NetBase Quid’s COO, Seujan Bertram, follows as we examine these critical brand concerns and ways to maximize Pride Month’s impact with data-driven decisions drawn from a single, unbiased source of truth. Pride Month has become a yearly promotional event for brands, but many brands are realizing their approach needs to evolve.

Intelligence 98

Intelligence Intelligence Win Market Research 98

Netbasequid

JANUARY 7, 2021

TikTok is the social network for brands to connect with Gen Z, Millennials and any segments seeking to decompress by watching videos (read: everyone). So, it shouldn’t be surprising that many brands are experiencing viral success from it. But that success isn’t a given. We’ll show you how below!

Competitive Intelligence 98

Competitive Intelligence Hospitals Intelligence Intelligence 98