Netbasequid

NOVEMBER 12, 2021

The hit series, Squid Games, teaches us some key lessons about what to focus on this season – and how to use consumer and market research to stay top of mind with a fickle consumer base. And this is huge, as one can’t know how to play the games (and win) if you don’t understand the games themselves.

Market Research 98

Market Research Marketing Research Gaming Research 98

Netbasequid

JANUARY 1, 2021

And many are – making decisions informed by social media listening and consumer intelligence, often with practical purposes. For example, Estee Lauder and others are offering products to help consumers battle “maskne” and are winning consumer love for it. Shifting gears to win favor for new skin care.

Win 98

Win Competitive Intelligence Intelligence Intelligence 98

SCIP

MARCH 27, 2024

WEBINAR ALERT COMPLETE YOUR COMPETE STRENGTHENING YOUR COMPETITIVE AND MARKET INTELLIGENCE STRATEGY In the rapidly evolving landscape of competitive and market intelligence, staying ahead of the curve is not just an advantage, it's a necessity.

SCIP 40

SCIP Gaming Loss Win 40

Netbasequid

OCTOBER 1, 2021

Using artificial intelligence to detect emerging trends is no longer a luxury for brands, but the way business is done. Here we’ll explore how brands use consumer intelligence to predict CPG purchase intent by focusing on the health food dialogue making the rounds on social media. And that’s a game-changing capability in any market!

Intelligence 98

Intelligence Intelligence Market Intelligence Gaming 98

Netbasequid

APRIL 12, 2021

Competitive intelligence feels like it should be intuitive, as every brand understands its own category and competitors, right? And this leads to sloppy competitive intelligence that can do more harm than good. What is Competitive Intelligence? First, what is competitive intelligence ? Not entirely.

Competitive Intelligence 97

Competitive Intelligence Competitive Research Intelligence 97

Netbasequid

OCTOBER 29, 2021

While the name itself won’t really matter to your consumer intelligence efforts outside of adding it to your ongoing analyses, what this change represents to consumers will matter. Games such as Fortnite , Minecraft , and Roblox already exhibit traits of individual digital worlds that could be seen as subway stops within the metaverse.

Intelligence 98

Intelligence Intelligence Restaurants Gaming 98

Netbasequid

JANUARY 8, 2021

. As we kick off 2021, one consumer intelligence purchase pattern is clear: people who were spending money on ‘experiences’ instead of things have redirected those funds toward other pursuits. Market intelligence statistics of interest here include: 60% of interactions with brands are online. COVID Changed the Game.

Gaming 98

Gaming Travel Market Intelligence Intelligence 98

Wink Intel

MARCH 22, 2022

MILWAUKEE , March 17, 2022 /PRNewswire/ — Northwestern Mutual ‘s efforts to create the financial industry’s most exceptional client experience are winning attention and industry accolades. It’s an approach that’s been shown to deliver clients with better outcomes more often than others.

Win 40

Win Innovation Banking Finance 40

Netbasequid

FEBRUARY 8, 2021

Knowing your demographics is critical in Super Bowl advertising as 47% of men believe the game itself is most important as opposed to only 19% of women viewers. And their absence made a lot of room for advertising newcomers in the big game that brought both funny and sober reminders of the times.

Sports 83

Sports Gaming Market Intelligence Briefing 83

Netbasequid

DECEMBER 21, 2020

As the world has been stuck inside, the shift to streaming has been a savvy – and appreciated – consumer intelligence response. Consumer and competitive intelligence reveal white space in markets that savvy brands can leverage to create first mover opportunities. In 2018 that number was only 15%. and staying the same.

Intelligence 98

Intelligence Intelligence Entertainment Competitive Intelligence 98

Contify

AUGUST 25, 2020

Mohit Bhakuni has spent the last decade building Contify, an AI-enabled Market and Competitive Intelligence Platform, and implementing successful intelligence platforms at leading Fortune 500 enterprises. The real game-changer is an information advantage, and that comes from getting information the competition can’t get.

Competitive Intelligence 64

Competitive Intelligence Research Primary Research Competitive 64

Netbasequid

MARCH 3, 2021

Consumer and market intelligence pulls back the curtain to reveal insight informing these major moves. Winning and losing first mover experiments. Keeping up with emerging trends in tech has been the name of the game for brands for the longest time. Now you have to be ahead of the game. growth rate.

Innovation 98

Innovation Startups Gaming Restaurants 98

Netbasequid

JULY 8, 2021

We just wrapped up our NetBase Quid Live Europe 2021 event, packed with industry experts and thought leaders covering the ever-changing world of consumer and market intelligence. Many brands leaned heavily into consumer intelligence like never before to understand emerging trends and weather the pandemic. Let’s check them out!

Market Intelligence 98

Market Intelligence Innovation Globalization Intelligence 98

Similarweb

JULY 15, 2021

Tokyo 2020 has been grabbing even more headlines since these Olympic Games were the first to be postponed – ever. . So, how do you create a winning marketing strategy during this unprecedented time? . It also features legendary skateboarder, Tony Hawk , as he represents the community in their first-ever games. .

Sports 111

Sports Marketing Marketing Gaming 111

Zoominfo

FEBRUARY 23, 2021

The name of the game is maintaining relationships. Even better, use marketing and sales intelligence to stay connected to what’s happening at target accounts. In other words, sales intelligence solutions educate you on industry-specific talking points for every contact and industry before you communicate with them.

Sales 208

Sales Gaming Intelligence Intelligence 208

FedSavvy

NOVEMBER 13, 2023

If at first you don’t succeed in winning a contract, buy a winner! Considering the imminent potential disruption that is afoot, a certain quote from Game of Thrones comes to mind. Several T4NG incumbents did not make it to T4NG2 which may cause disruption (even if some are in joint ventures that did win). Chaos isn’t a pit.

Cyberspace 130

Cyberspace IT Win Competitive Landscape 130

Evalueserve

FEBRUARY 22, 2021

Competitive intelligence requires you to embrace the competitive landscape and create strategies to combat your competitors. How do you find the right competitive intelligence tools to help you beat your competitors? How do you find the right competitive intelligence tools to help you beat your competitors? . Insightsfirst.

Competitive Intelligence 64

Competitive Intelligence Competitive Intelligence Intelligence 64

Netbasequid

JANUARY 21, 2021

Here, we’ll dig into the consumer and market intelligence as consumers and brands share their Veganuary love on social media. Brands buying in and winning big. Brands Buying In & Winning Big. And brands everywhere are bringing their A-game to the vegan table for a piece of the action.

Restaurants 98

Restaurants Market Intelligence Win Intelligence 98

Netbasequid

AUGUST 12, 2022

As we can see below, Amazon is dominating back-to-school conversations this past month, with Etsy and Apple falling in line a bit behind: The reasons for this domination extend beyond its game changing ‘Prime Delivery’––though that certainly plays a role. Amazon understands its audience and caters to it.

Win 98

Win Gaming Market Intelligence Sales 98

Contify

SEPTEMBER 28, 2020

Contify’s competitive intelligence platform strengthens decision-making in the new normal post-COVID-19. Contify also provides a synthesis of aggregated intelligence around the positive and negative business impacts specific to the key accounts in the interactive dashboards widgets.

Intelligence 52

Intelligence Intelligence Competitive Intelligence Business 52

Netbasequid

APRIL 28, 2021

And then competitor intelligence is key as well. Next, they see what happens then they apply a next-generation AI-powered lens to slice and dice the consumer and market intelligence and extract key insights. Game-changing and category-defining? Did they just launch a similar campaign that tanked?

Benchmarking 98

Benchmarking Gaming Analysis Win 98

FedSavvy

JULY 20, 2023

As we enter the second half of the calendar year 2023, this blog summarizes some substantial federal contract wins and losses thus far. Read on to learn about some big highlighted wins and losses in this never ending game of federal contracting musical chairs. Figure 1 – A summary of major contract wins in 2023.

Win 100

Win Gaming Loss Human Resources 100

Netbasequid

MARCH 29, 2023

Is it really the optimal way to win new business? The journey doesn’t end.” – Michelle Obama, from Becoming As a consumer and market intelligence platform built to deliver contextual insights that reveal business trends, we knew a data-driven approach was key to success in all things.

Competitive 52

Competitive Sales Intelligence Intelligence 52

Netbasequid

FEBRUARY 22, 2022

Advances in artificial intelligence have made processing images and video scalable far beyond human capabilities. They’re finding ways to put it to good use and elevate their real-time consumer intelligence. The global artificial intelligence market is in high demand. Five leading image analysis platforms: NetBase Quid.

Analysis 105

Analysis Commerce Retail Entertainment 105

Zoominfo

JUNE 27, 2022

But the path to reliable business intelligence is not always straightforward. often means the vendor with the most records wins and the one offering the highest quality data gets overlooked. Quantity is more a numbers game. To get the most out of sales and marketing intelligence, it’s got to be up-to-date.

Globalization 130

Globalization Benchmarking Sales Intelligence 130

Netbasequid

APRIL 9, 2021

Accuracy is critical in understanding and addressing the voice of the customer (VoC) since it costs between 6-7 times more to win a new customer than to keep one you’ve already won over. Suppose your consumer and market intelligence requires an understanding of Smoothie King’s brand. Otherwise, it’s a waste of time.

Briefing 98

Briefing Analysis Market Intelligence Gaming 98

Netbasequid

JULY 16, 2021

And many envisioning a CBD-infused future for families: The year is 2030 my wife and I are drinking cbd infused beers at our sons cbd tball game. His team wins the game. baseballs were replaced with ball of hemp in 2023. Our son hits a homerun. The kids celebrate cbd Capri suns. We drive home in our cbd Land Rover.

Pharmaceutical 98

Pharmaceutical Win Gaming Travel 98

Netbasequid

JUNE 10, 2021

Slowly but surely, brands that aren’t using social media listening will lose more and more market share to brands that are. There’s simply no other tool right now that comes close to providing brands with market intelligence that yields actionable results. Competitive intelligence. Influencer marketing.

Airline 98

Airline Competitive Intelligence Market Intelligence Intelligence 98

Alpha Sense BI

FEBRUARY 23, 2023

That’s why it’s imperative for investors to rely on a market intelligence tool that provides a full 360 degree view on any ESG-related topic, from the perspectives of companies, journalists, analysts, and experts. Here are the five key steps to creating a winning ESG investing strategy, and how AlphaSense can help.

Due Diligence 104

Due Diligence Banking Innovation Benchmarking 104

Netbasequid

JUNE 29, 2022

This savvy company uses the combination of intelligence and KOLs to improve daily health for all people globally. The bar chart below highlights primary people winning top mentions within the outlier clusters: Bob Fantana is the most mentioned KOL here––and for good reason. This is something Cerner Envizia understands well.

Pharmaceutical 52

Pharmaceutical Hospitals Win Gaming 52

Netbasequid

JUNE 15, 2021

Social media marketing is the culmination of combining a variety of consumer intelligence ingredients to create irresistible offers. And you’ll likely lose your consumers to a brand that has leveled up its social listening game. Create Winning Offers with Social Media Marketing. Social Media Marketing on TikTok.

Marketing 98

Marketing Marketing Win Benchmarking 98

Alpha Sense BI

DECEMBER 6, 2023

In 2023, we saw loud and clear that the advancement of sophisticated technologies like data analytics and generative artificial intelligence (genAI) are not slowing demand for consulting services. On the platform, you can instantly surface the key insights you need to win more business and deliver better client services.

Knowledge 52

Knowledge Research Market Research Marketing Research 52

Similarweb

AUGUST 18, 2021

Now’s the perfect time to turn your Black Friday marketing ideas into a full-fledged strategy. To provide you with eye-opening Black Friday 2020 marketing insights, I’ve run the numbers and checked the trends using Similarweb Digital Marketing Intelligence. . Deep dive into your 2020 shopping wins. Think mobile.

Sales 64

Sales Marketing Marketing Win 64

Evalueserve

JUNE 18, 2021

While most consulting firms are aware of the need to establish their authority, they are encumbered by challenges while gathering sector and account intelligence. Gathering and sharing sector intelligence should be treated as an ongoing activity focused on uncovering interesting insights regularly, rather than a one-off and disparate action.

Alliance 52

Alliance Matrix Value Chain Knowledge 52

Aqute Intelligence

SEPTEMBER 6, 2023

Staying ahead in today's fast-paced B2B technology industry is a lot like a game of chess, where competitive intelligence plays a big role in sales, marketing, and product teams. In this article, we’ll check out some top competitive intelligence platforms that cater to medium to large B2B technology companies.

Competitive Intelligence 130

Competitive Intelligence Competitive Battlecard Technology 130

Netbasequid

APRIL 12, 2022

So, how do you write a winning brand positioning statement, unfazed by the competition and accurate to your brand’s specific needs? Far from it, you will notice that much of the process depends on collaboration with others, especially in the marketing department. How to Write Your Brand Positioning Statement.

Travel 98

Travel Competitive Intelligence Restaurants Entertainment 98

Netbasequid

JANUARY 12, 2022

Customer research is what separates winning brands and agencies from their competitors, and ensures they maintain a comfortable lead in a competitive market. Previously, marketing would blanket promote to “moms,” but today that signal is fine-tuned and relevant. But what about the variety of data sources we mentioned?

Research 98

Research Profiling Market Research Marketing Research 98