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7 Strategies for Conducting Online Market Research

Netbasequid

By employing online market research! And the statistics below illustrate why online market research is non-negotiable for success: More than 46% of consumers are less loyal to brands after the pandemic – which means the marketing waters are little less friendly and whole lot more unpredictable.

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How to Conduct Tech Market Research

Alpha Sense BI

For tech companies wanting to stay competitive in the current economic climate, market research is imperative. It enables companies to understand the market and competitive landscape, stay informed on competitors’ moves, and track rapidly evolving consumer preferences.

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13 Best Marketing Books Worth Reading In 2023

mention

Whether you are a seasoned pro or just entering the field, there is always something to learn in the evolving world of marketing. That’s why we put together a list of the best marketing books to help you stay ahead of the curve.

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15+ Helpful YouTube Channels for HR and Recruiting Professionals

Zoominfo

With the abundance of information available online, you can learn new skills and broaden your knowledge with a simple Google search. They’re about social learning and pushing one another to think outside the box about HR’s impact and value, as well as the roles within it. If you’re like most of us, the answer is a lot.

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Telecommunications Industry Offering Crucial Socioeconomic Services Amid COVID-19 Pandemic

ArchIntel

Opportunities are seen to arise from, among others, the converging and remixing of entertainment experiences as people seek to escape the gloom of a global health crisis. Susan Addis Sr Market Research Mngr AT&T. Executive Profile: Susan Addis, Senior Market Research and Analysis Manager at AT&T.

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Competitive enablement: The importance of anticipating market developments

Academyci

According to the PMI and Economist Intelligence Unit’s survey from 2017 , the overriding reason for failures is… Unexpected market developments. While market research attempts to predict customers’ reactions to marketing campaigns and product launches , market research can’t predict how customers react if other players counter the launch.

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How to Conduct A Thematic Analysis

Netbasequid

As such, brands need tools capable of collecting data and uncovering the patterns that inform market intelligence. Thematic analysis uncovers the secrets held within datasets and it is a critical aspect of today’s market research. We’re acclimated to the structures in our language after a lifetime of learning them.

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