Sat.Apr 06, 2019 - Fri.Apr 12, 2019

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11 business intelligence certifications to advance your BI career

CIO

With data increasingly vital to business success, business intelligence (BI) continues to grow in importance. With a strong BI strategy and team, organizations can perform the kinds of analysis of business information necessary to help users make data-driven business decisions. BI encompasses numerous roles. BI analysts, with an average salary of $66,791 per year according to PayScale, provide application analysis and data modeling design for centralized data warehouses and extract data from dat

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Big Data Should be a Priority in Every College Curriculum

Smart Data Collective

As technology progresses, more companies are producing huge amounts of data as a by-product of their day-to-day operations. While I’m not one to claim that “most businesses are practically drowning” in a sea of data, it’s fair to say that companies wanting a long future had better start taking Big Data seriously. To put this in perspective, many pundits in the field predicted a few years back that Big Data will double in size every couple of years until 2020.

Education 257
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7 Important Sales Skills All B2B Recruiters Need

Zoominfo

As a recruiter, it may seem unnatural to think of yourself as a sales rep; after all, you work with people, not products. But, like consumers, candidates aren’t always immediately interested in what you have to offer. As all good recruiters know, there’s a certain amount of selling that must take place to secure a quality candidate. In fact, research has shown recruiters with superior sales skills are consistently top performers in their field.

Sales 185
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Business Intelligence Software with Cross-Tab Analysis!

Elegant BI

Business Intelligence Tools Should Include Cross-Tab Analysis! When you are considering a business intelligence tool, you may not think it is important to consider whether that solution has the capacity to provide cross-tab analysis. Even though cross-tab analysis has been around awhile, it is still very relevant and, when it is paired with other great business intelligence tools, it can be a powerful feature to provide data clarity and support confident business decisions.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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The One-Hour Guide to SEO: Technical SEO - Whiteboard Friday

Moz

Posted by randfish We've arrived at one of the meatiest SEO topics in our series: technical SEO. In this fifth part of the One-Hour Guide to SEO, Rand covers essential technical topics from crawlability to internal link structure to subfolders and far more. Watch on for a firmer grasp of technical SEO fundamentals! Click on the whiteboard image above to open a high resolution version in a new tab!

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Is Cloud Communication A Good Alternative To Mobile Communications?

Smart Data Collective

Cloud technology is starting to have a major impact on the communications sector. Klaris Chua, a cloud communications expert, wrote a detailed overview of the trends in cloud communications in Martech Advisor. Most of her discussions focused on the implications of cloud solutions for email and interconnected apps. However, there is a growing demand for cloud VoIP services too.

More Trending

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Ep. 211 - Anne Beall - Three Ways to Leverage Emotion to Create Brand Promoters

Happy Market

Today, my guest is Anne Beall, CEO of Beall Research. Beall Research specializes in leveraging the theory behind Psychology, Sociology, History and other disciplines to develop actionable insights. Prior to founding Beall Research, Anne has had a storied education career, having received her M.S., M.Phil. and Ph.D. degrees in Social Psychology from Yale University.

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How Bad Was Google's Deindexing Bug?

Moz

Posted by Dr-Pete On Friday, April 5, after many website owners and SEOs reported pages falling out of rankings, Google confirmed a bug that was causing pages to be deindexed: MozCast showed a multi-day increase in temperatures, including a 105° spike on April 6. While deindexing would naturally cause ranking flux, as pages temporarily fell out of rankings and then reappeared, SERP-monitoring tools aren't designed to separate the different causes of flux.

Loss 57
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Is Big Data Important In Your Social Media Customer Service Strategy?

Smart Data Collective

Big data is frequently used to enhance social media marketing campaigns. However, data analytics can be just as important for customer retention. Social media has been central to customer service strategies for the past few years. However, some brands are taking a shot in the dark with it. They have found that more effective data analytics technology has made it easier for them to optimize customer service processes through social media.

Research 224
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The Beginner’s Guide to YouTube for B2B Marketing

Zoominfo

Since its inception in 2005, YouTube has become more than just the most popular video-sharing platform– it’s one of the most popular websites on the internet, period. Consider these statistics ( source ): Over a billion hours of video content is watched on YouTube every day. YouTube is the third most visited site in the world after Google and Facebook. 400 hours of video are uploaded to YouTube every minute. 6 out of 10 people prefer online video platforms like YouTube to live television.

Marketing 100
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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Webinar on ‘Advancing Precision Medicine Through Informatics’ on 30th April 2019 with Mr. Simon Lee, Jintel Health

BIS Research

Webinar- Precision Medicine. The arena of precision medicine (PM), though still in its early stage, holds the promise of revolutionizing the entire healthcare delivery model. It empowers clinicians to personalize screening, diagnosis and treatment for each individual patient, and not take a one-size-fits-all approach. The amount of genomic data has risen exponentially in the last two decades, especially after the inception of the Human Genome Project – one of the first federally funded ini

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How to Convince Your Boss to Send You to MozCon 2019

Moz

Posted by cheryldraper From networking with your peers to hearing from industry leaders, there are benefits a-plenty to attending conferences. You know that. Your peers know that. But how do you persuade the powers-that-be (aka your boss) that sending you is beneficial for your business? To help convince your boss that won't just be lounging pool-side, sipping cocktails on the company dime, we’ve gathered the goods to help you get your boss to greenlight your MozCon attendance.

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University Web Developer Programs Must Prep Students For Big Data Era

Smart Data Collective

Big data is playing a monumental role in economic development in 2019. It is being used in every industry from healthcare delivery to insurance modeling to political science. According to economic analysts, the market size for big data is currently estimated to be $203 billion. Unfortunately, there is a growing shortage of data scientists. As we pointed out in a previous post, a white paper from PwC shows that the time that it takes to fill a Data scientist job is twice as high as the national a

Education 190
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Is it possible to compete with Amazon and win?

MarketCulture

For businesses everywhere, this is becoming an increasingly relevant question. Not long ago most business could just ignore Amazon and say to themselves that’s fine for them in retail they are not operating in our industry. Well, times are changing, and Amazon is competing in not only retail but consumer electronics, entertainment, enterprise cloud services and is eyeing opportunities in healthcare and payments.

Win 40
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Microbiology Testing Transforming Quality Control Across Manufacturing Processes

BIS Research

With product safety becoming a global concern and increasing focus of governmental regulators and product manufacturers on maintaining the quality of products, strict regulations have been imposed on manufacturers to guarantee microbiological quality control and composition of the product. For detecting and identifying pathogens and micro-organisms in the manufacturing process, several technologies have been developed such as rapid microbiological methods (RMMs), which aim at quantifying the pro

Matrix 40
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The Definitive Guide to ERP Implementation

Better Buys

Enterprise resource planning (ERP) solutions have the ability to revolutionize companies by streamlining manufacturing and boosting customer engagement. Yet many businesses are struggling to understand how ERP systems work and how to successfully implement them. In fact, 75% of ERP projects ultimately fail. Because of the time and cost involved in ERP implementation, it’s important for […].

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6 Valuable Business Intelligence Lessons From Brexit

Smart Data Collective

Almost everyone has heard of Brexit, even if they aren’t directly feeling the change. The term has made news around the world almost immediately upon conception and hasn’t stopped circulating. For those not in the know, Brexit started as the 2016 vote for the United Kingdom to leave the European Union for a whole host of reasons. The vote was incredibly divisive.

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Your Guide To Project Management Dashboards – Examples & Templates

Datapine Blog

Projects are one of the cornerstones of a successful business. Sector or industry aside, strategic initiatives focused on specific areas of the business are what helps drive an organization forward, growing, progressing, and evolving year after year. Also, implementing effective management reports will create a data-driven approach to making business decisions and obtaining sustainable business success.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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5G Infrastructure Market leading the Network Evolution

BIS Research

With the evolution of communication networks and technologies, over the past decade the telecommunications industry has transformed. It offers enhanced safety measures, connectivity, and reduced cost to its consumers. However, in recent times, factors such as increasing data traffic across industries, the requirement for higher bandwidth, and congestion in networks have propelled the need for the development of more advanced communication networks. 5G infrastructure hardware components and techn

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Links as a Google Ranking Factor: A 2019 Study

Moz

Posted by EricEnge Do Links Still Matter? For the fourth year running, Stone Temple (now a part of Perficient Digital) conducted a study on how much links matter as a ranking factor. We did that using Moz's Link Explorer and in this year's study, we looked at the largest data set yet — 27,000 queries. Our study used quadratic mean calculations on the Spearman correlations across all 27K tested queries.

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What Cyber Criminals Can Do With Your Metadata

Smart Data Collective

We have read many articles and watched the news about hackers breaking into websites of unsuspecting corporations and small businesses more and more often. When that happens, tens of thousands of people are put at risk for identity theft when their metadata is stolen. What is metadata and how is it used? That is what this article is going to explain.

Banking 169
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Dashboard Storytelling: From A Powerful To An Unforgettable Presentation

Datapine Blog

Plato famously quipped that “those who tell stories rule society.” This statement is as true today as it was in ancient Greece – perhaps even more so in modern times. In the contemporary world of business, the age-old art of storytelling is far from forgotten: rather than speeches on the Senate floor, businesses rely on striking data visualizations to convey information, drive engagement, and persuade audiences. .

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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SalesIntel selects Owler as a data provider to the Buying Intel platform

Owler

Owler has been selected as a data integration partner to bring exclusive Buying Intel to the SaleIntel product company pages. Owler’s exclusive competitive intelligence on over 11 million companies is now accessible to every SalesIntel user. In addition, SalesIntel users can access real-time news alerts for their current prospects with Owler’s Instant Insights, including IPOs, Funding, and Acquisition news.

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How to Find Your True Local Competitors

Moz

Posted by MiriamEllis Who are your clients’ true competitors? It’s a question that’s become harder to answer. What felt like a fairly simple triangulation between Google, brand, and searcher in the early days of the local web has multiplied into a geodesic dome of localization, personalization, intent matching, and other facets. This evolution from a simple shape to a more complex shape has the local SEO industry starting to understand the need to talk about trends and patterns vs. empirical ran

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iGaming Providers Turn To New Data Technology For Payment Solutions

Smart Data Collective

Over the last seven years, the iGaming industry has come a very long way. In 2019, it has become one of the largest industries in the world. It is comprised of several different online gambling sectors like the online casino sites that accept PayPal , live sports betting, and poker. Big data is going to have a large impact on the direction of this growing industry.

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3 Monthly And Annual HR Report Templates To Empower Your Business

Datapine Blog

Whether you realize it or not, your human resources (HR) department is one of the most pivotal sectors within your organization. If managed strategically, your HR department could enhance your business in a number of ways. Moreover, interactive HR dashboard templates offer businesses the means to better understand their personnel, spot emerging problems or issues, and deploy proactive solutions to manage their HR departments in a more fluent, result-driven fashion.

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A Practical Guide to Business Intelligence Governance

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

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NLP and Clickless Analytics: The Perfect Pairing!

Elegant BI

Search Analytics with Natural Language Processing Makes Advanced Analytics Easy! Whether you are a consumer or a business user, today’s technology users are savvy and they are used to having easy-to-use tools and features that make them more productive and allow them to quickly complete tasks. The same holds true for users of advanced analytics users.

Sales 52
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3 Reasons Call Center Software Integration Is a Must in 2019

Smart Data Collective

With the growing prevalence of technology, more and more businesses are beginning to integrate digital channels in their customer service models. Call centers know that a poor customer experience is all it takes to lose a customer forever, while consistent bad service can ruin the center’s reputation. In order to stand out from competitors, call center software integration is a necessary addition to your call center’s customer service approach.

Knowledge 168