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5 use cases for how Generative AI can supercharge document productivity across the enterprise

CIO

Alex Gay, Senior Director of Product Marketing, Adobe Document Cloud Most business today can be described as MORE—more technology, more meetings, more projects, more data, and more documents. Marketing and communications: Creating compelling content at scale Today’s marketing professionals are voracious consumers and producers of content.

Knowledge 559
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Generative AI is pushing unstructured data to center stage

CIO

For example, generative AI models are especially adept at making sense of diverse, unstructured datasets to create realistic content, enhance data for machine learning training, simulate and model complex scenarios and environments, and personalize algorithms for targeted marketing and product recommendations.

Algorithm 612
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7 Content Marketing Mistakes to Avoid

mention

Content marketing is an important tool in your business’ digital strategy. With the potential to attract and convert customers, content marketing is a worthwhile investment. In this article, we cover 7 content marketing mistakes to avoid. Table of Contents: What Is Content Marketing ?

Marketing 335
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A CIO’s 10-part guide to personal branding

CIO

The Thinkers360 2023 B2B Thought Leadership Outlook study , conducted in association with the British Computer Society (BCS), found that over 86% of thought leadership creators rate their content as adding over 25% to the brand premium they command in the marketplace, and over 48% stated it added over 75%.

Profiling 749
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Content Marketing Trends 2023

mention

Did you know that from 2021, the global content marketing industry is worth over $400 billion? With the ever-increasing importance of digital marketing, content marketing has become an essential part of any successful marketing strategy. So, let’s start. Personalization should be much more than that.

Marketing 299
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Top PR Tips for Content Creator Success

mention

Succeeding in the creator economy takes more than just creating good content. This is where Public Relations (PR) can drive impact for content creators who want to stand out in the competitive digital world. This article is a practical guide for content creators at any stage in their journey. Let’s get started.

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PR and email marketing: A perfect alliance for business success

mention

Public relations (PR) and email marketing are two core areas that contribute to the functioning of many businesses. This article explores the harmonious connection between PR and email marketing, showing how collaborations between specialists foster brand awareness, build relationships, and drive results in the modern marketing landscape.

Alliance 157