mention

MARCH 3, 2023

It happens when a consumer’s liking towards a brand reflects in their everyday dialogue. Invest in the Right Tools: Empower your team with tools, such as CRM, chatbots, social listening tools, and more. Pro Tip: Deploy tools like Mention to understand your brand perception in the digital landscape.

Marketing 261

Marketing Marketing Win Knowledge 261

Netbasequid

MARCH 19, 2021

Even before the events of 2020, understanding what your consumers wanted was crucial to any brand, as consumer needs and wants have always been a moving target. As we see below, news and blog conversations about “social listening for the enterprise” spiked just ahead of the November elections. It makes sense.

Competitor Analysis 98

Competitor Analysis Travel Win Benchmarking 98

Netbasequid

APRIL 26, 2023

To succeed, companies must have the capacity to gather and merge multiple consumer and market data sources. And our 2023 Global Consumer Insight Analytics survey report showcases how marketers across various industries leverage consumer research to promote brand recognition and drive business growth.

Research 98

Research Globalization Competitive Intelligence Pharmaceutical 98

Netbasequid

NOVEMBER 15, 2021

Consumer preferences change rapidly, and it’s in your brand’s best interest to shift your strategies to meet them where they are. What should you look for from your audience intelligence tools? Using social listening to uncover audience intelligence around your brand is smart. A post shared by Mica Beauty (@micabeauty).

Intelligence 94

Intelligence Intelligence IT Entertainment 94

Netbasequid

JANUARY 18, 2023

Despite the huge gap in its efforts, many customers expressed their loyalty to the brand via social media and in the news. Successful businesses focus the larger portion of their resources to making customers come back – which is up to 25 times less costly. For many, the new behavior involved abandoning their regular brands.

Airline 98

Airline Travel Analysis Research 98

Netbasequid

OCTOBER 1, 2021

Today, top brands use AI-enabled consumer insights to predict consumer purchase intent and significantly impact their bottom line. Brands are staying ahead of the curve using social listening to pick up on what consumers want and meeting demands head-on. Getting Ahead of the Consumer Purchase Curve.

Intelligence 98

Intelligence Intelligence Market Intelligence Innovation 98

Netbasequid

NOVEMBER 16, 2022

Research shows that up to 87% of social media users share their health information on the networks. In turn, healthcare providers (HCPs), manufacturers, and other stakeholders are investing significant resources to collect and analyze the data. Listening closely and hearing patient voice has everything to do with the methods used.

Analysis 97

Analysis Research Technology Technology 97

Netbasequid

JUNE 10, 2021

. Slowly but surely, brands that aren’t using social media listening will lose more and more market share to brands that are. There’s simply no other tool right now that comes close to providing brands with market intelligence that yields actionable results. The use cases of social media listening are expansive.

Airline 98

Airline Competitive Intelligence Market Intelligence Intelligence 98

Netbasequid

AUGUST 18, 2021

Consumer behavior seemingly changes on a whim and stays outside the grasp of many brands. Social listening and media analytics tools provide the resources to decipher the social landscape shaping consumer behavior. We’ll do so with a focus on: Defining consumer behavior.

Learning 98

Learning Sports Analysis Commerce 98

bazaarvoice

SEPTEMBER 8, 2023

The social commerce renaissance continues. Global daily time spent on social networking continues to tick up: the endless scrolling, constantly hitting refresh, living vicariously through all of our friends as we wonder how they can afford to travel so much, etc. Given that social commerce sales in the U.S.

Commerce 98

Commerce Retail Benchmarking Research 98

Netbasequid

FEBRUARY 22, 2022

They’re finding ways to put it to good use and elevate their real-time consumer intelligence. On the consumer end, mobile users who reached for image recognition tools the most in 2021 hailed from Colombia, Brazil, and Mexico. Find how social media users interact with your brand and products through the images they post online.

Analysis 105

Analysis Commerce Retail Entertainment 105

Netbasequid

JULY 7, 2021

You’d be hard-pressed to find a brand that’s not on social media these days. There are a lot of moving parts to social media management, and platforms are constantly evolving. Staying at the forefront of social media management takes determination, focus, and consistency. Create thought-provoking social media posts.

Management 105

Management Benchmarking Information Research 105

Alpha Sense BI

MARCH 27, 2024

Staying ahead of the competitive market requires business professionals to listen to the voices of customers (VoC) to understand how they respond to these market-moving technologies. VoC can be gathered through various channels, including surveys, interviews, social media monitoring, customer reviews, and direct feedback mechanisms.

Competitive Landscape 72

Competitive Landscape Market Research Marketing Research Research 72

Smart Data Collective

OCTOBER 2, 2019

You can gather these insights from a variety of sources like social media, surveys, customer online behavior tracking, etc. Using these insights, you can decide which marketing activities to spend your resources on. Social Media Analytics. You can also leverage URL generating and tracking tools like UTM.io.

Marketing 223

Marketing Marketing Knowledge Advantage 223

Netbasequid

AUGUST 5, 2021

First, let’s explore why social listening should be at the top of your ‘must do’ list. Here are some fascinating stats speaking to the importance of good market research: 40% of marketers are using consumer research to make decisions. It reveals not only what your consumer wants, but who they are. billion U.S.

Market Research 105

Market Research Marketing Research Research Marketing 105

Netbasequid

OCTOBER 20, 2021

In this article, we’ll talk about those use cases and then narrow down into a consumer-facing marketing angle. 80% of consumers feel that the customer experiences a brand provides are equally as important as the products it produces and the services it renders. Find where your audience is consuming and reacting to content.

Intelligence 98

Intelligence Intelligence IT Market Research 98

Zoominfo

FEBRUARY 28, 2018

A salesperson’s CRM—or customer relationship management platform—is one of the most used tools in their technology stack. And for good reason—your CRM manages customer and prospect data and contains valuable information regarding customer behavior and buying habits. Adoption of cloud-based CRM. in sales revenue ( source ).

Technology 225

Technology Technology Predictive Analytics Sales 225

Netbasequid

AUGUST 14, 2023

Companies need proper tools, techniques, and talented teams to succeed—and also, an AI-powered competition analysis tool! Using this tool, you can uncover important insights about how your competition operates and its performance. We’ll talk briefly about how to use these tools and the key features they must have.

Analysis 52

Analysis Competitive Airline Competitor Analysis 52

Netbasequid

JANUARY 24, 2022

That, sometimes, rather than go through the intricacies of the process, we rely on the behaviors of other people like us to shape our own. Primarily, the action takes place on search engines and social media. By watching these two avenues, brands can find out the trending topics and consequently discern behavior shifts in the market.

Advantage 98

Advantage Advantage Sports Entertainment 98

ATTEST

JUNE 5, 2023

A customer insights strategy is your plan for how you will gather and analyze data about your customers, specifically about their needs, preferences, and behaviors. Your customer insight strategy might involve conducting surveys, analyzing customer reviews, tracking customer behavior on your website and monitoring other data points.

Profiling 52

Profiling Research Analysis Market Research 52

mention

NOVEMBER 2, 2022

It’s a versatile tool that can be used in many different situations. For example, the rise of social media has created opportunities for companies to connect with their customers in new ways. It could be an external factor like a change in the market or an internal issue like a lack of resources. What Is SWOT Analysis?

SWOT 130

SWOT Analysis Brainstorming Advantage 130

Zoominfo

JULY 13, 2020

Customer data can come from a range of sources including: Website analytics Social listening tools Digital surveys Social media Contact databases. Contact database: Your contact database is also a great source of information because you can uncover trends about how certain leads or customers find and consume your content.

Profiling 213

Profiling Sales Information Marketing 213

Netbasequid

JULY 8, 2021

And then these statistics around consumer behavior shed a light on why competitive monitoring is crucial: 87% of consumers start their product searches online and will often talk about it on social media. Sometimes you’ll get a lightbulb moment from following consumer chatter via social analytics.

Competitive 105

Competitive Analysis Win Competitive Landscape 105

Netbasequid

JULY 24, 2023

Leading pharmaceutical companies gather and analyze different kinds of data, using advanced business intelligence tools to view the data holistically. Data on consumer conversations and behaviors is crucial to identifying market trends. Data on consumer conversations and behaviors is crucial to identifying market trends.

Pharmaceutical 52

Pharmaceutical Business Competitor Analysis Competitive Landscape 52

Netbasequid

APRIL 1, 2022

Brands face an uphill battle when it comes to understanding fickle consumers, but we have a new tactic to add to your arsenal: consumer aura analysis. Brands that understand how these sounds correlate with consumer aura intel can create campaigns and messaging that subliminally impact purchase behavior.

Analysis 98

Analysis Briefing Win Gaming 98

Netbasequid

APRIL 7, 2022

As they begin to incorporate consumer insights from social media into their market research, many companies rely on traditional techniques such as focus groups, surveys, interviews, and ethnographies. These techniques are based on the direct observance of human behavior. It’s a next level market research triangulation!

Market Research 105

Market Research Marketing Research Research Marketing 105

Smart Data Collective

NOVEMBER 7, 2019

They include: Coca-Cola using analytics in its social listening campaigns to build strategies around their target customers. There are several benefits: You can use data tools to create random names and pick ones that work the best. Lots of big data tools can help come up with random slogans.

Knowledge 188

Knowledge Research Marketing Marketing 188

Zoominfo

MARCH 4, 2018

Adoption of Cloud-Based CRM A salesperson’s CRM (customer relationship management) platform is one of the most used tools in their technology stack. And for good reason — your CRM manages customer and prospect data which contains valuable information regarding customer behavior and buying habits.

Technology 130

Technology Technology Predictive Analytics Sales 130

Netbasequid

APRIL 12, 2022

Beyond the commodity offered, marketing plays a special role in carving out the market, shaping brand perception, and influencing customer behavior. This can lead to loss of potential market share and dissipation of resources that are improperly directed. Maintain Ongoing Consumer Relations.

Travel 98

Travel Competitive Intelligence Restaurants Entertainment 98

Alpha Sense BI

JULY 14, 2023

CI allows you to track competitor behavior and glean the insights you need to create competitive advantages. Enter: competitive intelligence tools. Why You Need a Competitive Intelligence Tool CI professionals have n eve r had mor e data available right at their fingertips.

Competitive Intelligence 52

Competitive Intelligence Competitive Battlecard Intelligence 52

mention

APRIL 21, 2023

In a survey of 8,000 consumers across the globe, 91% noted that they’ll buy from businesses that recognize and remember their preferences, and offer relevant recommendations. Behavioral Data This type of data reflects the behavior of customers when they visit your website or interact with your brand.

Intelligence 28

Intelligence Intelligence Business IT 28

ATTEST

DECEMBER 1, 2022

The market research industry is big and ever-changing, but there are some settled market research companies in New York that will help you make sense of your consumer knowledge. Bring professional research services and tools in-house. Get tech speed + research agency expertise Get reliable market and consumer insights from Attest.

Market Research 52

Market Research Marketing Research Research Marketing 52

ATTEST

OCTOBER 19, 2022

Schedule a demo Similarly, when it comes to launching a new product , engaging your audience , and making important business decisions, market research is your roadmap to success, and the right tools help you get there. Attest gives you quality consumer insights that are delivered fast! Strapped for time? I love Attest.

Market Research 52

Market Research Marketing Research Data Analysis Research 52

Data Hut

JANUARY 7, 2024

The key to not just surviving but thriving in this dynamic environment lies in leveraging cutting-edge tools, and one such game-changer is web scraping. We'll explore how this tool can significantly enhance your strategies, giving you a competitive edge in a crowded marketplace. Movers: These are the products on the rise.

Commerce 52

Commerce Security Security Competitive 52

Alpha Sense BI

FEBRUARY 21, 2023

That’s where market research tools come in. If organizations want to be able to adapt, compete, and chart the best path forward, the question isn’t if they can benefit from a market intelligence tool, but which market intelligence tool will benefit them the most. Are the intelligence tools customizable to meet your needs?

Market Research 52

Market Research Marketing Research Research Marketing 52

Alpha Sense BI

FEBRUARY 21, 2023

That’s where market research tools come in. If organizations want to be able to adapt, compete, and chart the best path forward, the question isn’t if they can benefit from a market intelligence tool, but which market intelligence tool will benefit them the most. Are the intelligence tools customizable to meet your needs?

Market Research 52

Market Research Marketing Research Research Marketing 52

Netbasequid

MARCH 24, 2023

Through consumer research and market intelligence, marketers across the board can learn from the failures and successes of the gaming industry’s collaboration with Hollywood. Consumer research and market intelligence can reveal gaming industry intel useful for future releases. The Last of Us has a 90 percent freshness.) There are 3.2

Gaming 52

Gaming Airline Market Intelligence Analysis 52