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Sales Battlecards: 8 Tips to Help You Win More Deals

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The sales battlecard is an extraordinarily impactful tool for any business in a competitive B2B market. As we'll discuss in the 2021 State of Competitive Intelligence Report (coming soon!), 71% of businesses that leverage sales battlecards say these tools have helped them increase their win rate.

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Huawei’s Vision for Intelligent Networking Unveiled at GITEX Global 2023

CIO

GITEX Global 2023 witnessed Huawei’s impactful presence, as the tech giant delved into the future of intelligent networking. Huawei Datacom Booth Huawei As digital-first and smart upgrades become the norm across the globe, enterprises and countries alike are embarking on the journey of intelligent transformation.

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12 Actionable Outcomes of Competitive Intelligence

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Competitive Intelligence (CI) is a function that fits into every business strategy. No matter what your product or service is, you’ve got competitors fighting to win the same business as you and crafting strategies to stand out from the rest of your market. Let’s dig into some key actionable outcomes of competitive intelligence.

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4 Must-Ask Questions For Your Win/Loss Interviews

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Win/loss analysis—the process of determining why deals are won or lost—yields insights that practically everyone across your organization can use to their advantage. Sales reps get insights that they can use to improve their objection-handling tactics. Marketers get insights that they can use to optimize their messaging.

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Forrester Research Report: How Sales and Marketing Intelligence Drive Improved Business Outcomes

Fact: Only 8% of sales and marketing professionals say their data is between 91% - 100% accurate. In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. However, organizations are fighting back - and winning. The primary takeaway?

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AT&T embraces intelligent automation at scale

CIO

The next step was to win the battle for hearts and minds within the company by turning skeptics into believers that automation could make employees’ lives better. If it encounters one, it automatically notifies the customer and the assigned AT&T sales rep. First, start small and get some wins.

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Real-time artificial intelligence for everyone

CIO

By Chet Kapoor, Chairman & CEO of DataStax Every business needs an artificial intelligence strategy, and the market has been validating this for years. Winning with AI: It starts with data A successful AI strategy starts with data. Uniphore has an AI assistant that does sentiment analysis on sales calls. Let’s dive in.