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Women Leaders in the Consumer & Market Intelligence Space

Netbasequid

To honor International Women’s Day, we’re showcasing some of the remarkable women leaders we work with in the consumer and market intelligence space. The Questions: We asked each interviewee, the following questions: When telling people what you do, is there a consumer/market intelligence ‘go to’ story you share?

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3 Ways to Develop Market Intelligence to Benchmark Against the Competition Digitally

Cleverx

As more and more businesses move their prospect acquisition into online digital marketing channels, while at the same time dissolving global barriers to doing business, competition for customers is heating up. Why Develop Market Intelligence ? Gathering Market Intelligence through Competitive Analysis.

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7 Strategies for Conducting Online Market Research

Netbasequid

By employing online market research! And the statistics below illustrate why online market research is non-negotiable for success: More than 46% of consumers are less loyal to brands after the pandemic – which means the marketing waters are little less friendly and whole lot more unpredictable. What Is Online Market Research?

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Identifying New Business Targets with Market Research

Netbasequid

When they spot shifts in the market or changes in consumer sentiment, they’re ready to adapt and overcome – or acquire. From a business development standpoint, speed to market is a critical metric for new offerings. Leading companies feed real-time consumer and market intelligence to their BI software.

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Experiential Marketing in a Post-Covid, Digitally Focused World

Netbasequid

Gaming has been a defining force, revolutionizing everything from esports to ecommerce, and it’s now at the forefront of experiential marketing powered by consumer and market intelligence. And Arcane isn’t the only experiential marketer in town. 40% of those said it increased their feeling of brand loyalty.

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Partnering Social Media Intelligence with Shopify Livestreams to Win in 2021

Netbasequid

Ways the entertainment industry is taking advantage as well. The live streaming market will be worth over $70 billion by 2021. It’s the number one source of revenue per hour in China, fusing shopping with live video, content marketing , influencer marketing strategy and entertainment. billion in worldwide sales.

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US Still Dominates Global AI Market, But Competitors Abound

ArchIntel

The United States’ artificial intelligence market is forecasted to reach $28.9 Meanwhile, trailing behind is China, whose AI sector is expected to reach a market size of $53.6 Other noteworthy competitors are Japan and Canada, whose AI markets are forecasted to grow at 28.8 ArchIntel™ -. billion by the end of 2021.