Smart Data Collective

NOVEMBER 12, 2020

In an age where data plays a fundamental role in every aspect of our lives, it’s relatively simple to find the answers that we need. You can conduct a Google query and you’ll quickly find thousands of helpful webpages, YouTube videos, and blogs dealing with the issue. Big data has made it possible to store information on virtually everything. Unfortunately, the growing reliance on big data hasn’t come without a cost.

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Advantage Advantage Sales IT 349

Zoominfo

NOVEMBER 12, 2020

Employee activism is nothing new. Throughout history employees have taken to strikes, walkouts, and demands for their own human, labor, and moral rights along with the rights of others. . Just last August WalMart workers staged a 15 minute walkout and moment of silence to protest the sale of guns in the company’s stores. And in June of 2019, Wayfair employees did a walk-out to protest the company’s agreement to furnish migrant detention centers.

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ArchIntel

NOVEMBER 10, 2020

ArchIntel™ -. Dina Flynn , federal capture director with Cisco Systems , Inc., recently spoke with ArchIntel regarding significant lessons and challenges within competitive intelligence, how to analyze competition and customers, and how technology could offer insight into the practice. She also discussed the benefits and limitations of Porter’s Model and creating a strategy for a competitive intelligence team. .

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Competitive Intelligence Competitive Intelligence Intelligence 145

FedSavvy

NOVEMBER 9, 2020

PAE, rides along the line of more traditional government contractor with providing services along logistics, construction, and facilities management. The company is best known for their embassy support with the U.S. Department of State. However, like many of its peers, PAE has been transitioning away from their traditional work around logistics and base operations and more towards business processes and intelligence analysis.

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

IT

Smart Data Collective

NOVEMBER 12, 2020

We have previously talked about some of the biggest ways that policy makers and the healthcare sector are using big data to fight COVID-19. Their approach has evolved in recent weeks, as they find ways to use EMS data to streamline their response. EMS Data Changes the Roadmap to Fighting COVID-19. COVID-19 has changed how hospitals and EMS services function dramatically.

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Hospitals Advantage Advantage Learning 306

Timo Elliot

NOVEMBER 11, 2020

I have had several requests from people who want to set up some equipment for professional presentations at virtual events—a home or office studio that enables you to present live as if you were a TV weather person: Here’s a list of most of what I use (with some links, mostly to the French Amazon site where I purchased most of it — I live in Paris).

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Travel Algorithm Globalization Competitive 126

FedSavvy

NOVEMBER 10, 2020

FY2021 is upon us so this is as good a time as any to recap some of the wins and losses that ended FY2020. Knowing these contract wins is not only key for situational awareness, but to keep current with what past performance and success stories your competitors may use in the future. Let’s take a moment to catch up to some of the big ($200M+) contract moves rounding out the end of the fiscal year 2020 and the opening of fiscal year 2021.

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Smart Data Collective

NOVEMBER 13, 2020

Artificial intelligence and data analytics are two of the fasting-growing forms of technology for saving money in the world of business. Most companies achieve this goal by cutting down on labor hours, since labor is one of their biggest expenses. There are certainly downsides to that approach, with job security being high on the list. However, in the world of nonprofits, where so many volunteers work, every job that can be done by a computer means one more set of hands that can be working on so

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Predictive Analytics Knowledge Innovation Algorithm 266

Zoominfo

NOVEMBER 12, 2020

Employee activism is nothing new. Throughout history employees have taken to strikes, walkouts, and demands for their own human, labor, and moral rights along with the rights of others. Just last August WalMart workers staged a 15 minute walkout and moment of silence to protest the sale of guns in the company’s stores. And in June of 2019, Wayfair employees did a walk-out to protest the company’s agreement to furnish migrant detention centers.

Sales 100

Sales Technology Technology IT 100

Digimind

NOVEMBER 11, 2020

Ask any marketer out there about proving ROI on social networks, and you will soon witness a ramble of KPIs and terminologies like audience growth rate, number of clicks, conversion, or bounce rate, all of which may certainly apply to your campaign performance – but are not instrumental for that next step towards building customer rapport.

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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

Competitive

Data Hut

NOVEMBER 13, 2020

A valuable change is now bubbling in this world of predatory pricing. Now, premium brands are reverting to pricing parity on both online and offline channels. The reason is simple. Businesses are trying to balance the dynamics between their online and offline stores. There are various other reasons, and Datahut is here to help you understand them. Read on to know how pricing parity gives you the chance to maximize your profits in an era of predatory pricing. .

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Smart Data Collective

NOVEMBER 11, 2020

You may not have heard of conversational AI in customer service. However, it is already making a big imprint on the industry. This year, companies spent $4.5 billion on AI for customer service applications. The benefits of conversational AI are very clear. Providing a great customer experience is the core of every successful business. , In order to achieve this goal, you need to do whatever it takes to keep your customers happy.

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Hospitals Technology Technology Intelligence 241

Moz

NOVEMBER 9, 2020

Posted by Cyrus-Shepard Seven years ago, we published a post on the Moz Blog titled "How to Rank: 25 Step Master SEO Blueprint.". From an SEO perspective, the post did extremely well. Over time, the "How to Rank" post accumulated: 400k pageviews 200k organic visits 100s of linking root domains. Despite its success, seven years is a long time in SEO.

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Digimind

NOVEMBER 10, 2020

2020 has undoubtedly shaken up businesses of different industries and sizes, especially those that heavily relied on foot traffic for revenue and upkeep that dissipated at the height of the Covid-19 pandemic. Retail stores, food establishments, and recreation centers were among some of the industries that were most gravely impacted, with social distancing and store opening restrictions resulting in up to 90% decline in customer activity for some countries.

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Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Competitive

Thinknum

NOVEMBER 12, 2020

Product Updates Quantamental Investing As quants erode alpha from traditional market data, fundamental investors increasingly adopt quantitative techniques rooted in big data. Download our latest deck, “ Quantamental Investing: Get a God's Eye View of Markets ”, to see how the most innovative investors use alternative data to power investment decisions.

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Smart Data Collective

NOVEMBER 11, 2020

All the way back in the 15 th century, golf emerged on the sports scene and to this day, it remains one the most popular sports worldwide. It has maintained its originality and etiquette, even in its modern form. However, just like other traditional sports and hobbies, it is not immune to changes brought on by new technology. Since its conception, many individual athletes and teams have optimized their performances with the latest technology while enhancing entertainment value for fans.

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Gaming Sports Entertainment Data Analysis 202

SCIP

NOVEMBER 11, 2020

Calling All Procrastinators! Registration is closing for IntelliCon 2020! Don?t miss out on YOUR chance to grow your skills and toolkits for 2020 and beyond. Connect with your CI peers as you participate in interactive sessions and focused topic roundtables on our digital platform, Social27! IntelliCon starts on Monday, don?t delay! Register Me Today!

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Evalueserve

NOVEMBER 11, 2020

Whether you’re in the planning stage or are full throttle into your competitive intelligence strategy, SCIP’s IntelliCon Virtual Conference is the premier place to learn how to take your intelligence to the next level. First, why competitive intelligence? Let’s be clear; competition is a good thing. It validates ideas and is a sign of increased market demand and growth potential.

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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Elegant BI

NOVEMBER 9, 2020

Getting Started on the Citizen Data Scientist Path! If you follow technology publications and predictions, you know that Citizen Data Scientists are the big news for business. By transforming business users into Citizen Data Scientists, the business can leverage the professional skills and knowledge of an individual team member and combine that knowledge with data analytics to get the best answers, forecast and predict, solve problems and identify business opportunities.

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Smart Data Collective

NOVEMBER 11, 2020

Internet technology has become far more important than ever before. As our dependence on the Internet grows, it is becoming more important than ever to think about web security. The growing number of data leaks that we see each day is a testament of this. The number of exposed records has increased at an alarming rate. In 2018, over 500 million personal records were exposed with data leaks.

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Security Security Technology Technology 326

Zoominfo

NOVEMBER 9, 2020

Does your (sales) funnel have flow? Learn data-driven strategies that support each stage of the sales funnel, along with key performance indicators (KPIs). Contents What is a Sales Funnel? Tunnel Vision: The Sales Funnel in the Age of Buyer Empowerment Stages of a Sales Funnel: Two Perspectives Funneling Success: Using KPIs to Measure Effectiveness How Do I Create a Sales Funnel?

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Moz

NOVEMBER 8, 2020

Posted by rootandbranch Editor’s note: This blog is from the perspective of five University of Pittsburgh students — Kirsten , Steve , Darcie , Erin , and Sara — who completed a class this summer called "Digital Marketing Search Fundamentals", taught by Zack Duncan of Root and Branch. Introduction. Our digital marketing class this summer did not give us credits that count towards graduation (in fact, some of us graduated in Spring 2020), nor did it give us a grade.

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Marketing Marketing Copywrite Knowledge 64

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Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Domo

NOVEMBER 12, 2020

Ray Ball knows how difficult it can be to work from home, day in and day out. Like many others during the COVID-19 pandemic , Domo’s vice president of human resources has struggled at times to cope with not having “somewhere to go in the morning and come back to at night,” as he puts it. “Seeing the same walls of your home every single day can be tough,” he said.

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Smart Data Collective

NOVEMBER 9, 2020

We previously wrote about the importance of standardizing data migration. Unfortunately, many businesses are still at a loss over the data migration processes that they should be following, so we decided to talk in more detail about the benefits and practices. If you are into business, there is no need to mention how data migration is essential for your business.

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Zoominfo

NOVEMBER 11, 2020

Account-based marketing (ABM) is time-consuming; getting it right takes hard work, consolidation of resources and alignment on the part of both sales and marketing. It’s also a significant upfront investment — in both resources and strategy. Despite 87% of marketers saying that ABM initiatives outperform other marketing investments , 78% of brands say they struggle with “data debt” or not having enough quick data about their customers to launch relevant personalization tactics (key to ABM suc

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Marketing Marketing Research Sales 246

Moz

NOVEMBER 10, 2020

Posted by MiriamEllis. Get found. Get chosen. It’s the local SEO two-step at the heart of every campaign. It’s the 1-2 punch combo that hinges on a balance of visible, accurate contact data, and a volunteer salesforce of consumer reviewers who are supporting your rise to local prominence. But here’s the thing: while managed location data and reviews may be of equal and complementary power, they shouldn’t require an equal share of your time.

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Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

Business Intelligence

Smart Data Collective

NOVEMBER 8, 2020

Big data is changing the future of almost every industry. The market for big data is expected to reach $23.5 billion by 2025. Data science is an increasingly attractive career path for many people. However, the outlook is hazy for people that are not as familiar with the career path. If you want to become a data scientist, then you should start by looking at the career options available.

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Hospitals Learning Algorithm Banking 201

Zoominfo

NOVEMBER 12, 2020

Employee activism can be a powerful force, influencing and altering policy and leadership in ways that resonate far beyond the walls of a single company. Diversity, equity and inclusion programs are no exception. At ZoomInfo, one key example is the work of our ZoomInclusion trailblazers — team members who help launch our official employee resource groups (ERGs), which coordinate resources and community for people across the company’s departments and locations.

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Research Sales Management Business 100

Moz

NOVEMBER 12, 2020

Posted by Tom.Capper Google Analytics data is used to support tons of important work, ranging from our everyday marketing reporting, all the way to investment decisions. To that end, it's integral that we're aware of just how that data works. In this Best of Whiteboard Friday edition, Tom Capper explains how the sessions metric in Google Analytics works, several ways that it can have unexpected results, and as a bonus, how sessions affect the time on page metric (and why you should rethink using

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IT Marketing Marketing Information 72