CIO
JULY 26, 2023
Dr Setia, also the chairperson of the centre for digital transformation at the business school, teaches graduate-level courses on the leadership of digital organizations, strategic management of digital innovations, and digital transformation. He has previously taught for many years at Michigan State University and the University of Arkansas in the US.
Crayon
JULY 25, 2023
Here at Crayon we surveyed the market for the 2023 State of Competitive Intelligence report to get a deeper understanding of how teams rank the importance of different types of intelligence. More specifically, we listed intel source options and asked “How valuable do you consider each source of intelligence?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Zoominfo
JULY 27, 2023
Businesses in virtually every industry are being pushed to modernize their go-to-market strategy, with a premium on the data-driven, automation-enabled convergence of sales, marketing, and operations. As part of this evolution, the most advanced marketing teams are taking a page from their sales counterparts and using scalable plays to take their account-based marketing (ABM) strategy to the next level.
mention
JULY 26, 2023
Customer engagement is more than just some extravagant term for brands to use in marketing campaigns. Although customer engagement cannot be expressed in numbers, it is directly associated with individual metrics that could reveal how customers feel about your business. So how can you measure and improve customer engagement? In this article, we will walk you through the process and share tried-and-tested tips on boosting customer experience.
Advertisement
Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
.jpeg)
CIO
JULY 28, 2023
Tight budgets and labor shortages have remained an ongoing challenge for IT leaders in 2023. As a result, CIOs are looking at ways of doing more with less, while continuing to digitally transform their organizations. How can we free up funds in one area to invest or innovate in another area of the business? This is especially critical within physical operations – the industries that drive more than 40% of the global GDP – as organizations like ABF Freight and Liberty Energy look for ways to oper
Competitive Intelligence Brief brings together the best content for intelligence professionals from the widest variety of industry thought leaders.
Chris Webb BI
JULY 23, 2023
In the first post in this series I described the events in Log Analytics that can be used to understand throughput – the speed that Power BI can read from your dataset when importing data from it – during refresh. While the individual events are easy to understand when you look at a simple example they don’t make it easy to analyse the data in the real world, so here’s a KQL query that takes all the data from all these events and gives you one row per partition per refres
mention
JULY 28, 2023
In the ever-evolving digital marketing landscape, affiliate marketing has cemented its place as a potent, ROI-driven strategy. By leveraging the networks and influence of affiliates, businesses amplify their reach, fostering trust and driving conversions. Affiliate marketing is a symbiotic arrangement where a business rewards affiliates (individuals or companies) for each visitor or customer brought in by their marketing efforts.
CIO
JULY 26, 2023
Digital transformation is key in building Europe’s resilience and sustainability Huawei As a committed partner of digital Europe, Huawei builds innovative ICT infrastructure and works with customers and partners to accelerate the digital transformation of enterprises, aiming to drive economic prosperity and build a sustainable, digital Europe. — Ernest Zhang, President, Huawei Enterprise Business Group in Europe In Europe, Huawei dives deep into scenarios and works with partners to support the r
Smart Data Collective
JULY 24, 2023
Analytics technology has been a huge gamechanger for the sports industry. Fortune Business Insights reports that the sports industry spent $2.98 billion on analytics last year. That figure is projected to keep growing at a rate of 28.7% a year until 2030. Nabil M Abbas of Towards Data Science talked about one of the most interesting ways that data analytics is changing the NBA.
Advertisement
Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.
Aqute Intelligence
JULY 26, 2023
Social media has completely revolutionized the internet landscape in the last decade. Today, keeping your finger on the pulse means being “extremely online.” If you’re scrolling through multiple news feeds in background tabs while reading this post, you might be extremely online too. When it comes to evaluating a brand’s perception in the eyes of the public, social media gives us a fair approximation.
Zoominfo
JULY 26, 2023
For years, go-to-market leaders lived by the laws of growth through sales capacity. The mentality was simple: if you want to increase revenue, hire more salespeople. Today, rapidly changing technology is altering that equation. Experts say that standout growth will come from teams that double down on productivity. “What we’re seeing in the market is companies running with smaller teams and supplying them with more accurate and highly personalized datasets, to drive more revenue,” says Mill
CIO
JULY 25, 2023
After graduating from Universidad Politécnica de Puerto Rico with a degree in computer engineering, Alberto Lugo knew he wanted to be an entrepreneur, and he knew that he wanted to build his company on the island. A college internship in Puerto Rico with Microsoft gave him the spark of an idea, and after working for six months in IT for a bank, also located on the island, he saw his opportunity.
Smart Data Collective
JULY 26, 2023
Put your thinking caps on and picture this—an undiscovered gold mine of healthcare data. Think of the hidden gems of insights, possible breakthroughs, and treasure buried in mountains of patient info, health stats, and treatment results. Talk about striking gold! But getting that treasure chest open and turning it into cash? That’s not a walk in the park, but hey, we’re up for a good adventure!
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
mention
JULY 24, 2023
Nowadays, in such a competitive digital landscape, businesses need to utilize every tool and marketing channel possible to stand out from the crowd. Many business owners make the mistake of perceiving social media activity, advertisements, and strategies as a standalone channel to generate leads and promote their brands. Similarly, many view SEO as something that’s disparate from their other marketing activities.
Zoominfo
JULY 25, 2023
In the not-so-distant past, a significant portion of a typical business-to-business (B2B) sales professional’s life revolved around in-person meetings with key prospects and high-value clients. But the long-running effects of digital disruption, coupled with the sudden shock of COVID-driven remote work, have changed the game. Today, as much as 80% of B2B decision-makers prefer remote or even fully self-serve sales interactions.
CIO
JULY 26, 2023
The residential real estate industry may not be perceived to be as digitally aggressive as Wall Street titans and multinational manufacturing conglomerates. But in reality, some of the largest, most established realty franchises, such as Re/Max and Keller Williams, have made all the right moves, pursuing digital transformations built on the cloud and primed to make the most of emerging AI opportunities.
Smart Data Collective
JULY 23, 2023
Data can feel like an inaccessible word for small businesses. You want to use business intelligence effectively, but you feel that you don’t have the resources at your disposal to do so. While it is true that Fortune 500 companies use their data at a higher level than most stores on Main Street can afford to do, that isn’t to say that analytics is the privilege of only the wealthy.
Advertisement
ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
Netbasequid
JULY 28, 2023
Barbie is undeniably a hit in movie theaters, grossing $162M USD in its opening weekend alone. This success did not happen spontaneously, though. In the months leading up to its release, the film made brands’ dreams come true with momentum-building promotions that elevated the movie and its partners’ brands and products. Exploring brand mentions in the context of “Barbie” over the past six months, we see several ranging from toys and fashion to travel and fitness.
Domo
JULY 26, 2023
The 2023 Women’s World Cup kicked off on July 20 in Australia and New Zealand (ANZ). It’s a good time to reflect on the lead-up to the tournament and examine the weight of expectations it’s carrying. Beyond being the global flagship event for women’s football, it is also a litmus test on the current state of gender equality in sports—and society. It’s also an interesting example of how data may not tell the whole story and how much one’s perspective (i.e., “persona” in data-speak) matters.
CIO
JULY 26, 2023
ServiceNow is adding new features to its Now Assist generative AI assistant that comes bundled with the company’s Now platform, designed to help organizations automate workflows. The new capabilities of Now Assist, which include case summarization and text-to-code, are compatible with all workflows and are designed to drive productivity and efficiency for organizations, the company said.
Smart Data Collective
JULY 26, 2023
Big data has become an invaluable aspect to most modern businesses. Nevertheless, many companies have been reluctant to Harvard Business Review reports that only 30% of businesses have a data strategy. However, companies with data strategies are far more successful than those without. Companies using big data reportedly have 115% higher ROIs. However, running a data-driven business isn’t always easy.
Advertisement
Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission
Dataversity
JULY 28, 2023
Gartner technology analysts predict that organizations leveraging augmented analytics solutions will grow at twice the rate of those that do not use these solutions. Those organizations that provide self-serve augmented analytics to their business users can achieve market goals and stay abreast of the competition with fact-based decision-making and a team that leverages analytics daily to make those […] The post Predictive Analytics Use Cases for Citizen Data Scientists appeared first on D
Domo
JULY 27, 2023
Howard Dresner, founder and Chief Research Officer at Dresner Advisory Services is one of the top business intelligence experts. Dresner’s 2023 Self-Service Business Intelligence Market Study dives into how self-service BI is changing how businesses run—and how people work. It’s a thought-provoking topic we explore in a conversation between Howard and Domo leaders Ben Schein and Chris Wright.
CIO
JULY 26, 2023
Companies moving to the cloud often find themselves at a crossroads near the midpoint of their migrations, spending more than they intended and getting less than they hoped. Often that’s because their IT organization isn’t equipped with the culture, mindset, and skills necessary to capitalize on the cloud. Andy Nallappan has had a long career in IT, including CIO roles, but his current job at Broadcom is managing the company’s external cloud platform, DevOps, and SaaS operations across multiple
Weidert Group
JULY 27, 2023
If you’ve made the decision to leverage the HubSpot customer relationship management (CRM) platform, you’re in good company. HubSpot has more than 177,000 global customers who use the platform to help attract prospects, close deals, improve customer retention, and grow their businesses. Like many others, you likely recognize the benefits of the all-in-one marketing, sales, and service platform and how HubSpot CRM implementation can help your business grow better.
Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights
While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.
Dataversity
JULY 27, 2023
As businesses try to optimize their costs during economic downturns, ramping up cloud spend can be a pain point. Efforts to alleviate this – from, say, moving workloads to a cost-effective environment/on-prem or re-architecting to save costs – become difficult, as organizations often find themselves strapped for technical agility. With modern businesses carrying so much […] The post Data Portability May Save Your Cloud Workloads appeared first on DATAVERSITY.
Infegy
JULY 28, 2023
In recent years, social media has transformed the way businesses and consumers interact. With billions of active users sharing their ideas, preferences, and interests worldwide, social media has become a crucial communication channel to gain consumer insights.
CIO
JULY 26, 2023
Over the past three or four years, the industry has been abuzz with the concept of delivering converged security and networking features via the cloud. Secure Access Service Edge combines networking solutions like SD-WAN with cloud-delivered security like firewall as a service (FWaaS), cloud access security broker (CASB), and secure web gateway (SWG).
Expert insights. Personalized for you.
617 
Let's personalize your content