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Social commerce: A guide for brands and retailers

bazaarvoice

The social commerce renaissance continues. One nice side effect to this, though — aside from the continued influx of quality memes — is the sustained rise of social commerce. One nice side effect to this, though — aside from the continued influx of quality memes — is the sustained rise of social commerce.

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Salesforce IT injects generative AI to ease its massive datacenter migration

CIO

Salesforce recently rearchitected its Data Cloud and Einstein AI framework to introduce Einstein 1 , a platform aimed at enabling Salesforce users (and its own IT shop) to connect any data to create a unified profile of their customers and then infuse AI, automation, and analytics into every workload or customer experience, according to the company.

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AI is Driving Huge Changes in Omnichannel Marketing

Smart Data Collective

The Forbes Research Council wrote an article in October citing research showing that 71% of customers now expect a personalized experience. One solution to this challenge is omnichannel e-commerce, a customer-focused, AI-driven strategy that aims to provide a seamless shopping experience across multiple channels.

Commerce 298
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How to use LinkedIn for Competitive Intelligence

Aqute Intelligence

LinkedIn, with its network of over 750 million users worldwide, is an indispensable competitive intelligence tool, and no competitive intelligence research is complete without it. From building an optimized profile to mastering advanced search functionalities, you'll gain the tools for competitor analysis.

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2023 Global Consumer Insight Analytics Report Reveals Research Trends

Netbasequid

And our 2023 Global Consumer Insight Analytics survey report showcases how marketers across various industries leverage consumer research to promote brand recognition and drive business growth. CEOS must recognize the potential of holistic consumer research and make it a priority. We highlight some key points from the report below!

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A guide to delivering an exceptional e-commerce experience

bazaarvoice

Convenience, innovation, personalization, and customer connection — some of the traits needed to deliver an exceptional e-commerce experience for your shoppers. Just like moviegoers, shoppers also want an elevated experience , whether that’s in a physical store or an e-commerce store. Benefits of a strong e-commerce experience.

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AI marketing: How to leverage the innovative tech for e-commerce

bazaarvoice

AI has substantial benefits and applications in marketing in fact — so it’s time e-commerce companies got on board to leverage this transformative technology. AI can streamline customer service and product management, and analyze insights for e-commerce companies. Especially when it comes to AI marketing. How AI marketing works.