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Social commerce: A guide for brands and retailers

bazaarvoice

The social commerce renaissance continues. One nice side effect to this, though — aside from the continued influx of quality memes — is the sustained rise of social commerce. One nice side effect to this, though — aside from the continued influx of quality memes — is the sustained rise of social commerce.

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How to use LinkedIn for Competitive Intelligence

Aqute Intelligence

Competitive intelligence analysis helps businesses maintain or gain a strategic market advantage. LinkedIn, with its network of over 750 million users worldwide, is an indispensable competitive intelligence tool, and no competitive intelligence research is complete without it. by region, industry, or product).

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AI is Driving Huge Changes in Omnichannel Marketing

Smart Data Collective

The Forbes Research Council wrote an article in October citing research showing that 71% of customers now expect a personalized experience. One solution to this challenge is omnichannel e-commerce, a customer-focused, AI-driven strategy that aims to provide a seamless shopping experience across multiple channels.

Commerce 300
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2023 Global Consumer Insight Analytics Report Reveals Research Trends

Netbasequid

And our 2023 Global Consumer Insight Analytics survey report showcases how marketers across various industries leverage consumer research to promote brand recognition and drive business growth. CEOS must recognize the potential of holistic consumer research and make it a priority. We highlight some key points from the report below!

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Preserving Data Quality is Critical for Leveraging Analytics with Amazon PPC

Smart Data Collective

Amazon used big data to rule the e-commerce sector , so companies using their platform should as well. Companies that know how to take advantage of data analytics will have better insights when executing their PPC marketing strategy. Data analytics makes it a lot easier to research your online customers.

Commerce 291
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Ukraine IT’s unparalleled resilience

CIO

The IT sector in Ukraine had stabilized after the 2014 Russian incursion with growth accelerating beginning in 2017 and “supercharging” in 2020 and 2021, says Katie Gove, senior director-analyst in Gartner’s Technology and Service Provider Research division. It may sound paradoxical, but COVID gave us the advantage.

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AI marketing: How to leverage the innovative tech for e-commerce

bazaarvoice

AI has substantial benefits and applications in marketing in fact — so it’s time e-commerce companies got on board to leverage this transformative technology. Learn the top advantages and uses of AI for marketing that you can activate right now. Early AI adopters recognize the technology’s potential for e-commerce marketing innovation.