Smart Data Collective

JANUARY 15, 2023

Data visualization tools have become very useful for many businesses. Companies use data visualization for trend mapping, data contextualization and various forms of business optimization. We mentioned that data visualization is great for content marketing , but there are more important benefits as well. More Flexibility.

Sales 292

Sales Business Analysis Advantage 292

Aqute Intelligence

APRIL 19, 2024

Competitive intelligence (CI) services offer businesses valuable insights into their market and competition. Competitive intelligence services: What is it, and why do you need it? Competitive intelligence (CI) involves gathering and analyzing information about your competitors and the market.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Smart Data Collective

NOVEMBER 20, 2022

Proper marketing and sales prospects play a huge role in improving the success rate of your business. However, digital marketing has become the major focus of marketers across all industries, mainly due to how customers interact and engage with modern businesses. Enter Big Data. Keep reading.

Sales 337

Sales Marketing Marketing Business Intelligence 337

Aqute Intelligence

APRIL 25, 2024

Competitive intelligence analysis helps businesses maintain or gain a strategic market advantage. LinkedIn, with its network of over 750 million users worldwide, is an indispensable competitive intelligence tool, and no competitive intelligence research is complete without it.

Competitive Intelligence 147

Competitive Intelligence Competitive Intelligence Intelligence 147

Crayon

MARCH 10, 2021

The sales battlecard is an extraordinarily impactful tool for any business in a competitive B2B market. As we'll discuss in the 2021 State of Competitive Intelligence Report (coming soon!), 71% of businesses that leverage sales battlecards say these tools have helped them increase their win rate.

Battlecard 616

Battlecard Win Sales Competitive Intelligence 616

Aqute Intelligence

AUGUST 30, 2023

Now, imagine not having to go very far at all to find it – because it’s right there, within your business. Your sales team. Unleashing the power of sales as CI agents When it comes to competitor analysis and market research, we often overlook the closest source of first-hand competitor insights – our own sales teams.

Competitive Intelligence 130

Competitive Intelligence Competitive Sales Intelligence 130

mention

MAY 8, 2024

Public relations (PR) and email marketing are two core areas that contribute to the functioning of many businesses. Public relations and email marketing: What are the differences? PR specialists execute various PR approaches to make a business stand out from its competitors and to make a brand worth discussing.

Alliance 157

Alliance Marketing Marketing Business 157

CIO

APRIL 10, 2023

IT was looked upon as a group of techies that performed some unexplainable job that was supposed to revolutionize the business. Beyond that, the senior executives across the business knew little of us nor did they want to know. Ever since then, IT has been accused of being too technology-oriented. But much has changed.

Business 458

Business IT Finance Retail 458

Smart Data Collective

DECEMBER 13, 2021

Big data has become a highly invaluable aspect of modern business. More companies are using sophisticated data analytics and AI tools to overhaul their business models. New advances in data technology have been especially beneficial for marketing. The customer journey is the most important element of any e-commerce business.

Commerce 340

Commerce Marketing Marketing Business 340

CIO

JUNE 1, 2023

The B2B marketing landscape is experiencing a seismic shift fueled by the ascent of ChatGPT and other generative AI (GAI) apps. In a testament to its growing importance, 80% of marketers have experimented with or deployed the burgeoning technology, in some cases redirecting budgets from last year’s forays into the metaverse.

Marketing 581

Marketing Marketing Profiling Technology 581

Crayon

MARCH 21, 2022

Product marketing is easily one of the most cross-functional (and busy) roles in an organization. Product marketers have to juggle the messaging and positioning of products, lead product launches and help drive adoption, manage competitive intelligence programs, develop sales enablement materials, and so on.

Marketing 473

Marketing Marketing Sales Enablement Competitive Intelligence 473

Smart Data Collective

NOVEMBER 5, 2023

Marketing analytics has become a dealmaker in the business world. Companies are projected to spend over $10 billion on marketing analytics technology in 2028. The digital marketing sector is among those most influenced by the benefits of analytics technology. You will want to consider using marketing analytics as well.

Marketing 266

Marketing Marketing Competitive Sales 266

Aqute Intelligence

AUGUST 2, 2023

Public perception is a huge driver for business success. The total amount they spend on these pursuits is known as the marketing spend. By tracking the performance of a brand’s ads, you can gather competitive intelligence on how it is using its marketing spend as well as the kind of returns it is getting.

Competitive 130

Competitive Analysis Competitive Intelligence Competitor Analysis 130

Smart Data Collective

OCTOBER 15, 2021

Countless companies are utilizing big data to improve many aspects of their business. Some of the best applications of data analytics and AI technology has been in the field of marketing. Data-Driven Marketing is More Important than Ever. Your approach to marketing your company should be unique and exciting to snare customers.

Business 350

Business Marketing Marketing Data Mining 350

Smart Data Collective

APRIL 10, 2020

Taking control of the data that you have can not only improve information accessibility within your company but provide a range of benefits that can be the driving force behind gaining a competitive advantage in your market. Well, let’s explore some of the biggest advantages that it can offer your business below.

Advantage 345

Advantage Advantage Competitive Business 345

mention

MARCH 25, 2024

With the rise of digital marketing, the business world has evolved into a competitive market. Every business is now doing its best to stay ahead of its competitors. In such a scenario, a competitive analysis report is a crucial tool to understand your competitors and the industry landscape better.

Analysis 157

Analysis Competitive SWOT IT 157

Zoominfo

JANUARY 15, 2021

Sales reps can easily lose a successful sale if they don’t have the right tools or framework to work with. Both market and sales intelligence fall under the umbrella of lead intelligence, which collectively gives comprehensive insights about prospects. What is Sales Intelligence? What is Market Intelligence?

Sales 207

Sales Intelligence Intelligence Marketing 207

Smart Data Collective

NOVEMBER 21, 2019

Big data is transforming the daily realities of running a business. Vince Campisi, CIO of GE Software, Ash Gupta, an executive with American Express, and many other companies use big data to get a competitive advantage. Overall, big data is a gift to businesses of all sizes. Product Market Fit – 50%.

Competitive 276

Competitive Business Startups Predictive Analytics 276

Smart Data Collective

FEBRUARY 15, 2022

Data analytics has become a very important part of business management. Large corporations all over the world have discovered the wonders of using big data to develop a competitive edge in an increasingly competitive global market. Businesses are more likely to succeed when they make the right investments.

Business 259

Business Marketing Marketing Gaming 259

Smart Data Collective

APRIL 19, 2022

Data mining technology has become very important for modern businesses. One of the most important is collecting revenue data to draft financial statements, forecast future sales and make decisions to address revenue shortfalls. After aggregating data, you can create a sales report with ODBC. Report on Sales Forecasts.

Sales 269

Sales Data Mining Analysis Competitive 269

Aqute Intelligence

JANUARY 17, 2024

The definition of a winning edge in the business world nowadays requires more than just savvy marketing campaigns and brilliant services. It’s about understanding your competition and using that knowledge to drive your business forward. What is Competitive Intelligence? But how do we measure how effective it is?

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

mention

MARCH 10, 2023

The value of sales generated from livestream e-commerce in the U.S. The situation is even more impressive in countries like China, where livestream ecommerce sales are expected to be over $600 billion by 2023. This is an especially good option if you want to drive sales using your social media audience. It’s indisputable.

Sales 347

Sales Commerce Retail Gaming 347

Aqute Intelligence

JANUARY 10, 2024

Think about the difference between walking into a high-stakes board meeting with a couple of scrawled notes and walking in with a folder full of market trends, predictive forecasts, and competitor strategies. Competitive intelligence can help mold your business into the confident and prepared leader it needs to be.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Smart Data Collective

JUNE 16, 2022

Analytics is becoming more important than ever in the world of business. Over 70% of global businesses use some form of analytics. This figure will rise as globalization, supply chain challenges and other factors increase competitiveness. They are using analytics to help drive business growth. is at the doorstep.

Business 308

Business Predictive Analytics Analysis Education 308

ArchIntel

JANUARY 4, 2021

Let’s discuss the best ways to use competitive intelligence in today’s market. As a business owner, there’s no doubt that you would focus on collecting data and researching the best marketing strategies solely for your business. What is competitive intelligence? ArchIntel™ -.

Competitive Intelligence 193

Competitive Intelligence Competitive Intelligence Intelligence 193

Aqute Intelligence

SEPTEMBER 6, 2023

Staying ahead in today's fast-paced B2B technology industry is a lot like a game of chess, where competitive intelligence plays a big role in sales, marketing, and product teams. There’s no doubt businesses need to understand not only what their rivals are up to but also anticipate their next moves.

Competitive Intelligence 130

Competitive Intelligence Competitive Battlecard Technology 130

mention

MAY 31, 2023

Content marketing is an important tool in your business’ digital strategy. With the potential to attract and convert customers, content marketing is a worthwhile investment. Yet, many businesses will make simple mistakes that can affect the success of their efforts. Table of Contents: What Is Content Marketing ?

Marketing 335

Marketing Marketing Sales Business 335

Smart Data Collective

MARCH 19, 2023

Paul Glen of IBM’s Business Analytics wrote an article titled “ The Role of Predictive Analytics in the Dropshipping Industry.” Glen points out that dropshipping companies account for 33% of all ecommerce sales. Unfortunately, creating a successful dropshipping business is easier said than done.

Predictive Analytics 322

Predictive Analytics Business Win Commerce 322

Zoominfo

JULY 26, 2023

For years, go-to-market leaders lived by the laws of growth through sales capacity. What we’re seeing in the market is companies running with smaller teams and supplying them with more accurate and highly personalized datasets, to drive more revenue,” says Millie Beetham, director of ZI Labs & GTM innovation at ZoomInfo.

Sales 130

Sales Marketing Marketing Profiling 130

Aqute Intelligence

DECEMBER 27, 2023

So, you seek comprehensive, insightful, and actionable competitive intelligence to outpace the competition. You've likely seen their broad overviews, which outline the competitive landscape and give you some insight into who's in your niche. Do these resources offer an in-depth view of your competitive landscape?

Competitive Intelligence 130

Competitive Intelligence Competitive Competitive Landscape Intelligence 130

Aqute Intelligence

JUNE 27, 2023

Monitoring your competitors’ websites can give you early notice of new product announcements, new customers, changes in their product portfolio, new approaches in their go-to-market messaging and other information. Website monitoring is an easy tool for competitive intelligence. Plus, it’s also a great way to track web pages in bulk.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

ArchIntel

NOVEMBER 3, 2021

Measuring the performance of businesses has become much more complicated in the wake of the COVID-19 pandemic. Author James Wawne said that year-on-year comparisons for internal key performance indicators have long been a mainstay of performance evaluation for product owners, analysts and marketers. ArchIntel™ -.

Business Environment 104

Business Environment Competitive Intelligence Competitive Intelligence 104

Aqute Intelligence

JULY 12, 2023

Software companies find themselves in a crowded market. Developers need to keep a constant eye on their competition which is always iterating new versions of rival software. Software companies can use many tools and services to gather competitive intelligence. This post contains five of the most widely used and efficient ones.

Analysis 130

Analysis Competitive Competitor Analysis Competitive Intelligence 130

mention

MAY 27, 2022

There are dozens of content marketing tools to choose from. But remember, there is no content marketing tool that can take the place of a good content marketing strategy and all the work that goes into it. The intent behind content marketing activities is to influence consumer behavior and guide their purchasing decisions.

Marketing 363

Marketing Marketing Annotation Sales 363

mention

MARCH 8, 2024

As businesses increasingly find their success intertwined with their online image, reputation score have become a pivotal metric that can make or break a brand. Understanding Reputation Scores In the digital age, a business’s reputation is encapsulated in a numerical representation known as a reputation score.

Business 157

Business Airline Algorithm Analysis 157

Smart Data Collective

APRIL 17, 2023

For small businesses and agencies, this meant being at a significant disadvantage to larger businesses and corporations that could afford to conduct large-scale research. This has evened the playing field as smaller businesses now have a chance to understand their demographics just as much as their larger competition.

Marketing 318

Marketing Marketing Research Knowledge 318

ArchIntel

DECEMBER 7, 2020

Brian Greenberg , head of Marketing Competitive Intelligence with Aruba Networks , subsidiary of Hewlett Packard Enterprise (HPE), and member of HPE’s Competitive Intelligence Council, recently spoke with ArchIntel regarding how to develop trust with stakeholders and decision makers, how to remove data bias and build an effective team.

Competitive Intelligence 156

Competitive Intelligence Competitive Intelligence Intelligence 156