CIO

JANUARY 2, 2024

Build better business alignment Multiple CIOs plan to strengthen their ties to other functional areas in ’24, building on the work they’ve done in recent years to create even more synergy. What exactly do CIOs hope to accomplish in the upcoming months? We asked a representative group of CIOs to share what they’ve resolved to do.

IT 903

IT Innovation Security Security 903

CIO

AUGUST 2, 2023

To fully capitalize on the cloud’s scalability and flexibility, most enterprises go beyond a simple lift-and-shift approach, instead injecting them with cloud-native capabilities — a strategy that sounds simple but can quickly prove complex. After all, as with many seemingly easy tasks, the devil is in the details.

Loss 617

Loss Innovation Security Security 617

CIO

AUGUST 9, 2023

Once a vanguard business strategy, digital transformation has become a perennial objective for business survival. The end goal of digital transformation is to be more intelligent and improve total experience,” adds Sheryl Kingston, research director at 451 Research, a part of SP Global Market Intelligence.

Innovation 859

Innovation Technology Technology Alliance 859

CIO

FEBRUARY 21, 2023

Veteran IT executives and executive advisors offer the following 10 strategies that CIOs can employ to increase the velocity of IT work and the delivery of transformative initiatives. said they prioritized implementing the methodology to accelerate time to market. Bobby Cain can attest to the speed agile generates.

Education 910

Education Technology Technology Research 910

CIO

OCTOBER 4, 2022

For the CIO to be successful with this, there needs to be a comprehensive strategy that extends far beyond simply deploying new technologies. Many CIOs are now working with an IT environment that can deliver a modern data strategy but are struggling to unlock the full potential. The four steps to data advantage.

Advantage 654

Advantage Advantage Retail Commerce 654

CIO

JANUARY 16, 2023

Opt for building cross-functional teams end-to-end from design to operations,” Cuadra advises. It requires a deep understanding of the core building blocks of high-performing teams, and how CIOs can refresh their perception of what highly functioning teams look like.”

Technology 908

Technology Technology Analysis Capital 908

CIO

SEPTEMBER 7, 2023

Data shows that 95% of IT executives believe a multi-cloud approach is critical to business success. Among those surveyed, 95% also said a multi-cloud approach plays a very important or somewhat important role in accelerating time to market. It is a movement that is also accelerating.

Management 650

Management Security Security Research 650

mention

APRIL 26, 2024

You’ll learn what PR can do for your business , the strategies that maximize its impact, and real-world examples that prove its effectiveness. You’ll learn what PR can do for your business , the strategies that maximize its impact, and real-world examples that prove its effectiveness. What is PR? What Is Public Relations (PR)?

Startups 167

Startups Management Analysis Sales 167

mention

DECEMBER 25, 2023

With the right social media marketing plan, you can increase your online brand presence. If you want to build a social media presence, look for social channels where your audience hangs out. Is Social Media Marketing Worth It? As a business, you need to understand that social media marketing is like a compound investment.

Marketing 295

Marketing Marketing Sports Innovation 295

mention

AUGUST 17, 2022

We are going to explain it in this article. Your biggest responsibility is picking the right products that customers will want to buy, attractively presenting them on your website, and being responsible for marketing. You also have to build a brand and its visual identity as you sell supplier’s products under your name.

Competitor Analysis 293

Competitor Analysis Brainstorming Research Analysis 293

mention

MAY 19, 2023

Social media is a key marketing tool in today’s world. But when it comes to social media marketing, there are hundreds (if not thousands) of strategies you can apply to reach your target customers. And a successful social media funnel is one that lets you convert leads into loyal, paying customers.

Marketing 264

Marketing Marketing Sales Research 264

mention

OCTOBER 4, 2023

With the right social media marketing plan, you can increase your online brand presence. If you want to build a social media presence, look for social channels where your audience hangs out. Is Social Media Marketing Worth It? As a business, you need to understand that social media marketing is like a compound investment.

Marketing 273

Marketing Marketing Sports Innovation 273

mention

MAY 11, 2022

5 easy steps for measuring social media ROI Tips for getting more from your ROI figure Rock your social media campaigns. You can’t afford to ignore your social media ROI while making your social media strategy. So, you can make necessary changes in your strategy if your ROI is negative or not satisfactory. Don’t worry.

Benchmarking 340

Benchmarking Brainstorming Gaming KPI 340

Smart Data Collective

MARCH 30, 2022

Those that have a solid strategy predicated on it will have a higher ROI. Those that have a solid strategy predicated on it will have a higher ROI. You will have a huge competitive edge in the ecommerce market if you leverage analytics to your fullest potential. But how do you go about dong this?

Commerce 291

Commerce Startups Banking Advantage 291

mention

JANUARY 31, 2024

One not-so-secret tip in sales is that to bring customers on board, you have to invest time in building solid relationships with them first. Where’s the ideal place to build these connections with them? Without social CRM, most customer interactions and insights from social media are often stuck within the marketing department.

Profiling 144

Profiling Sales Analysis Loss 144

Zoominfo

JUNE 26, 2020

You’ve got butterflies, your team is excited and you know your customers are going to be impressed. Introducing each new solution is a milestone for a brand’s continuous growth and success. And for that launch’s success, it’s crucial to set goals, plan future steps, and obtain a competitive advantage.

Marketing 246

Marketing Marketing Profiling Sales 246

mention

JULY 26, 2023

Customer engagement is more than just some extravagant term for brands to use in marketing campaigns. It’s about creating positive experiences at every touchpoint, meeting customer expectations, and building long-term relationships. So how can you quantify it to measure your success and what tactics can you implement?

Security 221

Security Security Knowledge Commerce 221

mention

NOVEMBER 11, 2022

Local SEO plays an essential part in the development of an effective SEO strategy. With 78% of local searchers resulting in a purchase in-store , missing out on a well-developed and effective local SEO strategy could be losing you valuable leads. Unlike traditional SEO however, local SEO predominantly focuses on 3 pillars.

Profiling 271

Profiling Win Commerce Advantage 271

Zoominfo

JUNE 28, 2023

You’ve got butterflies, your team is excited, and you know your customers are going to be impressed. In order to make the launch a success, it’s crucial that you set clear goals, plan future steps, and earn a competitive advantage. That’s where a go-to-market (GTM) strategy comes in.

Marketing 130

Marketing Marketing Sales Advantage 130

mention

FEBRUARY 1, 2023

The marketing funnel is a tricky thing. On the other end, you could be pushing out tons of content and landing pages that go to waste. Marketing messages bombard and interrupt prospects countless times a day. Stick around to learn how to focus on two simple tasks: understanding and optimizing the marketing funnel.

Marketing 293

Marketing Marketing Learning Information 293

mention

NOVEMBER 24, 2023

You may audit various departments, including marketing, sales, and customer service. Your marketing team can use newly discovered customer insights to develop stronger, more successful marketing campaigns. Customer experience audit is crucial to your overall customer experience management process.

Benchmarking 167

Benchmarking Competitive Landscape Human Resources Retail 167

Smart Data Collective

NOVEMBER 17, 2021

There are specialist management apps for every business niche, and utilizing them is the first step to scaling your operations and being able to acquire new business. They can be the usual spreadsheets and dashboards that provide company data, or they can come in complex forms that take advanced programming knowledge and skills to build.

Business 294

Business Knowledge Information Innovation 294

mention

MARCH 10, 2023

Live video shopping is the way to go for e-commerce brands pursuing growth and profitability. Live video shopping is the way to go for e-commerce brands pursuing growth and profitability. So, if you want to get started with live shopping, here’s how you can carry out a successful live video shopping event that generates sales.

Sales 347

Sales Commerce Retail Gaming 347

mention

OCTOBER 20, 2023

Repurposing content gives you the option to use valuable content you’ve created on all of your channels, yet going back and recreating content is difficult to do. Source You’ve done the research and know what topics will work for your audience, don’t let all the work you’ve done on one blog post go to waste.

Information 176

Information Gaming Marketing Marketing 176

Smart Data Collective

NOVEMBER 20, 2022

5 communication strategies for the workplace. A communication strategy is the communication plans and methods a company applies at all stages. It builds trust, reduces employee turnover, and improves productivity. A few examples of communication strategies you can apply in your organization are: 1.

Technology 300

Technology Technology Brainstorming Human Resources 300

Zoominfo

AUGUST 11, 2020

Building out ideal client profiles is the same idea — creating something in the short term that will help you market and sell to your audience in the long term. Ideal client profiles are crucial for any account based marketing (ABM) strategy, and are important for understanding your customers better.

Profiling 246

Profiling Sales Research Information 246

Zoominfo

OCTOBER 5, 2021

You’ve got butterflies, your team is excited and you know your customers are going to be impressed. Introducing each new solution is a milestone for a brand’s continuous growth and success. And for that launch’s success, it’s crucial to set goals, plan future steps, and obtain a competitive advantage.

Marketing 147

Marketing Marketing Sales Finance 147

mention

SEPTEMBER 29, 2023

Marketing today is all about feeding your audiences the right content at the right stage of their buying journey to get the highest possible returns. According to one survey by Demand Gen Report , 72% of people consume 3 to 7 content pieces before contacting a salesperson or making a purchase decision.

IT 157

IT Marketing Marketing Sales 157

mention

APRIL 29, 2022

In this post, we’ll share expert tips from renowned marketing professionals on crafting social media content that appeals to the masses and drives business for you. In this post, we’ll share expert tips from renowned marketing professionals on crafting social media content that appeals to the masses and drives business for you.

Matrix 355

Matrix Profiling Briefing Entertainment 355

mention

SEPTEMBER 15, 2023

While product quality, innovation, market understanding, and operational efficiency are all pivotal, the ultimate game changer is user satisfaction. We will also explore what fuels these changes, the strategies that make them work, and real-life examples that light the way ahead. And guess what?

Innovation 157

Innovation Marketing Marketing Algorithm 157

mention

DECEMBER 8, 2023

If you want to set a room with marketers on fire – not literally, of course – skip the talk about Twitter’s latest transformation or the omnipresence of reels. Besides, guest blogging has been with us for some time now, proving itself to be a powerful tool for every digital marketer out there. Why do some say it’s useless, then?

Marketing 196

Marketing Marketing Profiling Finance 196

Zoominfo

FEBRUARY 23, 2021

Learn what sales prospecting is, and how business development professionals can go to market using outreach strategies that deliver business results. How to Prospect: Step by Step. Although buyer personas are typically considered marketing territory, they’re also critical to the prospecting process.

Sales 208

Sales Gaming Intelligence Intelligence 208

Zoominfo

FEBRUARY 7, 2023

When developing a sales strategy, many leaders aren’t sure where to begin. There are various stakeholders, priorities, markets, and channels to align, and the right mix for your business may not always be clear. What is a Sales Strategy? Sales strategies vary based on the customer segment, region , and team structure.

Sales 130

Sales Sales Enablement Technology Technology 130

Smart Data Collective

JUNE 14, 2022

High risk means high reward but there are certain steps you can take that almost guarantee commercial success, particularly when it comes to an online business. Build the Perfect Website. Think TikTok marketing for the Y2K generation, or LinkedIn messaging if your services are business to business.

Business 265

Business Data Mining Profiling Sales 265

Zoominfo

OCTOBER 5, 2023

In a perfect world, sales professionals would spend most of their time talking with eager prospects who’ve done the homework, seen the marketing campaign, and asked for a meeting. 4 Steps to More Successful Cold Calls There are four key stages to a successful cold call. Let’s see how.

Briefing 130

Briefing Sales Gaming Business 130

Zoominfo

AUGUST 24, 2022

Go-to-market (GTM) tech stacks are complicated — and for good reason. Modern sales and marketing teams need various tools to help them do their jobs. Centrally managing multiple data sources — both first- and third-party — is necessary to build a results-driven GTM strategy. The result?

Profiling 130

Profiling Sales Intelligence Intelligence 130

Zoominfo

SEPTEMBER 23, 2020

It’s a unique, product specific, customer focused go-to-market strategy. And it’s a crucial feature of any successful B2B business. . So how do you create a foolproof GTM strategy? What is a GTM Strategy? A go-to-market strategy , more than anything, is a plan. What’s Broke?

Brainstorming 189

Brainstorming Sales Marketing Marketing 189