Zoominfo

MARCH 5, 2018

In fact, research shows that 53% of sales professionals are unhappy with the support they get from marketing ( source ). Aligning sales and marketing leads to 38% higher sales win rates. Buyer personas are semi-fictional profiles of your ideal buyers constructed using research, observation and thorough analysis of customer data.

Sales 201

Sales Marketing Marketing Brainstorming 201

Similarweb

JULY 15, 2021

So, how do you create a winning marketing strategy during this unprecedented time? . According to Ryan McConnell, the senior vice president for consulting at the research firm Kantar, “Somewhere between half the world and two-thirds of the world are going to tune in at some point.” The secret to finishing first is a three-step process.

Sports 111

Sports Marketing Marketing Gaming 111

Similarweb

JANUARY 27, 2021

Start with keyword research. Keyword research is the first step in SEO copywriting and content creation in general. Get inside your target audience’s head and research how they search for relevant content. Research related keywords and phrases . Next, brainstorm. How to optimize content for SEO.

Algorithm 52

Algorithm Copywrite Win Brainstorming 52

Moz

JUNE 8, 2020

Now it’s time to research specific demand. Pay special attention to any insider information you have as a local. Crosscheck demand via keyword research tools. Free keyword research tools like Answer the Public or the Google Adwords Keyword Planner can also help you assess large-scale demand. Assess local demand.

Alliance 72

Alliance Business Marketing Marketing 72

Moz

MARCH 2, 2020

When you take on a new client, you expect them to onboard a ton of information about marketing their brand online. An excellent agency will also assist in finding and promoting community engagement opportunities, helping to win desirable online publicity from offline efforts. Keter Salon of Berkeley, Calif.

Profiling 65

Profiling Brainstorming Competitive Landscape Competitive 65

Moz

SEPTEMBER 28, 2020

Brainstorm how you can make meaningful changes that declare your company’s commitment to being part of the work of positive social change. Anywhere a customer might be looking for what you offer, be there with accurate and abundant information about identity, location, hours of operation, policies, culture, and offerings.

Commerce 73

Commerce Entertainment Retail Profiling 73

SpyFu

DECEMBER 9, 2020

A well-constructed keyword matrix is a necessary research tool for a business that’s growing their SEO strategy beyond a handful of keywords. Creating a keyword matrix is really just an organized method of keyword research. It would be nearly impossible for our running blog to win that fight just starting out.

Matrix 71

Matrix Research Brainstorming Competitive 71

Moz

JANUARY 28, 2019

If I say “B2B” and you think “tech,” then you’re having the same problem I was finding reliable information about local search marketing for business-to-business models. If you have multiple locations, create a unique page on your website for each location, complete with its full contact information and useful text for website visitors.

Restaurants 60

Restaurants Marketing Marketing Travel 60

mention

MAY 3, 2023

While we’ll cover helpful AI tools for content creation in this article, we encourage you and your team to conduct research on your own to see what other tools might be out there that can meet your needs. It’s a win-win. Create bite-sized informative videos with Designs.ai Your customers will notice the difference.

Brainstorming 248

Brainstorming Win Innovation Marketing 248

mention

DECEMBER 8, 2021

Many creatives might work under more pressure than they would like, finding it difficult to “invoke the muse” or brainstorm ideas in tight spaces. Brainstorm First, Edit Later. Stay Informed. Marketers that stay informed, not just on their industry but the wider world, will find they have more to work with.

Marketing 350

Marketing Marketing Copywrite Brainstorming 350

mention

NOVEMBER 18, 2022

To write a winning email pitch, we have shared a few dos and don’ts that will guide you in tailoring your message for them. Once the PR goals are set, brainstorm the objectives that will support your goals. Build curiosity by giving just enough information to interest the journalists in your story.

Startups 284

Startups Brainstorming Research Information 284

CXL

FEBRUARY 3, 2022

Let customer and competitor research guide you. Use quantitative research to glean standardized facts related to users’ experience with your website, brand, or product features. Qualitative research gives you the why behind the what. A compelling UVP is born out of brainstorming and experimentation.

Marketing 85

Marketing Marketing Brainstorming Competitive 85

SpyFu

DECEMBER 20, 2020

Google Ads is a Pay-Per-Click (PPC) system that allows your brand to appear in search results when people look up information relevant to your products or services. In most auctions, the highest bidder wins the prize and everyone else goes home. You can brainstorm keyword ideas, but there’s a short cut.

Brainstorming 125

Brainstorming Win Advantage Advantage 125

CXL

MAY 27, 2022

70% of buyers have done their research before they talk to sales, and 60% of buyers prefer not to talk to sales teams at all. In other words, it boosts revenue by delivering the right information to the right people at the right time so that they can make confident decisions. Most buyers aren’t open to outbound selling. Consideration.

Entertainment 76

Entertainment Education Brainstorming Research 76

Zoominfo

JULY 30, 2018

The goal of most search engines is to provide users with the most relevant and useful information for each search query. That said, crafting quality content takes substantial time and effort, particularly in an age with so much information readily available online. Produce original data: Original research. Industry reports.

Brainstorming 180

Brainstorming Copywrite Algorithm Research 180

Moz

MAY 18, 2020

The majority of our growth typically comes from better serving and expanding existing relationships, not winning big chunks of new business. Our paid and organic search teams are conducting keyword research and competitive analysis together, reducing duplication of effort. Work together to brainstorm ideas on how to move forward.

Win 71

Win Commerce Knowledge Competitive 71

Moz

OCTOBER 12, 2020

It's enough to make any search expert feel like it's impossible to win. Google is still the main place people turn to for information and answers, and humans will continue to search. I conducted an informal survey of more than 100 digital marketers around the globe, asking whether they believe our field is becoming commoditized.

Advantage 66

Advantage Advantage Competitive Due Diligence 66

Datapine Blog

MARCH 25, 2022

Business intelligence and analytics are data management solutions implemented in companies and enterprises to collect historical and present data, while using statistics and software to analyze raw information, and deliver insights for making better future decisions. You do this to see how you can fix your errors and replicate your successes.

Business Intelligence 105

Business Intelligence Intelligence Intelligence Business 105

SpyFu

SEPTEMBER 7, 2023

So you’ll need to create better, more informative content than your competitors using the same keywords they’re using. You can extend your research to these competitors as well and re-engineer their keywords list as well. You can use SpyFu’s Competitor Analysis feature for this.

Brainstorming 98

Brainstorming Profiling Competitive Competitor Analysis 98

mention

SEPTEMBER 13, 2023

In modern-day marketing, visual content plays a vital role in winning leads and customers. Research shows online audiences are 40 times more likely to share visual content on social channels (Gitnux, 2023). Further research shows 90% of data delivered to the human brain is visual (Shift e-learning).

Brainstorming 298

Brainstorming Competitor Analysis Marketing Marketing 298

SpyFu

MAY 21, 2021

A great example of this would be a series of blog posts about a topic of interest to your target personas or an infographic that provides valuable information for their day-to-day responsibilities. These campaigns strengthen your position as a knowledgeable and helpful source of information for potential customers.

Marketing 104

Marketing Marketing Win Research 104