mention

APRIL 20, 2021

This means two things: There’s a LOT of information created each day on social media platforms only ( not even counting blog posts, news articles, forums and review sites ). In this comprehensive blog post, you’ll find everything you need to know about social listening. Evaluate the tone, influence and reach of those social messages.

Gaming 246

Gaming Competitive Analysis Learning 246

CXL

OCTOBER 16, 2022

What makes customer acquisition different from marketing? Get it right: Good vs. bad customer acquisition examples Scenario 1: The D2C haircare brand Scenario 2: The online fashion retailer What separates these business examples? Borrow trust for fast results with influencer marketing 4. Image source ).

Retail 107

Retail Sales Marketing Marketing 107

Netbasequid

JANUARY 20, 2021

Gaming and eSports influencers on YouTube have grown in popularity over this past pandemic-driven year. And if you’re not convinced of the power this segment has, here are some supporting statistics on the rise of gaming and its influence: Women over the age of 18 make up 48% of the gaming population. Gamers Grabbing Attention.

Gaming 98

Gaming Due Diligence Market Intelligence Education 98

Netbasequid

MAY 19, 2022

And now let’s explore social intelligence as a marketing tool. Social Intelligence as a Marketing Tool. No one consumer is the same, and that means a one-size fits all approach to marketing doesn’t work. Examples of Social intelligence. Think of social intelligence as the Swiss Army knife of marketing tools.

Intelligence 96

Intelligence Intelligence Marketing Marketing 96

Netbasequid

JANUARY 14, 2021

Influencer marketing is growing , with an average return of $5.20 We’ve compiled 25 Gen Z Instagram influencers to follow, and will explain why harnessing their power is critical for reaching this younger generation. We’ll look at: Environmental influencers making an impact. Five Gen Z Influencers to Follow Now.

Sports 89

Sports Education Research Retail 89

Netbasequid

AUGUST 3, 2021

And as we go along, we’ll come across statistics that emphasize the need for social media monitoring software: In 2020, over 6 billion people were using social media worldwide, this is projected to increase to 4.41 Below is an example of a brands monthly volume of mentions via social media. per person. That’s up over 83% since 2014.

Profiling 105

Profiling Competitive Advantage Advantage 105

Netbasequid

MAY 20, 2021

And we’ll be giving you examples that you can apply to your own business. To put it in delicious terms, media intelligence is the gooey stuffing that holds the Oreo cookie of competitive and market intelligence together. Media intelligence isn’t new, but there are still those who seem a little baffled by what it is.

Intelligence 98

Intelligence Intelligence Competitor Analysis Benchmarking 98

Netbasequid

MARCH 9, 2021

Employees as your best bet for brand awareness. In 2020, consumer behavior was changed considerably by COVID-19. But the pandemic wasn’t the only influencing factor for environmental awareness. As an example, the red dot highlighted signals negative sentiment. How to make sustainability synonymous with your company name.

Competitive 98

Competitive Business Retail Market Research 98

Zoominfo

OCTOBER 15, 2019

With the “foot in the door” method, you can reach any prospect — whether it’s a CEO, marketing VP, industry influencer, or your favorite podcast host. For example: Japan. Japan is one of many countries that regulate email marketing efforts and enforce heavy penalties on spammers. Books, courses, seminars, workshops, etc.?)

Sales 113

Sales Intelligence Intelligence Research 113

Netbasequid

FEBRUARY 17, 2021

KEKST CNC used Quid to analyze sustainability leadership on social media to uncover what fueled the debate in 2020, pointing to indicators that brands will want to make note of in 2021. Probably the best part about having access to real-time, accurate intel, is how immediately actionable it is. Let’s check it out!

Analysis 98

Analysis Market Intelligence Research Intelligence 98

Netbasequid

MARCH 25, 2021

There are two distinct data sets available to brands: consumer insight, which focuses on people and is a combination of social web, reviews, comments and many other places where consumers congregate; and market research, which captures real-time industry intel from different, but equally powerful sources, including news media. billion U.S.

Market Research 80

Market Research Marketing Research Research Marketing 80

Zoominfo

OCTOBER 9, 2018

From industry events, to blog posts, B2B professionals can’t stop talking about this trending topic and its potential to revolutionize marketing. In today’s post, we’ll take a further look into the concept of AI and see how this new technology can have a real impact on your marketing strategy. Or is it just another martech fad?

Intelligence 113

Intelligence Intelligence Marketing Marketing 113

Netbasequid

MAY 10, 2021

If you haven’t been leveling up your social media monitoring game, now is the time to start: There was a $16 billion jump in social media marketing from 2017 to 2021. 40% of marketing and sales teams believe data science driven by artificial intelligence (AI) and machine learning is foundational to their social media marketing success.

Benchmarking 78

Benchmarking Due Diligence Win Gaming 78

Zoominfo

DECEMBER 19, 2018

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. searching for a question or resource, looking up design templates, or even hunting for the best tips and tricks to complete a task you’ve been handed. Today’s blog post is for you!

Marketing 220

Marketing Marketing Travel Education 220

Netbasequid

JANUARY 1, 2021

The world is changing and 2020 has offered lots of opportunities for cosmetics brands to transform with it. For example, Estee Lauder and others are offering products to help consumers battle “maskne” and are winning consumer love for it. The anti-acne serum market is expected to reach $1.5 billion by 2026.

Win 98

Win Competitive Intelligence Intelligence Intelligence 98

Netbasequid

MARCH 22, 2022

And if you haven’t been paying attention to all of these things, now is the time to start: There was a $16 billion jump in social media marketing from 2017 to 2021. 51% of marketers who currently leverage social media communities plan to invest more this year. We’ll share: Just what social media monitoring is. And they’re right!

Benchmarking 59

Benchmarking Due Diligence Win Analysis 59

Netbasequid

JANUARY 7, 2021

To succeed in an overcrowded market place, you need the pairing of social media analytics and competitive intelligence to vet your ideas against before a launch, ensuring success. And telling stats about TikTok’s growth and its audience will inform our market intelligence research: In Germany there are 8.8 And KFC didn’t.

Competitive Intelligence 98

Competitive Intelligence Hospitals Intelligence Intelligence 98

Moz

JULY 21, 2020

I know my own eyebrows leapt skyward when the data first came in from the Moz State of the Local SEO Industry 2020 Survey and I saw that, in a break with tradition, participants had placed user-to-business proximity at a lowly third place in terms of influencing Google local pack rankings. But this year, something changed….

Profiling 56

Profiling Sports Competitive Landscape Commerce 56

Moz

JULY 21, 2020

I know my own eyebrows leapt skyward when the data first came in from the Moz State of the Local SEO Industry 2020 Survey and I saw that, in a break with tradition, participants had placed user-to-business proximity at a lowly third place in terms of influencing Google local pack rankings. But this year, something changed….

Profiling 56

Profiling Sports Competitive Landscape Commerce 56

Netbasequid

MAY 24, 2021

Where does your brand rank in the very distinct worlds of marketing and consumer approval? 86% of marketers cited that social media lead to an increased exposure for their brand. 86% of marketers cited that social media lead to an increased exposure for their brand. However, as the market evolves so has social media reporting.

Benchmarking 98

Benchmarking Win Competitive Knowledge 98

Netbasequid

APRIL 30, 2021

Marketing intelligence is a must for every company participating online today. Here’s how to get – and stay – ahead of competitors with marketing intelligence insight! What Is Marketing Intelligence? What Is Marketing Intelligence? Marketing intelligence is pretty intuitive, really.

Market Intelligence 59

Market Intelligence Intelligence Intelligence Marketing 59

Zoominfo

OCTOBER 5, 2021

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. searching for a question or resource, looking up design templates, or even hunting for the best tips and tricks to complete a task you’ve been handed. Today’s blog post is for you!

Marketing 100

Marketing Marketing Travel Education 100

Zoominfo

MAY 15, 2020

The data in this blog was pulled in January 2020, before COVID-19 created drastic changes in employment—especially for women. For example, in nonprofit organizations women make up 56% of the workforce and 41% of the CEOs, while in the insurance industry, women make up 55% of the workforce but only 15% of CEOs are female.

IT 162

IT Human Resources Finance Briefing 162

mention

APRIL 7, 2021

As we’ve been adjusting into the new normal, companies are increasingly aware of changing up their marketing strategies. While pivoting has been necessary for most marketers and businesses, that doesn’t necessarily mean losing your brand’s essence and messaging. How does brand authority differ from brand positioning? Source ).

Education 349

Education Competitive Benchmarking Sales 349

Moz

OCTOBER 18, 2020

But what do these new trends mean for the ways businesses market themselves online? 70% of local marketers reported marketing budget cuts due to COVID-19, leading marketers to focus even more on the most impactful local SEO campaign elements. For more local insights, download our State of Local SEO Industry Report.

Hospitals 78

Hospitals Restaurants Profiling Win 78

Moz

NOVEMBER 16, 2020

Because they fit the form and function of their sites, their best practices are directly dictated by how we interact with the organic content that surrounds them. On editorial sites (think news, niche blogs and online magazines), consumer behavior has shifted quite a bit. What creative strategies perform best? growth spurt.

Finance 66

Finance Education KPI Entertainment 66

Tinuiti

MARCH 7, 2024

of the US digital ad market this year (behind Google’s 27.1% None of these changes happened in a silo, with each connected to the evolving needs of brands, marketers, and shoppers as more cookies crumble, more signals go dark, and the demands for more personalized ad experiences increase. and Meta’s 19.5%).

Retail 230

Retail Commerce Advantage Advantage 230

Moz

JANUARY 30, 2020

Today we are talking about SEO in 2020. To cover your bases with foundational SEO will continue to be incredibly important in 2020, basic things like title tags, meta descriptions, alt, all of the basic SEO 101 things. While I might suggest page speed is going to be really important in 2020, is it for your industry?

Research 74

Research Information Learning IT 74

E2M

MAY 17, 2022

It also allowed users to claim and verify their business directly on Search and Maps. With this big-time change, we wanted to summarize how you can use Google Business Profile (GBP) in 2022, with supporting stats. Customers Use GBP to Search for Businesses Online. The digital realm is expanding rapidly, with the pandemic revving its growth.

Profiling 57

Profiling Business Restaurants Win 57

mention

MAY 19, 2021

Due to the COVID-19 pandemic that caught us napping, it is interesting to hypothesize how these events will affect content marketing in 2021. There is a constant struggle for marketing professionals to catch your reader’s attention. Create long-form content.

Win 354

Win Marketing Marketing Algorithm 354

Netbasequid

SEPTEMBER 28, 2022

And as such, for businesses, it is critical to have the best social media tools to not just engage with consumers, but to track all your brand efforts. We are going to reveal the best 25 social media marketing tools for 2022. But first we’ll discuss: What social media marketing tools are. dollars to 28.3

Marketing 102

Marketing Marketing Benchmarking Analysis 102

mention

OCTOBER 27, 2021

Are you a marketer wondering whether your brand should be on TikTok? TikTok marketing is quickly becoming the next high-priority item on every brand’s social marketing palette. Should YOUR brand do TikTok marketing? Should YOUR brand do TikTok marketing? What’s the best approach? Content marketing.

Marketing 246

Marketing Marketing Entertainment Algorithm 246

Tinuiti

DECEMBER 22, 2023

Retail media networks are retailer-owned advertising spaces that allow marketers to purchase relevant digital ad space powered by the respective retailer’s first-party data insights. Today, this includes digital marketing as well. Focus on the foundations of what a retail media network is to guide you. What is a Retail Media Network?

Retail 130

Retail Commerce Sales Security 130

Tinuiti

DECEMBER 22, 2023

Retail media networks are retailer-owned advertising spaces that allow marketers to purchase relevant digital ad space powered by the respective retailer’s first-party data insights. Today, this includes digital marketing as well. Focus on the foundations of what a retail media network is to guide you. What is a Retail Media Network?

Retail 130

Retail Commerce Sales Security 130

Netbasequid

JANUARY 20, 2021

Techopedia defines social media analytics thusly: “Social media analytics (SMA) refers to the approach of collecting data from social media sites and blogs and evaluating that data to make business decisions. Social media offers a huge pool of consumers ripe for brand communication. But that attitude is dangerous in its brand-centric focus.

IT 122

IT Analysis Gaming Competitive 122

Netbasequid

AUGUST 24, 2021

As such, marketers need to get a handle on this ‘little engine that could’ – as well as the enormous amount of tweet statistics floating around it. As such, Twitter is a force marketers need to reckon with. As such, we’ll explore the most recent Twitter stats every social media marketer should know.

Sports 98

Sports Marketing Marketing Gaming 98

Netbasequid

SEPTEMBER 2, 2021

In fact, the social media monitoring software market is expected to reach USD 41.8 billion by 2027 , highlighting its growing popularity in today’s market. When it comes to social media monitoring, brands want to have an immediate overview of the consumer and market conversation happening online. 2) NetBase Quid.

Business 109

Business Analysis Research Sales 109