mention

MAY 6, 2024

We’ll explain the difference between PR and marketing for a creator, how PR can help you reach your goals, and share actionable PR tips to help you effectively manage your public image, build a loyal following, and carve out a unique space in the crowded digital landscape. Tools like SurveyMonkey make this a breeze.

Innovation 157

Innovation Security Security Management 157

mention

APRIL 20, 2022

Apart from this, it is now more than ever crucial for social selling and recruitment because most businesses have gone remote, which doesn’t look like it will change completely anytime soon. Personal branding is a big topic in online business. Why should you invest in personal branding? And for a good reason.

Profiling 337

Profiling Knowledge Loss Gaming 337

mention

MARCH 31, 2023

From there, you should get a list of additional keywords that are also relevant within your niche. These are grouped keywords that would probably slip your mind during traditional keyword research but often rank together high on the SERPs (search engine results page). An example of such a strategy is the Arner Adventures Podcast.

Brainstorming 309

Brainstorming Research Marketing Marketing 309

mention

NOVEMBER 24, 2021

But if you don’t have over 10,000 followers or a verified business account, you might not have been aware of this change. Should you use Instagram Link Stickers? It’s also a way for the platform to be more egalitarian and inclusive to those who want to use social media to promote their businesses. Sounds like a win-win.

Win 318

Win Algorithm Sales Advantage 318

Alexa

JULY 12, 2021

When you hear the term “inbound marketing,” you likely think of compelling blog posts and informative videos. As a part of their inbound content marketing efforts, businesses are integrating chatbots and live chat into websites and social media channels. Customers Can Directly Reach Your Brand at Any Time.

Marketing 221

Marketing Marketing Entertainment Knowledge 221

mention

NOVEMBER 16, 2022

Companies are getting more data-driven than ever before — just think of how many KPIs you have to track every month. How can you know if your activities translate into more leads, prospects, and customers? So anything you write online should fulfill its goal — convert. Measuring the results of your work is important.

Copywrite 284

Copywrite IT Entertainment Research 284

mention

NOVEMBER 13, 2023

You need a deep understanding of what your customers want and know how they want to see/hear your messages. 5 Things You Should Know About Lifecycle Marketing 1. Source Think about how the different aspects of your marketing strategies are designed to achieve different things. But how do they find you?

Marketing 157

Marketing Marketing Knowledge Sales 157

mention

AUGUST 11, 2021

But Instagram business accounts see just 1.46% growth in monthly followers on average, which means growing your Instagram follower count can feel like a slow, tedious game. How do you reach them effectively and compel them to follow and engage with your brand? Instagram is an incredibly dynamic and fast-growing social media platform.

Algorithm 363

Algorithm Profiling Travel Retail 363

Aqute Intelligence

APRIL 4, 2023

When analyzing your competition, you’ve probably wondered, “what should be the main focus of this research?”, “what are the important questions to ask?” and “how can I incorporate this into my competitive analysis projects?”. Having the upper hand in competitive intelligence will help your business succeed.

Analysis 130

Analysis Competitive Competitor Analysis Competitive Intelligence 130

Zoominfo

JUNE 25, 2018

Since its inception in 2005, YouTube has become more than just the most popular video-sharing platform– it’s one of the most popular websites on the internet, period. Consider these statistics ( source ): Over a billion hours of video content is watched on YouTube every day. 400 hours of video are uploaded to YouTube every minute.

Marketing 217

Marketing Marketing Entertainment Profiling 217

Smart Data Collective

OCTOBER 25, 2023

Whether it’s for business, entertainment, or personal use, the potential is immense. But how do these prompts make chatbots more human-like? Handling Ambiguity: Despite advancements, chatbots can still struggle with ambiguous queries, often requiring human intervention.

Commerce 267

Commerce Entertainment Algorithm Gaming 267

Tinuiti

APRIL 21, 2023

From an end-to-end channel management approach, the following post will outline what you should do before Prime Day to maximize sales and make this your most successful Prime Day yet. Before we dive in, it’s important to understand why Prime Day is one of the biggest shopping events of the year and how it has evolved.

Win 130

Win Sales Advantage Advantage 130

Smart Data Collective

JANUARY 10, 2023

More small businesses are leveraging big data technology these days. This means that businesses are going to need to leverage big data technology strategically to improve their cost-effectiveness and build their competitive edge. Location pages are very important and should not be overlooked in any data-driven marketing campaign.

Data Mining 266

Data Mining Profiling Research Advantage 266

mention

AUGUST 16, 2023

Despite what social media videos boasting #copywriting in their caption say, copywriting is not an easy side hustle. But more than that, a good copywriter has to understand what motivates people and how to write words that compel them to act on those motivations. Be wary when navigating these sites, as there is a lot of spam.

Copywrite 130

Copywrite Briefing Loss Gaming 130

Smart Data Collective

JUNE 29, 2022

When you are running a data-driven company, you should seriously consider investing in email marketing campaigns. Allocating your marketing budget requires you to be careful, especially if you are a small business. This is among the most cost-effective methods, busting all the small business myths with regards to time and money.

Marketing 343

Marketing Marketing Data Mining Sales 343

Smart Data Collective

NOVEMBER 2, 2020

The privacy concerns around big data are not empty words – BI does help business owners monetize your desires. What Businesses Belong to the Entertainment Industry? How Does the Entertainment Industry Benefit from BI and Analytics? So do television channels, online blog owners, and social media influencers.

Entertainment 186

Entertainment Sports Gaming Loss 186

Zoominfo

MAY 20, 2019

If you’ve worked in business for any length of time, you’ve attended two very different types of meetings. First, there are effective business meetings, where employees share necessary information, collaborate efficiently, and develop next steps to solve their shared problems. How will this meeting help you complete those objectives?

Business 221

Business Restaurants Briefing Technology 221

mention

MARCH 3, 2023

For instance, how a brand addresses customer pain points – before, during, and post-sales determines customer service experience. Here’s how you can ensure a great customer service experience. Teach them ways to convey business values while ensuring customer satisfaction. Here’s how you can do it.

Marketing 261

Marketing Marketing Win Knowledge 261

Zoominfo

FEBRUARY 25, 2021

B2B sales and marketing leaders spend considerable time coming to an agreement on how much to value passive and active engagement. The end result is often a rubric of what cumulative or singular actions constitute a behaviorally qualified lead. B2B Lead Generation Sources. Inbound Marketing.

Sales 240

Sales Profiling Marketing Marketing 240

mention

NOVEMBER 1, 2023

Specifically, generative AI tools like ChatGPT are disrupting the content creation process and influencing marketing strategies for businesses across a broad spectrum of industries. As a marketer, you may be wondering how to leverage these new technologies ethically and responsibly. Source AI for Content Generation: What Do We Know?

Marketing 157

Marketing Marketing Algorithm Briefing 157

Alexa

DECEMBER 21, 2020

One of the most unique things about Gen Z is their world outlook; they often see themselves as global citizens. That means your social media channels should display what your brand is doing in that respect. Your social media efforts as a brand should reflect your desire to include people from all walks of life.

Commerce 261

Commerce Entertainment Competitive Marketing 261

Zoominfo

OCTOBER 30, 2018

It’s no secret, technology has transformed the way businesses communicate with customers and prospects. Modern sales reps rely on a variety of tools and technologies to conduct their work—including email, social media, video chat tools and more. Let’s get into it! The Benefits of Face-to-Face Interaction in Sales.

Sales 225

Sales Travel Advantage Advantage 225

mention

OCTOBER 11, 2023

“Should you set up shop as a marketing generalist or a specialized expert ?” Source But while this approach promises universality, it often blurs an agency’s focus, leaving it bereft of a distinctive identity. How do you determine your niche? So why should you fight this urge and choose the road less traveled?

Marketing 167

Marketing Marketing Commerce Knowledge 167

Zoominfo

NOVEMBER 20, 2023

Prompted by predictions of massive economic impact and the disruption of multiple industries, professionals in many fields are assessing how this new breed of AI tools will complement and complicate their working lives. Each new example proves tantalizing hints of how much of a productivity game-changer generative AI can be.

Marketing 130

Marketing Marketing Gaming Innovation 130

mention

JUNE 26, 2023

As a marketing agency, you’re often tasked with proving the marketing ROI of your clients’ efforts. They’re most concerned about keeping their businesses lucrative and need your agency’s expert help to achieve marketing results. While those pretty metrics look impressive on paper, they’re often inflated and deceptive on their own.

Restaurants 157

Restaurants Briefing Marketing Marketing 157

mention

DECEMBER 16, 2022

In this blog, I will outline 11 ways to increase the LTV of your agency clients and keep them happy and coming back for more. Lifetime value (LTV) is a key metric that businesses use to measure and predict profitability. It also provides insight into how much businesses can afford to spend on acquiring new customers.

Commerce 144

Commerce Gaming Technology Technology 144

Zoominfo

APRIL 9, 2019

Since its inception in 2005, YouTube has become more than just the most popular video-sharing platform– it’s one of the most popular websites on the internet, period. Consider these statistics ( source ): Over a billion hours of video content is watched on YouTube every day. 400 hours of video are uploaded to YouTube every minute.

Marketing 100

Marketing Marketing Entertainment Profiling 100

mention

MARCH 27, 2024

For this article, we’ve consulted with over a dozen prominent business people and online reputation experts on the most burning questions of online reputation management. Read on to learn how to fix online reputation, build a positive online presence, and consistently increase your communication standards. Online reputation is fragile.

Predictive Analytics 176

Predictive Analytics Analysis Retail Management 176

Zoominfo

MARCH 26, 2018

It means putting the customer at the center of every business decision, including product development and marketing. If you have yet to implement a customer-centric business model at your B2B organization, here are some steps you can take to get started: Add more buyer personas: We’ve talked a lot about buyer personas. Keep reading!

Learning 209

Learning Marketing Marketing Restaurants 209

Zoominfo

JUNE 8, 2020

Like it or not, COVID-19 has forced businesses to adapt. . Video conferencing and cloud-based technologies are seeing a massive uptick in usage since mid-March. So here’s how I decided to dig deeper to see if I was on the right path. First test: how many incoming emails did ZoomInfo receive in February versus April?

Sales 195

Sales Knowledge Innovation Marketing 195

Zoominfo

MARCH 9, 2021

Learn more about how a successful demand generation strategy can help to nurture the long-term relationship between your brand and customers. Defining segments and buyer personas in detail and developing a database of their characteristics goes a long way in how you target and speak to them. What is Demand Generation?

Benchmarking 225

Benchmarking Education Sales Win 225

mention

JULY 21, 2021

From mega-companies such as L’Oréal to mom-and-pop stores, businesses of every size benefit from a strong Instagram presence. Have you always wondered how you could join these companies and make money on Instagram? From influencers to sponsored brand collaborations, read on for tips on how to monetize Instagram. Consistency.

Profiling 261

Profiling Algorithm Sports Sales 261

Zoominfo

JUNE 12, 2018

In today’s blog post we dive into some of the most interesting applications of AI in the world of recruiting. Why Should HR and Recruiting Professionals Care About AI? Not to mention, it’s often tricky to actually find an applicant with the basic skills and knowledge to do a particular job. Keep reading!

Intelligence 176

Intelligence Intelligence Innovation Technology 176

SpyFu

NOVEMBER 1, 2021

You’ve heard the stories ( small businesses spending more on digital advertising ), you’ve seen the case studies ( 19X return on ad spend ), and now you’re ready to get started with PPC advertising yourself. But where to begin? might be self-serving.

Knowledge 98

Knowledge Win Sales Learning 98

Zoominfo

FEBRUARY 25, 2021

B2B sales and marketing leaders spend considerable time coming to an agreement on how much to value passive and active engagement. The end result is often a rubric of what cumulative or singular actions constitute a behaviorally qualified lead. Examples of outbound prospecting include email outreach, social selling , and cold calling.

Sales 177

Sales Profiling Marketing Marketing 177

Zoominfo

AUGUST 19, 2018

In a 2010 blog post, we state that in order to stay viable, B2B companies need to hire a social media manager. The hired manager should be the appointed decision maker when it comes to the following: Platform selection. And 24% of businesses report an increase in revenue when they utilized social media for lead generation ( source ).

Management 174

Management Gaming Win Sales 174

Zoominfo

SEPTEMBER 25, 2019

We’ve written at length about how effective those tactics can be — but today, we’re talking about a different type of marketing campaign. Direct mail is one of the very first outreach strategies employed by businesses. As a video production company that sells to other businesses, we have been doing B2B outreach for almost a decade.

Win 182

Win Learning Gaming Sales 182