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How To Write A Competitor Analysis Report

Aqute Intelligence

A well-researched and informative competitor analysis report is the key to uncovering detailed insights into your competitors' operations, helping you strategize effectively. If you're wondering how to write a competitor analysis report that delivers these insights, this article is your solution.

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Competitive Analysis Report: What Is It & How to Create One (+ Examples)

mention

Every business is now doing its best to stay ahead of its competitors. This can be in terms of product development, customer service, customer experience, or anything else. In such a scenario, a competitive analysis report is a crucial tool to understand your competitors and the industry landscape better.

Analysis 157
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Top 10 Questions to Ask in Competitive Analysis Projects (Deeper Dive)

Aqute Intelligence

At each stage of your project, you’ll be taking the time to identify competitors, research strengths and weaknesses, find solid data and benchmark against your own business. So what questions make for a good competitor analysis project? Who are the competitor’s customers? What is the competitor’s sales pitch?

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Share of voice : What is it and you to increase yours

mention

Share of voice refers to the proportion of advertising or publicity that a brand or company has in relation to its competitors within a specific market or industry. Source Defining Share of Voice Share of voice is a metric that measures the visibility and presence of a brand in the market.

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Why Big Data Is The Future Of Sales And Marketing

Smart Data Collective

However, digital marketing has become the major focus of marketers across all industries, mainly due to how customers interact and engage with modern businesses. The following blog discusses what you need to know about big data. The data sets can come from publicly accessible sources such as the cloud, social media, and sites.

Sales 337
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6 Hands-On Personal Branding Tips to Increase Your Online Visibility

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More and more companies emphasize that employees use their social platforms to promote their brand, which in turn means first building your own brand online. In this blog post, we’ll take a look at 6 different personal branding tips to help increase your personal brand and your online visibility in the process. Source: Agile CRM.

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Marketing Applications of Competitive Intelligence

ArchIntel

In a blog post, Harvey Ranola , director of demand generation and global strategist of media intelligence at NetBase Quid, explored the role of competitive analysis and research in marketing. Benchmarking, one of CI’s main applications, informs companies of how well they stack up against competitors.