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A Guide to Using QR Codes for Marketing Campaigns

mention

Quick Response (QR) codes have emerged as a powerful tool for marketing campaigns. QR codes are accessible to anyone with a smartphone, making them an inclusive choice for businesses of all sizes. You can also track the success of your marketing initiatives. Cost-effective QR codes are cost-effective. But that’s not all.

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Why adaptability is the new digital transformation

CIO

Under the aegis of digital transformation, IT initiatives have become more customer-centric, with a greater emphasis on people, not technology — all in an effort to redefine how the organization operates and to ensure it can keep up with the pace of change, capable of dealing with challenges and taking advantage of opportunities as they arise.

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Automation for all—managing and scaling networks has never been easier

CIO

At this time of dynamic business and market changes, uncertainty, and quickly evolving consumption models for IT infrastructure, every IT executive understands the benefits and necessity of network agility. Agile networks can respond quickly to changes in the market, customer demands, employee requirements, and technology advances.

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How to incubate a winning innovation program

CIO

When leaders consider how technology has enabled the transformation of business models over the past several years, few would disagree that the world has changed dramatically. Tesla, Uber, and many other stories of business innovation have this in common: Their business models have technology at their cores.

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Using Data Analytics and QR Codes to Boost Your Marketing Strategy

Smart Data Collective

Data analytics technology has helped countless companies improve their marketing strategies. Global companies are spending over $3 billion a year on marketing analytics technology and this figure is growing over 12% a year. There are a lot of different ways that companies can use data analytics to improve their marketing strategies.

Marketing 331
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Use AI to Get the Most Out of Your Social Media Marketing Strategy

Smart Data Collective

AI technology has become a very important part of modern business. One study from Accenture found that AI increases the profitability of the average business by 38%. One of the biggest benefits of AI technology is in the realm of marketing. You can use AI to automate many parts of your marketing strategy.

Marketing 268
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10 Big Data Examples Showing The Great Value of Smart Analytics In Real Life At Restaurants, Bars, and Casinos

Datapine Blog

After all, these are some pretty massive industries with many examples of big data analytics, and the rise of business intelligence software is answering what data management needs. Then, they can use this data to create specials that take advantage of customer behavior. What’s the motive? 4) Consumers Are Deciding The Overall Menu.