mention

DECEMBER 30, 2022

Measuring email engagement can be different for each person, depending on your marketing goals. Just make small adjustments, so you can test and improve your email marketing strategy over time. Every email marketer has a unique audience and offers a variety of newsletter content. Which email engagement metrics are important?

Restaurants 261

Restaurants Win Sales Marketing 261

Netbasequid

APRIL 16, 2021

Trends come and go, and marketers need to keep tabs on the lifecycle of each with proper trend analysis. From a marketing perspective, a trend analysis is all about positioning your brand for the best outcome for your brand objectives. We’ll discuss the advantages in more detail here, and also how trend analysis works in marketing.

Analysis 98

Analysis Marketing Marketing Win 98

Thinknum

APRIL 14, 2022

Fresh Insights for Alpha-Generating Investment Ideas Get A God’s Eye View of Financial Markets with Alternative Data As economic activity comes online, new data trails are left behind. Filter to gain in-depth competitive insights into specific market, location, and job categories. restaurants in the city, respectively.

Restaurants 52

Restaurants Hospitals Travel Win 52

Thinknum

APRIL 14, 2022

Then filter to gain in-depth competitive insights into specific market, location, and job categories. Track Headcount: Semiconductors To proxy for employee headcount, use the aggregated number of LinkedIn profiles that list a company as their employer. Restaurant locations for top competitors in the food delivery industry.

Restaurants 52

Restaurants Competitive Intelligence Gaming Win 52

Thinknum

APRIL 14, 2022

Alternative data use cases for investors in private markets Get a God’s Eye View of Private Markets with Alternative Data As business activity comes online, new data trails are left behind. Savvy growth equity investors use this alternative data to plug the information gap between public and private markets.

Restaurants 52

Restaurants Startups Commerce Retail 52

SpyFu

APRIL 26, 2021

Winning these lucrative local searches won’t be easy. Complete Your Bing Places for Business Account Although Google makes up the vast majority of searches worldwide ( 92.41% ), Bing can still be useful, especially in areas like the US, where it captures 5.73% of the market share (as of March 2021).

Restaurants 116

Restaurants Profiling Win Commerce 116

Moz

JANUARY 28, 2019

Is a local business you’re marketing missing out on a host of B2B opportunities? If I say “B2B” and you think “tech,” then you’re having the same problem I was finding reliable information about local search marketing for business-to-business models. Does the business I’m marketing interact face-to-face with its customers?

Restaurants 60

Restaurants Marketing Marketing Travel 60

Zoominfo

MARCH 21, 2022

The Great Resignation: Behind the Numbers MIT’s Sloan School of Management partnered with Revelio Labs to analyze more than 34 million online employee profiles to determine the true extent of shifts in the workplace. The question is what can employers do to mitigate the impact of this trend and keep employee turnover at manageable levels.

Sales 100

Sales Human Resources Retail Advantage 100

Moz

SEPTEMBER 8, 2020

Google categories can also play a role in determining which features will be available to you in your Google Business Profile/Google listing. supermarket” “medical center” “restaurant”) and its variants. If you own a restaurant, include whether it’s an “Italian restaurant”, a “family restaurant” and other qualifiers.

Business 65

Business Restaurants Travel Sports 65

Alpha Sense BI

JUNE 29, 2023

Now more than ever, authentic programs and initiatives founded in prioritizing the environmental, social, and governance impact of supply chains prove to be one of the best ways to win over consumers, investors, and their capital—especially during an economic downturn.

Due Diligence 52

Due Diligence Finance Restaurants Banking 52

Moz

OCTOBER 18, 2020

But what do these new trends mean for the ways businesses market themselves online? 70% of local marketers reported marketing budget cuts due to COVID-19, leading marketers to focus even more on the most impactful local SEO campaign elements. For more local insights, download our State of Local SEO Industry Report.

Hospitals 78

Hospitals Restaurants Profiling Win 78

bazaarvoice

SEPTEMBER 8, 2023

We wander around shopping districts, malls, and neighborhood markets to window shop and find our next favorite thing. For example, if you’re walking downtown in a city and see a busy restaurant, you’re likely to believe they serve great food. It wouldn’t be full otherwise, right?

Commerce 98

Commerce Retail Benchmarking Research 98

Moz

FEBRUARY 7, 2021

Today, we’ll pull together our own set of EV charging station best practices — based on Google’s rules for similar enterprises — and throw a few free local search marketing tips into the trunk as well. As I previously covered in my column on local product kiosks , the EV charging stations you’re marketing need a customer support phone number.

Profiling 65

Profiling Restaurants Research Travel 65

ATTEST

JUNE 9, 2021

“Customer journey” is a term frequently used by marketing folk, but what does it really mean? Because if you don’t know what drives customers to make a purchase, how can you fine-tune your brand experience and marketing messages? Why do customer journeys matter? Part 2: The impulse purchase .

Retail 52

Retail Research Win Knowledge 52

ATTEST

JUNE 9, 2021

“Customer journey” is a term frequently used by marketing folk, but what does it really mean? Because if you don’t know what drives customers to make a purchase, how can you fine-tune your brand experience and marketing messages? Why do customer journeys matter? Part 2: The impulse purchase .

Retail 52

Retail Research Win Knowledge 52

mention

JUNE 15, 2022

Nowadays, QR codes are used for anything from marketing campaigns to contactless payments. The highest share of marketing-related QR code usage is in the age group 18 to 29. Companies have been using QR codes on coupons for years to track how effective their marketing campaigns are. That’s a massive increase from 9.76

Restaurants 246

Restaurants Profiling Innovation Information 246

Moz

APRIL 22, 2019

It makes me hear phones ringing at your local search marketing agency, with aspiring chefs and restaurateurs on the other end of the line, ready to bring experts aboard in the “sometimes difficult” quest for online visibility. How comfortable do you feel talking restaurant Local SEO when such calls come in? Restaurant results.

Restaurants 57

Restaurants Travel Win Profiling 57

Moz

JANUARY 24, 2021

A new client comes to your digital marketing agency and says their competitors are stuck to the local packs like mussels cleaved to coastal rock. When I see a results set like this, I suspect a sluggish market in which no one is making a strong enough marketing effort to surpass a business like Tansy. Posted by MiriamEllis.

Restaurants 75

Restaurants Win Profiling Security 75

Moz

JUNE 21, 2020

I’d searched all over town for scarce potatoes, finally arranging by phone with the local Sprouts market to hold their last two bags for me one morning, and texting the Instacart driver about where the spuds were being held. A piece of the pie. On March 15, 2020, downloads of Instacart’s app shot up 218% over their normal daily average.

Information 75

Information Restaurants Commerce Competitive 75

Moz

JUNE 21, 2020

I’d searched all over town for scarce potatoes, finally arranging by phone with the local Sprouts market to hold their last two bags for me one morning, and texting the Instacart driver about where the spuds were being held. A piece of the pie. On March 15, 2020, downloads of Instacart’s app shot up 218% over their normal daily average.

Information 66

Information Restaurants Commerce Competitive 66

SpyFu

JANUARY 6, 2021

That’s nearly 3 billion more opportunities for marketers to get their ad in front of a customer every single day. Yet, in 2020, marketers still spent $7.74 Bing is very business-to-business (B2B) marketer-friendly. Takeaway #1: Google wins the CTR battle We found a 30% higher CTR from our Google ads compared to Bing.

Travel 98

Travel Profiling Restaurants Capital 98

Moz

DECEMBER 5, 2018

When you’ve accomplished step one in your local search marketing, how do you take step two? You already know that any local business you market has to have the table stakes of accurate structured citations on major platforms like Facebook, Yelp, Infogroup, Acxiom, and YP. You can enjoy her previous articles here.

Profiling 52

Profiling Restaurants Hospitals Travel 52

ATTEST

OCTOBER 16, 2019

A simple definition of a brand growth strategy is setting out to grow brand equity and market share, usually in the long term. We turned to applied advanced data science to predict when individuals would be in the market for motor oil. for every marketing dollar spent in the US and 2.49 23 Brand Growth Strategies You Can Steal.

Commerce 52

Commerce Retail Restaurants Gaming 52

ATTEST

OCTOBER 16, 2019

A simple definition of a brand growth strategy is setting out to grow brand equity and market share, usually in the long term. We turned to applied advanced data science to predict when individuals would be in the market for motor oil. for every marketing dollar spent in the US and 2.49 23 Brand Growth Strategies You Can Steal.

Commerce 40

Commerce Retail Restaurants Gaming 40

Moz

OCTOBER 20, 2020

It’s a win when a customer complains in person to your staff, but only if those employees have been empowered to use their own initiative to solve problems. What you really want as a local business owner is to have the power to turn those chilly black-and-white words on a review profile into a living color interaction.

Management 59

Management Briefing Restaurants Profiling 59

Datapine Blog

AUGUST 29, 2022

This process often comes with challenges related to scalability, consistency, reliability, efficiency, and maintainability, not to mention dealing with the number of software and technologies available in the market. Product/market fit is THE most important factor to get right.

Data Mining 105

Data Mining Predictive Analytics Startups Data Analysis 105

SpyFu

DECEMBER 19, 2022

In fact, email marketing the third most influential source of information for B2B audiences, and Gmail has 1 billion active users worldwide. Another important factor that affects your email marketing campaign success is a properly segmented subscriber database that allows for more personalized communication. Let's dive right in.

Analysis 133

Analysis Profiling Research Competitive 133

Happy Market

JUNE 27, 2022

Founded in 2010, Alter Agents is based in Los Angeles California and is a full-service, strategic market research consultancy reimagining research in an era of shifting decision-making. If you are looking to achieve your full potential, check out MSMU’s programs at: broad.msu.edu/marketing. Again, broad.msu.edu/marketing.

IT 52

IT Market Research Marketing Research Research 52