Zoominfo

NOVEMBER 22, 2019

Account-Based Marketing (ABM) always seems like a great idea … until you get into the nitty-gritty. In fact, with just a few simple steps, DIY customer data segmentation for account-based marketing is a great way to get started. Discover your best marketing account segments from within your current customer base. Sound familiar?

Marketing 218

Marketing Marketing Sales Benchmarking 218

Zoominfo

OCTOBER 18, 2022

Lead generation has matured immensely as a marketing discipline over the past decade, with more tools and data available than ever before. There are essentially two competing schools of thought among B2B marketers. Sales enablement Includes playbooks, ROI tools, and battle cards 4.

Startups 130

Startups SWOT Sales Enablement Sales 130

Zoominfo

MARCH 5, 2018

It’s no secret, sales and marketing teams don’t always work well together. In fact, research shows that 53% of sales professionals are unhappy with the support they get from marketing ( source ). Consider these statistics ( source ): Only 8% of companies have strong alignment between sales and marketing.

Sales 201

Sales Marketing Marketing Brainstorming 201

Zoominfo

JANUARY 28, 2021

Breaking News: Broadcast Sports Sales Updates Live. Sporting bow ties and fancy formalwear, with virtual fireworks lighting up their Zoom backgrounds, our sales enablement team emceed the marathon event. Leaders across Sales Enablement led the livestream with the help of Henry & Chris. Data-Driven Scoreboards.

Sales 228

Sales Sports Sales Enablement Win 228

Primary Intelligence

SEPTEMBER 1, 2021

Whether you’ve conducted multiple win loss programs throughout your career, or you are a marketer diving into win loss analysis for the first time, it’s important to choose a win loss platform that will help you get the most from your buyer data. Win loss analysis isn’t just for marketers anymore. User Friendly.

Loss 162

Loss Win Sales Enablement Analysis 162

Owler

JANUARY 31, 2024

The Benefits of Sales Conferences Sales conferences are more than meet-ups, they are immersive experiences designed to empower sales and marketing professionals. Skill Enhancement and Personal Development : Continuous learning and skill enhancement are vital in sales and marketing.

Sales 52

Sales Sales Enablement Knowledge Gaming 52

Evalueserve

MARCH 1, 2021

In this edition of the series, we put Smriti Singh in the spotlight and learn how sales and marketing teams are relying on CI, and how Sales Radar will empower teams. . During my stint in these firms, I have worked with marketing & sales teams, product teams, and strategy teams of clients.

Competitive Intelligence 98

Competitive Intelligence Competitive Intelligence Intelligence 98

Zoominfo

APRIL 20, 2020

Sales and marketing teams, specifically, have abandoned chasing (demand gen) waterfalls or examining funnels. Instead, go-to-market teams are tirelessly doing anything and everything they can to hit their numbers today. Market segmentation needs to be beyond reproach and sales metrics need to be measurable and projectable.

Sales 100

Sales Marketing Marketing Market Segmentation 100

Primary Intelligence

AUGUST 5, 2021

Traditional win loss analysis is classified as a program conducted in-house or with a third party, typically in partnership with members of the marketing team who are also focused on other objectives. Instead, win loss analysis is managed by a member of the marketing team who also has other responsibilities and objectives to hit.

Loss 197

Loss Win Analysis Sales Enablement 197

Zoominfo

JANUARY 28, 2021

Breaking News: Broadcast Sports Sales Updates Live. Sporting bow ties and fancy formalwear, with virtual fireworks lighting up their Zoom backgrounds, our sales enablement team emceed the marathon event. Leaders across Sales Enablement led the livestream with the help of Henry & Chris.

Sales 130

Sales Sports Sales Enablement Win 130

Zoominfo

SEPTEMBER 25, 2018

If you work in sales, it’s our hope that this list of sales podcasts provides you with some fresh listening material, newfound inspiration, and the tips and tricks you need to excel in the world of sales. Recently, we published The Ultimate List of Marketing Podcasts. The Ultimate List of Sales Podcasts.

Sales 269

Sales Startups Entertainment Capital 269

Wink Intel

FEBRUARY 20, 2024

A career with InsurMark means you’ll have opportunities to learn and work alongside an industry-proven, experienced team of sales, marketing, and business support professionals.

Business 40

Business Sales Enablement Knowledge Education 40

Owler

FEBRUARY 18, 2022

You are giving relevant information about activating events that lead to sales opportunities. So you're expanding its scope, the vision of the sales leader, and the addressable market, and when the market gets active so that users can jump on it without delay," Gschwandtner notes. The upcoming Sales 3.0

Sales 69

Sales Sales Enablement Gaming Learning 69

Zoominfo

MAY 23, 2019

On the ZoomInfo blog we often discuss the use of data in sales, marketing, and recruiting. Continue reading to learn how you can kick-start your data-driven PR strategy. Example: A hypothetical marketing agency might collect demographic and firmographic data through form submissions on their website. Stuck for data ideas?

Retail 188

Retail Sales Enablement Loss Sales 188

Zoominfo

FEBRUARY 7, 2023

When developing a sales strategy, many leaders aren’t sure where to begin. There are various stakeholders, priorities, markets, and channels to align, and the right mix for your business may not always be clear. Sales strategies vary based on the customer segment, region , and team structure.

Sales 130

Sales Sales Enablement Technology Technology 130

Digital B2B Marketing

OCTOBER 29, 2013

One of the challenges with relying on research, particularly research companies use in their own marketing, is that the statistics used have been tortured. When you see a sales pitch full of statistics, how do you differentiate the real story from the spin? Learn How The Questions Were Asked. Content marketing.

Marketing 75

Marketing Marketing Sales Enablement Research 75

Zoominfo

JUNE 3, 2018

This month’s edition features content related to ABM, branding, customer experience, marketing reports, and so much more. 4 Lessons ZoomInfo Learned From Their Own ABM Campaign. Almost 85% of marketers who measure ROI report that ABM delivers higher returns than any other marketing approach ( source ). Continue reading.

Sales 154

Sales Startups Sales Enablement Technology 154

Zoominfo

SEPTEMBER 30, 2018

Sales Pipeline Radio Join host, Matt Heinz, president of Heinz Marketing on this fast-paced, power-packed program. Sales Pipeline Radio features the brightest minds in B2B sales and marketing, sharing secrets to driving greater volume, velocity, and conversion of sales pipelines in any industry.

Sales 100

Sales Startups Sales Enablement Capital 100

Zoominfo

MAY 8, 2019

Although many of these tips are valid, the key to improving your B2B sales process is far simpler than you might think– and it comes in the form of company and contact data. If you’re ready to learn how high-quality sales data can make a huge impact on your success as a sales rep, keep reading! It’s a “must-have.”

Sales 193

Sales Sales Enablement Learning Intelligence 193

Zoominfo

APRIL 2, 2018

For a more in-depth look at sales training, check out the following blog post: How to Get More From Your B2B Sales Training. Facilitate better sales and marketing alignment. Sales success is dependent on more than just the sales department. Market penetration. Number of daily sales activities.

Sales 207

Sales Management Sales Enablement Research 207

SCIP

JUNE 7, 2021

best practices for CI to support sales, marketing, and go-to-market success, SCIP has 2 workshops planned. Build battlecards sales will actually use. Boost Go-To-Market Success? ? After taking this workshop, taught by leaders from Inovis & GE Healthcare, you'll be able to: Optimize Go-To-Market strategy.

Battlecard 52

Battlecard SCIP Win Sales Enablement 52

Zoominfo

JANUARY 15, 2019

This year, the ZoomInfo team published nearly 250 blog posts related to sales, marketing, recruiting, and business growth. It is our hope that our content helped spark your creativity, allowed you to discover something new, or made your life as a sales professional easier in some way. Ready to learn more? Happy New Year!

Sales 185

Sales Sales Enablement Technology Technology 185

SCIP

JULY 29, 2021

Over 1,500 professionals, from CI directors to Product Marketers, have successfully completed SCIP trainings, giving us an average "overall value" score of 4.9 Tools & Practices to Boost Go-To-Market Success. "I It's a great way to learn new techniques that you can apply immediately and improve your current CI processes.". -

SCIP 40

SCIP Competitive Intelligence Sales Enablement Win 40

SCIP

MAY 25, 2021

Over 1,000 professionals, from CI directors to Product Marketers, have successfully completed SCIP trainings, giving us an average "overall value" score of 4.9 LEARN MORE. SEPTEMBER - Tools & Practices to Boost Go-To-Market Success. LEARN MORE. OCTOBER - Market & Competitive Intelligence Tools & Software.

Battlecard 40

Battlecard SCIP Competitive Intelligence Sales Enablement 40

Zoominfo

JULY 18, 2022

Social selling is a sales technique that leverages social networking services to identify prospects, build relationships, and close more deals. It’s the perfect solution for recruiters who’ve found that LinkedIn has become oversaturated, or for sales reps looking to prospect within their standard workflow. Break into new markets?

Sales 100

Sales Profiling Sales Enablement Gaming 100

Wink Intel

NOVEMBER 14, 2022

8, 2022 /PRNewswire/ — The Simplicity Group (“Simplicity”) today announced the launch of an expanded Indexed Universal Life (“IUL”) digital sales platform, developed in partnership with Ensight. “Simplicity is at the very forefront of transforming the IUL sales experience in U.S. Denielle Webb .

Sales 40

Sales Education Sales Enablement Technology 40

Zoominfo

JANUARY 31, 2023

The companies are segmented by sales rep headcount:: 10+ sales reps for small and medium businesses 30+ sales reps for mid-market 100+ sales reps for enterprise We’re selling to CEOs, vice presidents of sales, sales directors, and sales managers. did in six minutes.

Sales 130

Sales Startups Sales Enablement Information 130

Zoominfo

OCTOBER 20, 2019

In the job market yourself? Read our guide on landing a B2B sales job. Persistent In B2B sales, a rep who gets discouraged easily will not go far. Thorough Many times, a sale will fall through because a rep was unprepared or failed to ask important questions. Have they been promised special features or add-ons?

Sales 130

Sales Sales Enablement Technology Technology 130

Zoominfo

OCTOBER 22, 2019

.” Example Bryerton offers this example from our 2017 event in which “Selling to Marketers” was the focus. As marketing departments handle an increasing percentage of a company’s budget, one of our sales goals was to sell more to marketing buyers. But above all else, an SKO is about learning and development.

Sales 100

Sales Entertainment Knowledge Learning 100

Owler

FEBRUARY 22, 2021

This means for the first time you will be able to do very broad industry or location tracking like all companies in San Francisco or all companies in Sales Enablement, receive dynamic real-time updates, and more easily follow the companies that matter to you. Learn more about Kaptio ? Learn more about TrestleTree

Travel 103

Travel Competitor Analysis Sales Enablement Competitive Intelligence 103

Evalueserve

DECEMBER 4, 2020

As the asset management industry reels from the disruption that Covid-19 has left in its wake, it is apparent that more needs to be done to fulfill sales and marketing needs. Before the pandemic, asset managers already had time-to-market, data accuracy, and thoughtful content issues in their sales and marketing processes.

Sales 64

Sales Sales Enablement Management Marketing 64

Zoominfo

MAY 13, 2018

Managers, take a look at your sales metrics and conduct one-on-one meetings with your team to set realistic goals and offer rewards that will truly motivate. Start small, and expand your incentive program as you learn and grow. Unfortunately, in sales, the pressure never lets up; there’s never enough revenue, clients, or deals.

Sales 258

Sales Knowledge Sales Enablement Management 258

Zoominfo

APRIL 11, 2019

Facilitate better sales and marketing alignment. Sales success is dependent on more than just the sales department. In fact, we’d argue that the marketing department holds an equal amount of responsibility for sales productivity. 65% of sales reps struggle to find content to send to prospects ( source ).

Sales 100

Sales Management Sales Enablement Research 100

Kompyte

JULY 12, 2023

Unlock the power of data-driven decision making in sales with our comprehensive guide on revenue intelligence. Learn how to gather, analyze, and apply insights from your sales and marketing data to increase your win rates and drive more revenue.

Intelligence 52

Intelligence Intelligence Win Sales 52

Zoominfo

APRIL 15, 2018

Consider these statistics ( source ): 40% of companies say that scattered information and poor visibility into data impact their sales organization. 56% of sales executives express dissatisfaction with their ability to deliver valuable, data-driven insights. Data can be applied to every aspect of your sales strategy.

Sales 170

Sales Startups Technology Technology 170

Owler

AUGUST 18, 2022

What Is Artificial Intelligence and Machine Learning? Sales heavily rely on human intuition, so when artificial intelligence (AI) enters the conversation, it’s only natural for salespeople to question its effectiveness. It refers to several technologies, including machine learning (ML) and natural language processing (NLP).

Sales 52

Sales Intelligence Intelligence Algorithm 52

Digital B2B Marketing

SEPTEMBER 22, 2011

We will be picking up the Mobile Marketing conversation this evening with a look at experiences in 2011, priorities for 2012 and how mobile is changing sales enablement. Where are we starting from: did you use mobile marketing this year? Why not or what did you learn? If so, why not?

Marketing 41

Marketing Marketing Sales Enablement Sales 41