Sat.Dec 24, 2022 - Fri.Dec 30, 2022

article thumbnail

What is FinOps? Your guide to cloud cost management

CIO

With the cloud becoming such an integral part of the IT strategies of so many enterprises, it’s natural that managing the expense of all these services would be an emerging priority for executives.

article thumbnail

How to Plan a Cybersecurity Strategy for Your Small Business

Smart Data Collective

Do you think a small business owner need not worry about cyberattacks? 46% of all cyberattacks impact businesses with less than 1000 employees. Small businesses have fewer resources to invest in the security paradigm.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

14 Foolproof Ways to Increase Email Engagement

mention

Building relationships with email subscribers is a lot like starting a new relationship in real life. The first date is exciting, but whether or not the relationship goes the distance is determined by what you do next.

article thumbnail

Eighteenth Blog Birthday: On The Question Of “Wouldn’t It Be Great If Power BI Did This?”

Chris Webb BI

Every year, on the anniversary of the first-ever post on this blog, I write a post reflecting on what has happened to me professionally in the past year or discussing a non-technical (but still work-related) subject.

IT 181
article thumbnail

Which ESG Topics Get the Most Attention?

People are focusing on how companies are responding to the headline issues of the day, says a report from 3BL Media on evolving interests in ESG subjects, which also found a mismatch between the stories brands publish and topics audiences want.

article thumbnail

10 IT certifications paying the highest premiums today

CIO

IT certifications can boost your career, but it’s not always easy to tell which certifications hold the most value for your resume. Moreover, pay associated with any given cert fluctuates based on business interest and the supply of IT pros who hold it.

IT 620

More Trending

article thumbnail

10 Best Keyword Research Tools to Use in 2023

mention

While Google is getting better and better at search intent, you should get better at giving the best match for their searches. Keywords are important indicators of how people use to search. The exact match keywords are no longer precise matches, and they will now match with the intent of a search.

Research 149
article thumbnail

How Top Inbound Marketers Mix SEO & SEM Strategies for Major Results

Weidert Group

Like any field of expertise, digital marketing boasts its own alphabet soup of acronyms. SEO and SEM are among the most commonly used jargon — and some of the most dependable strategies — for inbound marketers.

article thumbnail

Scope 3 is coming: CIOs take note

CIO

Even though sustainability can be an amorphous organizational pursuit, it’s becoming more of an urgent priority all industries must clearly define.

article thumbnail

Niche Data Tactics to Take Your Business to the Next Level

Smart Data Collective

Big data can be an intimidating concept. Whether you’ve been using it for a while in your business or you’re just starting to explore the possibilities, there’s a lot to consider.

article thumbnail

7 Trends in ESG: What PR Pros Need to Know in 2023

What does the evolution of ESG programs mean for communicators? As it turns out - a lot. New challenges are coming into focus, driven by the increasing attention to corporate sustainability and environmental, social, and governance (ESG) programs, and the evolving state of ESG reporting regulations. This new ebook from 3BL Media explores seven trends in detail and unpacks what they mean for communicators. Access your copy for free today.

article thumbnail

How to Conduct a Comprehensive Social Media Assessment in 2023

Netbasequid

Guess what? Forecasts for the next 12 months point to continued social media domination. And why not? According to Statista , about 4.3 billion people used social media in 2021. That’s over half of the world’s population, as there are now 8 billion of us.

article thumbnail

DevOps & CI/CD for Power BI

Paul Turnley

DevOps isn't difficult to implement for small and medium-scale projects, and simple things like managing version control in a code repository can save hours of lost time.

article thumbnail

The platform that allows Royal Opera House CTO to stream events into homes

CIO

Covid-19 had an instant impact on London’s West End, and the Royal Opera House (ROH) was no exception. In March 2020, the company took the decision to close the building in Covent Garden and approximately 163 shows were cancelled in the first year of the pandemic.

article thumbnail

5 Ways to Utilize Data Analytics to Grow Your Business

Smart Data Collective

Data is often perceived as a luxury of big business. It costs money. It also costs time and expertise. People go to college specifically to learn how to manage and interpret data. What’s a layperson thinking trying to step up to the plate without the right credentials?

article thumbnail

7 Ways to Supercharge Your ABM Strategy with Real-Time Intent

Streaming real-time intent is a homerun for marketing and sales’ account-based marketing (ABM) strategies. With real-time buyer insights, you can be first-in-line to provide solutions and lead better, hyper-personalized conversations.

article thumbnail

World Cup Athletes Gave Brands Lots to Cheer About

Netbasequid

It doesn’t matter whether you’re an avid face painting sports fan or a casual onlooker, a great sports-themed marketing strategy will get you on your feet. In particular, the quadrennial FIFA World Cup attracts great interest from marketers and brands across the world.

Sports 73
article thumbnail

5 Hot Technology Trends That Have Become the New Standard

IBI

Reading Time: 3 minutes. While technology trends often come and go—some have a lasting impact on every industry. A recent DataScienceCentral article highlighted ten technologies with the most staying power for 2023.

article thumbnail

The Open Data Stack Distilled into Four Core Tools

Dataversity

In this article, we are going to explore core open-source tools that are needed for any company to become data-driven. We’ll cover integration, transformation, orchestration, analytics, and machine learning tools as a starter guide to the latest open data stack.

IT 52
article thumbnail

Using Data to Excel in the Healthcare Industry

Smart Data Collective

Today, more and more organizations are taking advantage of data and the profound and wide-ranging insights that it has to offer. One industry that has begun to utilize data to inform decision-making is the healthcare industry.

article thumbnail

Digitizing Logistics: Harness the Power of Data in 4 Steps

Entering a new demand gen position in a volatile market is nerve-wracking. In demand generation, data is essential for knowing who you should target and how. In this eBook, you’ll learn how to identify and target your ideal prospects using different types of data.

article thumbnail

Social Media and Text Analytics

Fuld

Social Media and Text Analytics. Leverage social media and NLP (natural language processing) analytics for applications in marketing and beyond. Marketing.

article thumbnail

How to Create a Social Media Style Guide for Your Brand

Weidert Group

It's nearly 2023. If your company still isn't using social media to its full advantage, you’re missing out — not only on participating in the conversations around your brand, but on potential lead generation and building stronger relationships with your customers.

article thumbnail

Top 5 Trends for Data Management in 2023

Dataversity

Despite ongoing economic uncertainty, we know that 2023 will require us to do more with the data we have, protect it better, and find new ways to uncover insights through improved Data Management.

article thumbnail

10 Market-Moving Trends to Watch in 2023

Alpha Sense BI

After 2020 was lost to COVID-19 and 2021 merely scratched the surface of recovery, 2022 held great promise as travel. The post 10 Market-Moving Trends to Watch in 2023 appeared first on AlphaSense. Trends AI AlphaSense expert call library interest rates market-moving trends

Travel 52
article thumbnail

16 Go-to-Market Plays for Your Entire Sales Funnel

After gathering some of the best go-to-market plays from our own B2B sales and marketing pros, we've package them here for you. Try one of these 16 plays in your next salesflow or as inspiration for your next winning sales engagement strategy.

article thumbnail

Competitive Intelligence Analytics

Fuld

Competitive Intelligence Analytics. Track and stay ahead of your competition through automated KPI and news feeds visualized in dynamic dashboards. Company-specific data.

article thumbnail

It’s not about huge transformations, it’s about small customer-centric practices that make a big difference

MarketCulture

While some organizations need to engage in large transformation projects that involve seismic changes in business models, technology, products and services, and people, to survive, these are the exception rather than the norm.

IT 52
article thumbnail

Health Care AI: A Failure of Ambition

Dataversity

Few fields are as aligned with technological development as medicine. It’s fair to say that medicine as a practice has been transformed by technology and now completely relies on it across all its facets, like drug development, medical diagnosis, and augmentation with prosthetic limbs.

article thumbnail

10 Market-Moving Trends to Watch in 2023

Alpha Sense BI

After 2020 was lost to COVID-19 and 2021 merely scratched the surface of recovery, 2022 held great promise as travel restrictions were slowly lifted and mask mandates ceased almost entirely. The expectations for the year were simple: stability and revival.

article thumbnail

The 5 Stages of Account-Based Marketing — and How to Win Them All

Successfully complete the five stages of ABM: define, identify, engage, convert, and connect. We’ll show you how to create a unified system with your sales team to help them land more qualified opportunities and connect with prospects like never before.