mention

SEPTEMBER 13, 2023

In modern-day marketing, visual content plays a vital role in winning leads and customers. This is a strong reminder of the role visual content plays in meeting marketing goals. This is a strong reminder of the role visual content plays in meeting marketing goals. They shape their tools, and afterward, the tools shape them.

Brainstorming 298

Brainstorming Competitor Analysis Marketing Marketing 298

Zoominfo

MARCH 5, 2018

It’s no secret, sales and marketing teams don’t always work well together. In fact, research shows that 53% of sales professionals are unhappy with the support they get from marketing ( source ). Consider these statistics ( source ): Only 8% of companies have strong alignment between sales and marketing.

Sales 201

Sales Marketing Marketing Brainstorming 201

mention

JULY 14, 2023

Do you want to learn how to write persuasive marketing emails? Email marketing is a great way to stay in touch with your target audience. Business leaders across all industries use email to improve sales, engagement, and customer satisfaction. This same concept translates to marketing emails. Let’s begin!

Profiling 130

Profiling Brainstorming Marketing Marketing 130

mention

MAY 3, 2023

As every marketer knows, staying ahead of your content calendar is key to hitting your goals, monitoring and interpreting metrics accurately, and creating a production line of assets that are ready to go. You can also make business cards, print branded merch, and build a stunning website. The result?

Brainstorming 248

Brainstorming Win Innovation Marketing 248

Owler

JUNE 2, 2022

Every organization needs a marketing team to grow and nurture leads , whether small or large. Using a dedicated team allows you to effectively conduct marketing research and target the right audience. However, startups and small businesses can scarcely handle the financial burden of running an in-house team.

Marketing 83

Marketing Marketing Brainstorming Gaming 83

mention

SEPTEMBER 1, 2023

Here’s an example of a topical map I quickly brainstormed: Now there’s a smarter way to build a topical map. Other great ways to increase your E-E-A-T could be to publish a book about raising chickens and make sure that your website has a detailed “About Us” page, with author profiles. Lesley’s authority on raising chickens.

IT 273

IT Travel Brainstorming Finance 273

Zoominfo

SEPTEMBER 23, 2020

It’s more than a product launch, but slightly less than an entire business model. It’s a unique, product specific, customer focused go-to-market strategy. And it’s a crucial feature of any successful B2B business. . A go-to-market strategy , more than anything, is a plan. Refine Your Ideal Customer Profile.

Brainstorming 189

Brainstorming Sales Marketing Marketing 189

Zoominfo

MAY 7, 2018

Growth hacking—though, not a new concept, has swept the business world in recent months. Growth hackers skip the big-budget production of conventional marketing in favor of low-cost alternatives that grow and engage their user base. B2B Growth Hacking vs. Traditional Marketing. Stay ahead of market trends.

Brainstorming 227

Brainstorming Capital Gaming Profiling 227

SpyFu

JUNE 7, 2021

Long gone are the days when you could brainstorm some search terms for your site, mix them into your content (or advertising copy), and test to see what worked. Savvy marketers need to understand that a targeted, data-informed approach is the only way to remain competitive. Let’s dive in! But how can that be true?

Business 122

Business Research Competitive Profiling 122

SpyFu

MAY 21, 2021

Content marketing is a long game—you build authority and SEO strength over time as articles rank higher and get more engagement from readers. That’s why it’s important that your content marketing campaigns are built on top of a solid and well-reasoned plan. That’s what makes content marketing successful.

Marketing 104

Marketing Marketing Win Research 104

Zoominfo

SEPTEMBER 23, 2020

It’s more than a product launch, but slightly less than an entire business model. It’s a unique, product-specific, customer-focused go-to-market strategy. And it’s a crucial feature of any successful B2B business. A go-to-market strategy , more than anything, is a plan. GTM motions can fail for a variety of reasons.

Brainstorming 100

Brainstorming Sales Profiling Marketing 100

Netbasequid

JANUARY 5, 2021

87% of top business leaders believe digital transformation is a priority, though only 40% of organizations have brought their digitization to scale. Growing share of voice in a crowded market means making smart decisions that resonate with your consumers and drives consumer intelligence. Share of Voice.

Competitive Intelligence 98

Competitive Intelligence Competitive Intelligence Intelligence 98

SpyFu

FEBRUARY 10, 2021

It takes time, patience, and practice—three elements that can be luxuries for many busy marketers. Ideally, your business goals and search intent for the keywords you choose should match perfectly. Now that you have a goal, you can start brainstorming keywords that will help you turn that goal into reality.

Analysis 116

Analysis Competitive Brainstorming Research 116

Moz

JANUARY 28, 2019

Is a local business you’re marketing missing out on a host of B2B opportunities? If I say “B2B” and you think “tech,” then you’re having the same problem I was finding reliable information about local search marketing for business-to-business models. Posted by MiriamEllis. Do B2B brands even qualify for local SEO?

Restaurants 60

Restaurants Marketing Marketing Travel 60

SpyFu

DECEMBER 19, 2022

90% of the most successful content marketers in a Content Marketing Institute study put their audience’s information needs as a top priority. This will help you brainstorm ideas for content that your target audience will love. And the best way to improve your local ranking is by optimizing your Google Business Profile.

Profiling 111

Profiling Analysis Brainstorming Competitor Analysis 111

Moz

SEPTEMBER 28, 2020

I can’t think of another year in which it’s been more important for local businesses to plan and implement a seasonal marketing strategy extra early, to connect up with customers who will be traveling less and seeking ways to celebrate at home. 1) Survey customers now and provide what they want.

Commerce 73

Commerce Entertainment Retail Profiling 73

Moz

MARCH 2, 2020

As a local business consultant, I know that deeper marketing insights can be discovered when you set aside formality and share experiences: a moment, a laugh, a common bond. Local marketing agencies can empathize with the complex world their clients inhabit. Posted by MiriamEllis. Heart meditation.

Profiling 65

Profiling Brainstorming Competitive Landscape Competitive 65

SpyFu

JULY 23, 2021

Specifically, we spoke about how websites can grow their backlink profile by targeting quality backlinks — backlinks that come from relevant content and authoritative websites in your niche. Onboarding Joei is an example of the unique forms content marketing can take.[ Next is the message itself.

Learning 64

Learning Profiling Brainstorming Research 64

SpyFu

MARCH 8, 2021

Translation for content marketers? Although Reddit can be chaotic at times, often it's these raucous spaces that provide the strongest content ideas to brainstorm with. Slack Groups Slack has become a nearly indispensable tool for communication and collaboration for today’s businesses.

Travel 116

Travel Brainstorming Algorithm Profiling 116

Netbasequid

NOVEMBER 30, 2021

And to compound that issue, people trust what others say on the internet more than they trust a brand’s marketing message. That being the case, marketers have to work extra hard to build trust with consumers while building a relevant brand image through their messaging. Turning consumer insights into marketing gold. Yes, we can.

Analysis 59

Analysis Brainstorming Entertainment Marketing 59

CIO

DECEMBER 6, 2023

But even businesses outside creative industries need to be careful about using generative AI, which can backfire in embarrassing ways and potentially expose them to legal action. Treat it as a brainstorming discussion that stimulates new ideas rather than something that will produce the perfect idea for you fully baked.

IT 808

IT Brainstorming Knowledge Sports 808

Smart Data Collective

MAY 28, 2021

With the growing interest in e-commerce platforms, the market competition is also getting even harsher—today’s customers seek a personalized and seamless shopping experience. Profile your buyer persona. In addition, persona profiles are extremely useful— you will have all customers’ data at hand. Include Moments of Truth.

Commerce 343

Commerce Brainstorming Profiling Knowledge 343

Datapine Blog

JANUARY 24, 2021

In our cutthroat digital age, the importance of setting the right data analysis questions can define the overall success of a business. To help transform data into business decisions, you should start preparing the pain points you want to gain insights into before you even start the data gathering process.

Data Analysis 126

Data Analysis Analysis IT KPI 126

Zoominfo

AUGUST 30, 2018

It’s no wonder why 80% of marketers believe that live events are critical to their organization’s success ( source ). For example: If brand awareness is your primary goal, then you will likely make an effort to generate press coverage and brainstorm “wow”-worthy moments that spread like wildfire on social media.

Brainstorming 187

Brainstorming Gaming Technology Technology 187

Zoominfo

JULY 24, 2018

If you think that sounds more like a marketing task, you aren’t wrong. As candidates perform more in-depth research about potential employers, recruiters must think like digital content marketers to fill the recruiting pipeline. 1. Create a profile of your ideal candidate. Ready to build a candidate personas?

Profiling 172

Profiling Brainstorming Education Benchmarking 172

Moz

MAY 2, 2019

An ethical way to peer inside their business — anytime you wanted? More importantly, how do you use this data to inform your review acquisition and marketing strategy? Seems like the usual marketing arms race, right? You'll want to take stock of the top three competitors in your local market.

Profiling 57

Profiling Brainstorming Win Knowledge 57

Zoominfo

APRIL 5, 2018

Most marketers operate under one primary goal– to generate leads for their business. But, if you work in marketing, you know not all leads convert into paying customers. Unfortunately, statistics show that most organizations struggle to manage their leads effectively ( source ): 79% of marketing leads never convert into sales.

Sales 182

Sales Brainstorming Finance Marketing 182

Zoominfo

NOVEMBER 1, 2018

Most marketers operate under one primary goal– to generate leads for their business. But, if you work in marketing, you know not all leads convert into paying customers. So this makes us wonder if lead conversion is a priority and if marketing leads are failing to convert, why not implement a lead scoring system?

Brainstorming 130

Brainstorming Sales Finance Analysis 130

CXL

MAY 27, 2022

In this article, you’ll learn how to use demand to fuel your sales funnel, build relationships, and grow your business. Demand generation is the combination of marketing tactics, strategies, and programs to create awareness and drive interest in your products or services. This includes anyone who fits your ideal customer profile (ICP).

Entertainment 76

Entertainment Education Brainstorming Research 76

Moz

APRIL 18, 2019

Posted by meagar8 Let’s get real for a moment: As much as we hear about positive team cultures and healthy work environments in the digital marketing space, many of us encounter workplace scenarios that are far from the ideal. In the fast-paced world of digital marketing, we simply cannot achieve top results with the tactics of yesterday.

Briefing 62

Briefing Brainstorming Learning Knowledge 62