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AI is Disrupting SEO in Huge Ways in 2023

Smart Data Collective

Marketing companies spent over $35 billion on AI in marketing research alone last year, but they are likely to spend as much on AI-driven SEO. Search engine optimization (or SEO) is a broad and highly complicated area and if you are a new business owner discovering it for the first time, it can feel terribly overwhelming. What is SEO?

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9 Podcast SEO Tips To Help You Grow Your Show

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That’s where marketing techniques like SEO come in. Luckily, you can do a few simple things to improve your podcast’s SEO. If you’re like most podcasters, you’re always looking for ways to grow your audience. After all, a bigger audience means more listeners, and more listeners mean more success. Let’s dive in!

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Can Data Mining Aid with Off-Page SEO Strategies?

Smart Data Collective

One of the most important ways that companies can use data mining in their marketing strategies is with SEO. Data mining is especially useful in the context of offsite SEO. Offsite SEO involves identifying linkbuilding opportunities, which is a lot easier with data mining tools. All these strategies are essential.

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How to Calculate ROI for SEO

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However, SEO often stops tracking at KPIs, like ranking positions and traffic. But with a bit of math, it’s still possible to find your SEO ROI by using numbers found in your analytic tracking software. But with a bit of math, it’s still possible to find your SEO ROI by using numbers found in your analytic tracking software.

Marketing 362
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Developing an effective local SEO strategy

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Local SEO plays an essential part in the development of an effective SEO strategy. With 78% of local searchers resulting in a purchase in-store , missing out on a well-developed and effective local SEO strategy could be losing you valuable leads. What is local SEO? The benefits of local SEO.

Profiling 271
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Top Five AI-Driven Digital Marketing Tools in 2023

Smart Data Collective

While we have talked about advances in AI for years on this blog, the rest of the world is finally coming to grips with the extent of the AI revolution. Companies can use ChatGPT to create blog posts, email series, social media posts and much more. Semrush is one of the best SEO tools available today.

Marketing 273
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Why Data-Driven SEO is Crucial for SMEs in This Recession

Smart Data Collective

One of the many reasons that they use big data is to improve their SEO. Data-driven SEO is going to be even more important as the economy continues to stagnate. Data-driven SEO will be one of the most important ways that they can achieve these goals. Data-Driven SEO Strategies Should Focus on Improving Traffic to Location Pages.