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Content Marketing Trends 2023

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It is an effective marketing tool that allows companies to reach a broad audience relatively cheaply. But how can you achieve the best results through email? Email personalization is one of the most efficient ways to improve the engagement rate of your email marketing campaigns.

Marketing 299
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Top Five AI-Driven Digital Marketing Tools in 2023

Smart Data Collective

While we have talked about advances in AI for years on this blog, the rest of the world is finally coming to grips with the extent of the AI revolution. A number of AI tools have made it easier for digital marketers to do their jobs effectively. What Are the Most Prominent AI Tools Affecting Digital Marketing in 2023?

Marketing 271
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4 Ways AI Can Enhance Your Marketing Strategies

Smart Data Collective

AI is making its mark on the working world with automated tools for everything from content creation to data management. Shorter blogs with answers to specific topic-related questions support each of your sub-pillar pages. AI tools can reveal what questions your audience is asking and what search terms tie back to specific topics.

Marketing 242
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How to Develop an Optimized Ecommerce Product Video that Actually Generates Sales

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Whether you need to communicate key features, showcase important differentiators, or make people smile when thinking about your brand, optimized product videos are game changers to most marketing pushes. That way, you can better understand which approach would work best for your strategy and choose the ones that will benefit you the most!

Sales 157
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3 Ways AI Has Helped Marketers and Creative Professionals Streamline Workflows

Smart Data Collective

These advanced solutions, such as artificial intelligence (AI), could optimize your workflow, leading to increased sales and revenue. The following blog outlines ways AI may help marketers and professionals streamline workflows, improving revenue and cash flow. Discounting your products is one of the best ways to increase sales.

Marketing 226
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How to Calculate ROI for SEO

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Still, knowing the ROI for any investment is essential, and that remains true with search engine optimization. Essential SEO KPIs, like conversions, organic visibility, backlinks, and keyword rankings, allow you to measure and demonstrate progression, but the true measure of success is ROI. Then, multiply that number by tracked time.

Marketing 362
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10 Best Lead Generation Tools in 2023

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Lead generation tools can be a game-changer for your B2B sales strategy. These tools can help you automate your lead generation process, save time, and increase your conversion rates. In this article, we will explore ten of the best lead-generation tools that can help you increase your B2B sales.

Profiling 343