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12 strategic tips CIOs can learn from tech vendor CTOs

CIO

The changing landscape of IT, driven by rapid advances in technology and digital transformation, has seen a shift in CIOs’ responsibilities and challenges. These approaches foster collaboration, reduce time-to-market, and improve software quality.” Sometimes, though, agile gets a bad rap, notes Brad Porter, CTO of St.

Learning 799
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The future of IT: what we can learn from the mainframe

CIO

In the continuously evolving landscape of information technology, change is the only constant. Mainframes have now been around for decades and have etched their mark as the systems that laid the foundation for many technological advances. This adaptability isn’t merely a feature—it’s a critical lesson for emerging technologies.

Learning 693
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How machines learned to chat

CIO

They rely on pattern-matching to mimic conversation and cannot learn from the conversation or adapt without being reprogrammed. For example, they may be trained on company or industry data and deployed to perform a single task, such as identifying images or generating personalized marketing content. CEO Robb Wilson.

Learning 597
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Generative AI: now is the time to ‘learn by doing’

CIO

And the technology and tooling will only get better. The pattern for success at learning how to create value safely and responsibly is a mindful culture of experimentation and thoughtful “learning by doing.” Artificial Intelligence, Machine Learning Here’s the rub: Today, n o one fully understands generative AI.

Learning 777
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The ABM Benchmark Survey

ABM gets better with age — but unfortunately, marketers don't have the luxury of pouring it into an oak barrel for a couple decades to let it mature. It’s clear there’s a maturity gap in ABM strategies, so how can marketers start closing it?

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Machine Learning Bolsters Digital Marketing Strategies

Smart Data Collective

One of the biggest reasons that biggest ways that AI is changing the business world is with marketing. of marketers use AI in marketing to some degree or another. AI technology is especially beneficial with digital marketing, since digital marketers can take advantage of large amounts of data to optimize their strategies.

Learning 243
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Exposure to new workplace technologies linked to lower quality of life

CIO

Exposure to new technologies such as trackers, robots, and AI software in the workplace work is linked with lower quality of life for workers, a UK study has found. Fewer than 25% of those surveyed frequently used these emerging technologies, with 20.2% using wearables, 20.8% AI software, and 23.7%

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Why B2B Contact and Account Data Management Is Critical to Your ROI

64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. However, investing in new technology isn’t always easy, and commonly, it’s difficult to show the ROI of data quality efforts. You'll learn about: The true cost of bad (and good) data.

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3 Mistakes Organizations Make While Developing ABM Programs

The benefits of Account-Based Marketing are clear, so what’s holding B2B professionals back? From building an account universe to understanding to orchestrating sales and marketing alignment around touchpoint and messaging, there are a number of variables to consider before launching a program.