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The 6 Market Intelligence Themes Driving H2 2023

Alpha Sense BI

Stumbling on key insights a day too late in today’s landscape means losing out on big wins. Swiftly pinpointing trends and analyzing them, then, becomes a crucial component of effective market intelligence (MI)—from strategy and business development, to IR, all the way to consulting.

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Maximize Investment Research ROI with Expert Insights

Alpha Sense BI

In the ever-evolving landscape of investment research, maximizing returns while minimizing costs is paramount. Leveraging firsthand perspectives from first-hand, company or industry operators can radically transform your market research from reactive to proactive. Only 20 expert calls to complete your investment process.

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Primary Intelligence Partners with Crayon to Launch the First Ever Technical Integration that Combines Win-Loss Data Analysis with Competitive Intelligence

Primary Intelligence

Boston and Draper, UT – Primary Intelligence , the leader in win-loss analysis, and Crayon , the premier competitive intelligence platform, today announced a first of its kind integration that seamlessly embeds valuable win-loss insights directly into competitive intelligence deliverables.

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The Value of Broker Research: Insights You Won’t Find Elsewhere

Alpha Sense BI

In today’s market, getting ahead of the competition means acting on information before most are even privy to it. Broker research proves to contain more than just the essential information needed for a professional to navigate an industry. So how can broker research benefit you and your team?

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How Consulting Firms Are Using AI for Deeper Market Research

Alpha Sense BI

Consultants are at the forefront of driving innovation for the world’s leading companies, yet their own research processes are still highly manual and time-consuming. And with the rapid digitalization of services, the challenges driving the market, and rise of generative AI (genAI) , this list will only get longer.

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3 Ways to Apply Natural Language Processing (NLP) in Financial Research

Alpha Sense BI

New forces and volatile markets are creating newer, greater demands for effective market intelligence research. Inevitably, it requires sacrificing either breadth or depth of research, leading to research blindspots or worse, missed opportunities. Leveraging NLP in financial research is transformational.

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What Is Marketing Intelligence and Why Is It Important in 2022

Owler

What Is Marketing Intelligence? Marketing intelligence refers to data that marketing teams use to improve their decision-making process and guide their marketing efforts. Marketing intelligence is vital to organizations because it deepens their market understanding.