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How to Create and Set up Your Ideal Customer Profile

mention

Generating revenue is especially challenging during a global economic downturn, placing more pressure on sales reps to widen their pipelines and increase their efficiency. One of the most important tools that sales reps can use to achieve this is the Ideal Customer Profile (ICP). While this is awesome, it’s just the raw material.

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Executive Profile: Ryan Tohill, Associate Director of Global Competitive Intelligence at Janssen Pharmaceutical

ArchIntel

Ryan Tohill is currently an associate director of global competitive intelligence for dermatology and rheumatology at The Janssen Pharmaceutical Companies of Johnson & Johnson, based in Horsham, Pennsylvania. He was also at one time a business intelligence commercial analyst at Abbott Laboratories.

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Executive Profile: Anindita Niyogi, Global Business Analytics and Insights Director at Pfizer

ArchIntel

Anindita Niyogi is the director of global customer analytics and insights at Pfizer , one of the pharmaceutical companies that has developed a vaccine for the novel coronavirus disease. At the Cambridge, England-headquartered pharmaceutical company, Niyogi worked as senior manager of market research. ArchIntelâ„¢ -.

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How to Conduct Consumer and Retail Market Research

Alpha Sense BI

To stay competitive in the current economic climate , companies need to conduct comprehensive and efficient market research. But slow manual market research processes will hinder your ability to make timely decisions and, ultimately, prevent you from staying ahead of the industry and your competition.

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3 areas where gen AI improves productivity — until its limits are exceeded

CIO

EY also conducts research on how other companies use gen AI, and in its October survey of 1,200 global CEOs, nearly all of them said they’re either making or planning significant investments in gen AI. And 75% of senior executives globally said the productivity of their employees would be enhanced by it.

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Travelex leverages cloud-based customer data platform to boost retention

CIO

billion, according to Allied Market Research. Acknowledging the potential this trend offers for a foreign exchange company like Travelex, Hans van der Waal, the company’s global IT director, is constantly looking for more strategic ways to unlock the power of data to service their travel card customers. billion to $492.80

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Accelerating Aerospace Organizational Innovation, Speed, and Resilience with Digital Technologies

CIO

Their products, research, and technologies are changing the way the world works. We see it every day in the way humanity relies on communication, global positioning, and special analytics to enable smart cities, smart cars, and smart factories. Aerospace organizations are pushing new boundaries every day.