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IT Hardware Startups Turn to Data Analytics for Market Research

Smart Data Collective

Data analytics technology has been instrumentally valuable for the marketing profession. billion on marketing analytics within the next seven years. One of the biggest ways that data analytics is changing marketing is that it can help with marketing research. Identify market gaps where you can shine.

Startups 257
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Higher-ed CIOs embrace academia’s AI challenges

CIO

Broadly speaking, it’s needed by researchers, in fields from medical studies to social sciences, and is a vital tool to keep universities running efficiently, assist professors with courses, predict academic failure in time to make changes, and give students the help they need with administration. “The

Education 847
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Building digital fluency in the C-suite and beyond

CIO

Research has shown that companies with strong digital acuity outperform the field, so it’s a strategic and business imperative, Seals adds. More frequently, IT leaders are seeing the value of educating their peers and stakeholders as a win-win for increasing buy-in and budget for digital initiatives. The payoff can be significant.

Education 847
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Think you can ignore quantum computing? Think again.

CIO

Some industries are more affected than others, such as healthcare, financial services, and higher education, where medical records, financial information, and academic records need to be protected for a lifetime. But even in its current state, the market is already over $1 billion, according to IDC.

Algorithm 877
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4 CIOs on marketing IT’s value to the business

CIO

In other words, you have to think and act like a marketer, shaping IT’s message in a way that resonates. An Info-Tech Research Group study found a direct correlation between overall satisfaction with IT and satisfaction with IT communications. Yet every member of your team is marketing your IT organization every day.

Business 474
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Digital listening reveals 3 leading innovation drivers

CIO

According to research sponsored by techradar.pro, an astonishing 39% of U.S. To gain perspective, Iron Mountain sponsored research by Quadrant Strategies, which used digital listening technologies to study public online conversation trends among enterprise decision-makers. and tokenization.

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Generative AI copilots are your productivity rocket boosters

CIO

Such stats sound great and are available in dozens of permutations from many researchers, analysts and pundits. GenAI: An Experiment Practical evidence from researchers and analysts remains scant, but LinkedIn is full of posts about LLM (Large Language Model) prompting experiments and best practices. And how might it work?

Retail 682