Sat.Jul 09, 2022 - Fri.Jul 15, 2022

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The secret to successful citizen data science programs: Good governance

CIO

What’s one way to get CIOs griping and venting about their data strategies? Ask them how successfully they get their business users to migrate off their mega spreadsheets and onto data visualization and other self-service business intelligence platforms. Then, ask chief data officers (CDOs) how hard it is to lead data governance programs that include more support for citizen data scientists who want to integrate, prep, analyze, and share insights over a growing number of data sets.

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5 Ways CMOs Must Exploit the Benefits of Data Analytics

Smart Data Collective

We have talked about the benefits of using big data in the marketing profession in the past. The top marketing strategists of every organization need to understand its benefits and use it effectively. CMOs Are Investing in the Benefits of Big Data. The market for marketing analytics technology is growing nearly 14% a year. The demand for data analytics technology in the marketing will continue to grow as more executives recognize its benefits.

Marketing 329
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??5 Key Steps to Start an Online Course Business

mention

Fun fact: the total number of registered users at Coursera almost doubled between 2019 and 2021 and now totals 92 million people. People are showing more interest in continuing education, and this means that online courses do indeed make a difference in millions of lives. If this is the first time that you’re launching an online course initiative, either for passive income or as a company’s new project, don’t worry because it’s never too late.

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What’s New: Smart Filter Additions, Technologies Updates, Email Exports

Zoominfo

ZoomInfo’s “1% better” mentality isn’t just a value embraced by our employees. We also strive to make our platform 1% better everyday so that your team can more effectively find top job candidates, sales prospects, and marketing leads. It’s all made possible by customer feedback and hard work from our engineering and product teams. And this month, we’ve got a fresh batch of new features and critical updates.

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Can Businesses Meet Increasing Consumer Expectations?

According to 3BL and TriplePundit’s Consumer Insights & Sustainability Benchmark two-thirds of U.S. adults actively seek and follow sustainability issues. This leaves room for businesses to fill in the gaps currently seen between consumer expectations and corporate ESG communication. This research reveals what issues consumers care about and how businesses can tailor their communications to different segments of consumers.

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The biggest enterprise technology M&A deals of the year

CIO

The first half of 2022 was one of the busiest on record for M&A activity, according to risk management advisor Willis Towers Watson: Only 2021 and 2015 were busier. But deals are taking longer to close, on average, and are not always beneficial to buyers, who underperformed the wider stock market by 4.8 percentage points, WTW said. That’s not stopping enterprise software and service providers, though: They are continuing to buy their way into new markets and to acquire new capabilities rathe

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Recap of wins and losses – July 2022 edition

FedSavvy

Transferring into the latter half of FY2022, we look back at some of the major contract wins that jumpstarted 2022. Highlighting some of these wins can give insight into the implications for your current and future competitors. Figure 1 – A summary of major contract wins in 2022. Noteworthy DISA Win – In late February 2022, it was first announced that Leidos was awarded a 10-year, $11.5 billion ceiling value Defense Enclave Services (DES) IDIQ – its largest single contract to date – the Defense

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How ZoomInfo Gets Data: Top Privacy Misconceptions Debunked

Zoominfo

Concerns around data privacy have been on the rise in recent years — and for good reason. As consumers in a technology-driven world, our information has become a new form of currency. Consumer-oriented businesses collect data to create profiles that can, among other things, power more personalized marketing campaigns and introduce people to products that are more relevant to their needs and interests.

Profiling 130
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8 servant leadership do’s and don’ts

CIO

Servant leadership has emerged as a popular management method that replaces command-and control-style leadership with empathy and empowerment. The management approach prioritizes the growth, well-being, and empowerment of employees. It aims to foster an inclusive environment that enables everyone in the organization to thrive as their authentic self.

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6 Tips for Building a Successful AI Software Business

Smart Data Collective

Are you considering starting a software business that sells AI applications? This can be a great idea, since the demand for AI technology is booming. Artificial intelligence technology has become more popular than anyone ever projected. Here are some statistics on the changes AI is creating : A report by Gartner shows that companies are projected to spend over $62 billion on AI this year alone.

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The B2B Sales Leader's Guide for Any Economic Environment

When economic headwinds pick up, sales leaders are the first to sound the alarm — and chart a new course. Longer sales cycles, larger buying committees, increased price pressure, and smaller teams can quickly combine to reduce your margin for error and increase the urgency to find a solution. To thrive in a challenging environment, sales teams need a rock-solid grasp of the fundamentals and the biggest force-multipliers they can get their hands on.

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Competitor highlights: Accenture…Wins, Acquisitions and Changes! Oh my!

FedSavvy

We introduced Accenture Federal Services (AFS) in our November 2018 blog to examine its service offerings and noteworthy contracts that define the business. Since then, the company has experienced changes in its U.S. Government customer portfolio, showcased interesting evaluation trends, and made significant acquisitions. Portfolio changes and noteworthy wins.

Win 130
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Account-Based Routing: The Key to a Frictionless Customer Experience

Zoominfo

We’re living in an era of disruption. To stay competitive, businesses and sales teams need to optimize with both intelligence and speed. The best way to get there is an account-based approach to sales and marketing fueled by high-quality data. When you build your sales foundation on account-based marketing (ABM), you’re able to focus your revenue-generating efforts on your highest-value accounts.

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7 tips for improving IT resilience in the digital era

CIO

For most of its existence, IT resilience has focused on uptime, making sure systems don’t go down, and if they do, bringing them back online as quickly as possible. But that is only part of the equation in this modern digital era. Today IT resilience means much more. Consider, for example, Brad Stone’s take on it. As CIO for Booz Allen Hamilton, Stone says he thinks of resilience in two dimensions: One is about enabling the business without interruption; the second is about having the ability to

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Gateways And Measuring Power Query CPU Usage During Power BI Dataset Refresh

Chris Webb BI

After last week’s post on measuring Power Query CPU usage during dataset refresh , someone asked an obvious question that I should have addressed: does using a gateway change anything? After all, if you’re using a gateway to connect to an on-premises data source then all the Power Query queries transforming the data from that source will be executed on the gateway machine and not in the Power BI Service.

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How to Measure the ROI of IT Operations

IT is viewed as a cost center by organizations. In troubling economic times, this puts intense pressure on IT to demonstrate value for IT investments. Register for this webinar to learn how to quantify the intrinsic benefits of IT using analytics.

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The Digital Roadmap to Unlocking Luxury Retail

Intelligence Node

CONTENTS: Luxury’s Aversion to eCommerce The Growth of Online Luxury Retail The Journey of Net a Porter and Farfetch The Pandemic and Rapid Switch to Digital Price Markups among High. The post The Digital Roadmap to Unlocking Luxury Retail appeared first on Blog.

Retail 104
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Webinar Best Practices That You Need to Know for 2022

Owler

What Are the Keys to Great Webinars? When it comes to real-time engagement, few tools are as proficient as webinars. According to a survey by ON24, they’re a crucial part of marketing efforts for 95% of respondents and critical to digital communications for 38%. Webinars can connect with a global audience, deliver valuable and in-depth content, and boost brand authority—all in 60 minutes or less.

Sales 125
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Blockchain breakthroughs: A tech revolution told in whitepapers

CIO

Blockchain is one of the great blindsides in the history of technology. Major trends around cloud technology, virtualization, and mobile you could see coming, but a novel distributed computing model based on public key cryptography? That came almost completely out of the blue. . When the Nakamoto whitepaper dropped in 2008 it unceremoniously set off a ferment of innovation that continues growing to this day.

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Book Meetings Instantly, Cut No-Shows with ZoomInfo Schedule

Zoominfo

Every demand generation team shares the same goal: to create a pipeline for sales. And to create a pipeline, you have to book meetings — which is no small feat. According to RAIN Group Sales Training , it takes an average of eight touches to get an initial meeting with a new prospect. And the longer it takes to get a meeting on the books, the more likely you are to lose the opportunity altogether.

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A Practical Guide to Business Intelligence Governance

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

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5 Top VCs For Data Startups

IT Business Edge

It seems that the boom times for venture capital are over. This is not just the sentiment of the media or analysts. Keep in mind that a variety of venture capitalists agree that the slowdown is real – and could last a few years. Just look at Sequoia. On May 16, the top VC firm made a presentation to its portfolio companies entitled “ Adapting to Endure.” It noted that the economy was at a “crucible moment” and founders need to be careful with cash burn rates.

Startups 101
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Social Silence: Interpreting the Absence of Online Conversation

Infegy

Silence typically points to absence – absence of noise, of conversation, and spaces that are uninhabited and still. However, we’ve all experienced a second type of silence that points to movement and growing energy. For example, the house falling silent could mean that mischief is afoot in the realm of the kiddos, silence before a storm represents massive weather phenomena occurring hundreds of feet above our heads, and the silence after a friend or partner snaps, “I’m fine,” can be uncomfortabl

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How innovation is bridging the digital divide across Africa’s healthcare systems

CIO

Due to social distancing imposed over the last couple of years, the cyber industry has accelerated in all areas of life across Africa, especially in health in a relentless quest for solutions for the Covid-19 crisis. Africa has advanced with entrepreneurs who have tried to make the most of digital opportunities in a sector that has major shortcomings.

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7 Use Cases of Big Data in the Insurance Industry

Data Hut

With advancements in technology, the dependency and relevance of data have increased. As a result, several industries are leveraging data insights to improve their operations. Be it the healthcare industry, sports, or even the insurance industry. The Insurance Industry is one of the most innovative and rapidly-changing industries in the United States.

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What Consumers Are Saying About ESG – And What That Means for Your Business

A growing body of evidence shows that environmental, social and governance (ESG) initiatives are important to business growth. And it all relies on a simple fact: ESG issues matter to consumers. Consumers see businesses as crucial change agents and are willing to take their business to the competition if their current brand comes up short on ESG. In pursuit of identifying where such trends are today, 3BL Media and TriplePundit partnered with the research technology firm Glow to survey 3,648 U.S.

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How to Reduce AI Bias and Ensure Your AI Is Truly Intelligent

Dataversity

The importance of artificial intelligence (AI) cannot be understated. From a 5% increase in EBIT to the potential to create trillions of dollars in economic value, AI is the technology businesses are rushing to scale – and failing to do so could be catastrophic. But while AI has come a long way, there is one challenge that continues to hold it […].

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Inside the making—and evolution—of ‘Domo on Data’ blogs

Domo

As data and analytics gurus Ben Schein (pictured, left) and Jace McLean (right) get set to publish their 30th “Domo on Data” blog post next week, I contacted the Minnesota-based pair to ask them some questions about the Domo blog category they were so instrumental in launching late last year. In case you haven’t read one yet, “Domo on Data” posts usually focus on a topic of global—or, at least, national—interest, with charts that demonstrate the power of Domo’s data analytics and insights cap

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5 keys to a successful API strategy

CIO

For enterprises seeking to overhaul their operations and offerings, application programming interfaces (APIs) have become key facilitators of digital transformation — especially as organizations increasingly move data and applications to the cloud. Once largely viewed as a technical means to an end, APIs are now a high-level strategic concern, with developing, managing, maintaining, and securing these resources becoming a major consideration — and a big challenge — for technology leaders.

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Updates in GoodData: Report and Dashboard Sharing via Email

GoodData

GoodData released updates to support the sharing of pertinent data through the ability to send reports or dashboards via email, live or scheduled.

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The ABM Benchmark Survey

ABM gets better with age — but unfortunately, marketers don't have the luxury of pouring it into an oak barrel for a couple decades to let it mature. In a recent survey with Demand Gen Report, we found 59% of experienced practitioners (those with ABM programs more than a year old) indicated their ABM programs are meeting or greatly exceeding their expectations, while only 45% of novices (those with ABM programs less than one year old) could say the same.