Zoominfo

MAY 19, 2020

It is clear from this definition that if you are doing your job as an email marketer, you should NEVER be sending spam. Whether a message is spam does not answer whether it is illegal. That is, whether your email is solicited or unsolicited, and whether it is highly targeted or not, have nothing to do with legality under U.S.

Pharmaceutical 317

Pharmaceutical Briefing Loss Sales 317

Zoominfo

JUNE 27, 2022

The importance of data is undeniable. When you set out to buy a third-party data set, you might assume you should compare based on quantity and cost. often means the vendor with the most records wins and the one offering the highest quality data gets overlooked. or “what is your cost per contact?”

Globalization 130

Globalization Benchmarking Sales Intelligence 130

Zoominfo

JUNE 26, 2018

In modern business, data is a hot commodity. Everywhere we look there’s talk of data-driven sales, data-driven marketing, predictive learning, data hygiene , and so on. Data is a critical component of business success—no matter the industry, the size of the business, or how the business operates. SiriusDecisions.

Business 147

Business Sales Gaming Intelligence 147

Zoominfo

AUGUST 1, 2023

While it’s undeniable that generative AI is already changing how businesses engage with the world, sales and marketing leaders are quickly realizing that AI alone isn’t the solution to all their problems. Speaking at GTM Partners’ Leaders Summit on Generative AI , Schuck advised business leaders to make data integrity a top priority.

Briefing 130

Briefing Sales Advantage Advantage 130

Zoominfo

JULY 2, 2020

Whether it be getting key stakeholders onboard, or simply deciding which tasks are going to be automated, jumping right into anything without carefully thinking it through will make any marketing professional cringe. What is Marketing Automation, And Why is it Important? Marketing automation is beneficial.

Marketing 246

Marketing Marketing KPI Sales 246

Dataversity

APRIL 8, 2021

Data cleansing is an important step to prepare data for analysis. It is a process of preparing data to meet the quality criteria such as validity, uniformity, accuracy, consistency, and completeness. The post Data Cleansing: Why It’s Important appeared first on DATAVERSITY.

Analysis 52

Analysis Learning IT Education 52

Zoominfo

OCTOBER 5, 2021

Yep, you guessed it: your passport. For sales or marketing professionals, planning go-to-market efforts in Europe and the UK without reliable B2B contact data and software solutions is like traveling without a passport: You’ll spend a lot of time and money, but you won’t get very far. That’s why we created the ZoomInfo Data Passport.

Travel 130

Travel Globalization Education Sales 130

IBI

JANUARY 23, 2023

Reading Time: 3 minutes Companies today are grappling with a wealth of unstructured data from multiple sources—email and other digital messaging communications, social media channels, documents and PDFs, IoT sensors and server logs, and image and audio files, just to name just a few. What is the Value of Unstructured Data?

Analysis 74

Analysis Management Advantage Advantage 74

Zoominfo

JULY 5, 2022

leads, accounts, or contacts) Features to enable faster response times Intelligent routing along with reliable and complete business data enables faster speed-to-lead response times. What is Lead Routing and Why is it Important? Lead routing is the process of collecting and assigning leads to your sales team in real-time.

Marketing 130

Marketing Marketing Sales Gaming 130

Zoominfo

SEPTEMBER 20, 2021

Data quality is important to every company. Without it, software and platforms just aggregate information that might be correct and might help a rep find the next best buyer. Yet for the last two decades, efforts to automate sales and marketing motions at B2B companies have stalled, often because of bad data.

Management 100

Management Sales Intelligence Intelligence 100

Zoominfo

AUGUST 5, 2018

Although a candidate-driven job market is great for job seekers, it can often make a recruiter’s job much more difficult. Think about it, as a recruiter, if you’re not proactively searching for candidates, your ideal employees are getting scooped up by other, fast-acting recruiters. Let’s jump into it. It does matter.

Management 130

Management Profiling Technology Technology 130

Zoominfo

AUGUST 5, 2018

Although a candidate-driven job market is great for job seekers, it can often make a recruiter’s job much more difficult. Think about it, as a recruiter, if you’re not proactively searching for candidates, your ideal employees are getting scooped up by other, fast-acting recruiters. Let’s jump into it. It does matter.

Management 157

Management Profiling Technology Technology 157

Zoominfo

JANUARY 8, 2020

If you’ve been given the task of setting up your company’s sales and marketing database, you’re probably not overly excited … especially if it’s something you’ve got to build from scratch. How do you verify the accuracy of the data? Is it really cheaper to build a database? Your objective may affect the type of data you collect!

Sales 200

Sales Marketing Marketing Information 200

Zoominfo

MAY 8, 2018

Today, we explain the importance of a data-driven branding strategy and why contact data hygiene is the key to branding success. Let’s get into it. What is a data-driven branding strategy? Although it’s a simple concept to understand, data-driven branding isn’t always easy to put into practice.

Competitive 183

Competitive Technology Technology Sales 183

Smart Data Collective

SEPTEMBER 25, 2019

Data breaches are becoming more common in today’s society. Hackers know they can sell compromised information on the dark web or use it for purposes such as blackmail. However, encryption technology for data protection is widely available. It involves protecting information with cryptography via a scrambled code.

Advantage 217

Advantage Advantage Technology Technology 217

Zoominfo

MAY 19, 2020

It is clear from this definition that if you are doing your job as an email marketer, you should NEVER be sending spam. Try it Now But is Spam Legal? Whether a message is spam does not answer whether it is illegal. The name of the relevant statute says it all: the (you) CAN SPAM (Act). This often surprises people.

Pharmaceutical 182

Pharmaceutical Briefing Loss Sales 182

IBI

JANUARY 18, 2021

You would be hard-pressed to find any business person today who would argue that data has no value or that the quality of an organization’s data has no impact on its ultimate bottom-line profitability. Why data quality matters. It’s not just money that’s at stake, either. trillion per year.

Loss 56

Loss Analysis Security Security 56

Zoominfo

NOVEMBER 16, 2021

We recently got to know more about how AJ Liddell, a marketing strategist at Blue Frog , focuses on helping clients become more data-driven. We also help clients better understand, structure, and use their client data. Many clients have disjointed, pieced together tech stacks with disparate data coming from various sources.

Profiling 100

Profiling Startups Travel Benchmarking 100

Zoominfo

JULY 29, 2019

Long before cloud-based CRM systems, companies largely relied on manual data entry and cleanup processes. But this can leave your contact and company data fraught with errors and inconsistencies. Although most companies have now adopted some version of a data hygiene strategy, dirty data is still very much alive and well.

Sales 130

Sales Marketing Marketing Technology 130

Zoominfo

JULY 2, 2020

Whether it be getting key stakeholders on board, or simply deciding which tasks are going to be automated, jumping right into anything without carefully thinking it through will make any marketing professional cringe. What is Marketing Automation, And Why is it Important? Marketing automation is beneficial.

Marketing 113

Marketing Marketing KPI Sales 113

IT Business Edge

JULY 25, 2022

Data lakes and data warehouses are two of the most popular forms of data storage and processing platforms, both of which can be employed to improve a business’s use of information. See the Top Data Lake Solutions and Top Data Warehouses. What is a data lake? How does a data lake work?

Data Analysis 133

Data Analysis Analysis Learning Information 133

Datapine Blog

SEPTEMBER 29, 2022

1) What Is Data Quality Management? 2) Why Do You Need DQM? 4) Data Quality Best Practices. 5) How Do You Measure Data Quality? 6) Data Quality Metrics Examples. 7) Data Quality Control: Use Case. 8) The Consequences Of Bad Data Quality. 9) 3 Sources Of Low-Quality Data. Table of Contents.

Management 96

Management Data Analysis Matrix Profiling 96

Zoominfo

JANUARY 8, 2020

If you’ve been given the task of setting up your company’s sales and marketing database, you’re probably not overly excited … especially if it’s something you’ve got to build from scratch. How do you verify the accuracy of the data? Is it really cheaper to build a database? Your objective may affect the type of data you collect!

Sales 100

Sales Marketing Marketing Information 100

Netbasequid

AUGUST 8, 2022

Many businesses have the tendency to keep their data dispersed in numerous locations after they have gathered it. Data integration changes this by combining an organization’s data to create a common customer and market view. We are going to show you why it is better to consolidate all the data––and show you how it’s done.

Analysis 98

Analysis Business Intelligence Intelligence Intelligence 98

Zoominfo

SEPTEMBER 9, 2021

Data quality is important to every company. Without it, software and platforms just aggregate information that might be correct and might help a rep find the next best buyer. Yet for the last two decades, efforts to automate sales and marketing motions at B2B companies have stalled, often because of bad data.

Management 52

Management Sales Intelligence Intelligence 52

IBI

JANUARY 29, 2021

Deposit account data. Data captured by web apps and mobile apps. It can provide them with the speedy insights they need to drive more effective decision-making while concurrently improving operations, product development, sales, and marketing. But accessing, deduplicating, and standardizing data can be arduous.

Management 52

Management Information Analysis Competitive 52

Smart Data Collective

JULY 9, 2023

ETL (Extract, Transform, Load) is a crucial process in the world of data analytics and business intelligence. In this article, we will explore the significance of ETL and how it plays a vital role in enabling effective decision making within businesses. Transformations may include data cleansing, aggregation, filtering, and enrichment.

Business 216

Business Analysis Data Analysis Business Intelligence 216

Elegant BI

MARCH 26, 2017

The Self-Serve Data Preparation trend is growing by leaps and bounds. Well, there are a lot of reasons to like Self-Serve Data Preparation and Self-Serve Business Intelligence solutions. Reducing time to analyze data by empowering business users do data prep on their own. Here are just a few: Empowering Business Users.

Business Intelligence 75

Business Intelligence Competitive Landscape Analysis Intelligence 75

IBI

JUNE 8, 2021

As the healthcare industry moves toward digital maturity, it faces complex data challenges. The urgent call for greater interoperability, the need to streamline data capture and analysis, and the need to uphold patient privacy regulation are all thorny issues that must be addressed. Source: KFF ).

Analysis 55

Analysis Retail Knowledge Research 55

Moz

MARCH 2, 2021

I’m a data nerd at heart with lots of battle scars from 15 years in SEO. I found some surprising correlations, and just as importantly, built a methodology and data set that can be updated quarterly to show changes over time. I’ll share how I did it below. Why validate SEO best practices with data?

Banking 56

Banking Analysis Competitive Retail 56

Thinknum

MAY 2, 2022

Watch the webinar recording here SPEAKERS Noble Madu, Vin Vashishta Vin Vashishta   00:02 I've been in data science for over 10 years. But one of my main areas of focus has been really on making data a strategic asset. I'm the director of expansion at Thinknum Alternative Data. 25 years total in technology.

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52

CIO

SEPTEMBER 27, 2022

ERP systems typically operate on an integrated software platform using common data definitions operating on a single database. ERPs were originally designed for manufacturing companies but have since expanded to serve nearly every industry, each of which can have its own ERP peculiarities and offerings. A common database.

Finance 737

Finance Globalization Human Resources Management 737

Zoominfo

MAY 21, 2020

But to crush cold email outreach, you have to do it right. It takes time: researching a prospect’s priorities and pain points, their background, and hopefully time to find an opportunity to create a personal connection. Because—let’s face it—Googling someone is more fun and less risk than actually reaching out!) Free Trial 1.

Profiling 113

Profiling Sales Research Sports 113

Zoominfo

JULY 9, 2020

Long before cloud-based CRM systems, companies largely relied on manual data entry and cleanup processes. But this can leave your contact and company data fraught with errors and inconsistencies. Although most companies have now adopted some version of a data hygiene strategy, dirty data is still very much alive and well.

Sales 244

Sales Technology Technology Management 244

Zoominfo

NOVEMBER 11, 2020

Account-based marketing (ABM) is time-consuming; getting it right takes hard work, consolidation of resources and alignment on the part of both sales and marketing. It’s also a significant upfront investment — in both resources and strategy. So, how’d they do it? How does your team use intent data? Hussam: Very true.

Marketing 246

Marketing Marketing Research Sales 246

Zoominfo

NOVEMBER 5, 2020

At ZoomInfo, we see a future where our software and intelligence power a closed-loop go-to-market cycle from data, to decision, to action. A time where our customers are less reliant on heroic outlier performances, and more grounded in a scalable, predictable approach fueled by data-driven enablement, orchestration, and execution.

Profiling 246

Profiling Intelligence Intelligence Sales 246

Zoominfo

JUNE 6, 2023

As long as humans are entering data into marketing forms, email signup lists, and CRM systems, duplicate data will never truly go away. And as the volume of data collection and processing continues to increase , the potential for duplicate data to cause havoc will only grow. How much damage can it do?

IT 130

IT Win Sales Research 130