mention

JUNE 2, 2023

This age-old adage holds true even in email marketing, which is around forty years old. Yet, it has survived the vicissitudes of ever-evolving marketing styles and preferences, simply because the trends were spotted and adopted before the channel became redundant. “A rolling stone gathers no moss!” billion by 2027.

Marketing 184

Marketing Marketing KPI Briefing 184

mention

JULY 24, 2023

Nowadays, in such a competitive digital landscape, businesses need to utilize every tool and marketing channel possible to stand out from the crowd. Similarly, many view SEO as something that’s disparate from their other marketing activities. Table of Contents: How Can Social Media and SEO Marketing Strategies Work Together ?

Profiling 130

Profiling Research Startups Algorithm 130

Zoominfo

DECEMBER 19, 2018

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. While this is partially a result of Google’s ownership of YouTube, it’s also due to the sheer amount of video content being published these days. Today’s blog post is for you!

Marketing 220

Marketing Marketing Travel Education 220

Tinuiti

APRIL 21, 2023

This year is a crucial time to get in front of new customers in the competitive ecommerce market. It’s also a good idea to familiarize yourself with this year’s trending items to see how your brand can capitalize on the increased momentum. star rating or higher Include optimized images Include branded and keyword-optimized content 4.

Win 130

Win Sales Advantage Advantage 130

Alexa

SEPTEMBER 13, 2021

e-commerce market generated $431.6 But with a rapidly growing market, it’s become increasingly difficult to make your customer experience superior to those of other e-commerce businesses. People generally go straight to a website and purchase because they already have a good idea of what they need. In 2020, the U.S.

Commerce 195

Commerce Retail Business Sales 195

Zoominfo

OCTOBER 5, 2021

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. While this is partially a result of Google’s ownership of YouTube, it’s also due to the sheer amount of video content being published these days. Today’s blog post is for you!

Marketing 100

Marketing Marketing Travel Education 100

SpyFu

OCTOBER 10, 2022

Tactics like guest blogging, blog commenting, forum discussions, Quora answers, and promoting content on social media still work to a degree. Skyscraper Tactic Although original content is still important, quantity and quality are now playing equally important roles. My high-quality content is ready to hit the stage.

Travel 128

Travel Research Win Intelligence 128

mention

OCTOBER 11, 2023

“Should you set up shop as a marketing generalist or a specialized expert ?” It’s a timeless question that every up-and-coming digital marketing agency ponders upon. With over 10,700 digital marketing agencies in the U.S. Table of contents : Why Go Niche? And why not? And why not? is up for grabs.

Marketing 167

Marketing Marketing Commerce Knowledge 167

Zoominfo

NOVEMBER 22, 2019

Account-Based Marketing (ABM) always seems like a great idea … until you get into the nitty-gritty. When confronted with the details – database management, customer account segmentation, and content creation – many companies balk and decide that perhaps ABM isn’t the right road after all. Sound familiar? When your deal closed?

Marketing 218

Marketing Marketing Sales Benchmarking 218

Zoominfo

JANUARY 27, 2019

It’s no secret, the Internet has changed the way customers buy products and the ways marketers engage with their audiences. But, despite the constant change, the following statement has held true for hundreds of years: No marketing tactic can match the influence of word-of-mouth. Therein lies the power of word-of-mouth marketing.

Marketing 210

Marketing Marketing Win Sales 210

mention

JANUARY 13, 2021

Table of Contents. You’ve probably heard that video marketing is leaving text content behind. Still, there are a few situations in which offering written content delivers a lot of bang for marketers. Still, there are a few situations in which offering written content delivers a lot of bang for marketers.

Win 194

Win Education Information Research 194

mention

DECEMBER 16, 2022

In this blog, I will outline 11 ways to increase the LTV of your agency clients and keep them happy and coming back for more. Having customers complete an NPS survey will provide you with a general idea of how happy customers are with your business and how likely they are to recommend you to others. What Is Lifetime Value?

Commerce 144

Commerce Gaming Technology Technology 144

CXL

JUNE 2, 2022

The biggest challenge for marketers is getting them. Account-based marketing (ABM) and lead generation both offer a way to do this. Account-based marketing is a team sport. It flips the traditional sales funnel on its head, ditching the one-size-fits-all approach to marketing in favor of a land-and-expand approach.

Marketing 78

Marketing Marketing Win Profiling 78

Zoominfo

OCTOBER 13, 2021

“It’s something like an educated Hail Mary pass that sweeps up unconverted marketing qualified leads.” What do we mean by “direct mail marketing”? Direct mail marketing makes direct contact with individual consumers, as opposed to reaching a large audience with mass media, such as advertising.

Win 130

Win Marketing Marketing KPI 130

Zoominfo

JANUARY 14, 2019

If you’ve worked in marketing for any length of time, you know a large email list isn’t an indicator of a successful email marketing program. In fact, if an email list contains too many inactive subscribers who don’t engage with your content, your emails will likely do more harm than good. Why is email re-engagement important?

Win 166

Win Innovation Marketing Marketing 166

Zoominfo

AUGUST 26, 2019

Every day, your customers are bombarded with corporate promotions and marketing messages, from both familiar and unfamiliar brands. Either way, today’s blog post is for you. Then, create content that illustrates these needs and pain points through a narrative. Tell your customer’s story. Why would they buy a product you sell?

Retail 189

Retail Profiling Win Marketing 189

Zoominfo

MARCH 14, 2018

If you’re an avid reader of the ZoomInfo blog, you’re already familiar with the name Jay Baer. Jay is a well-known marketing influencer and industry expert who has 24 years of digital marketing and customer experience under his belt. Jay is a favorite in the marketing community, and today we tell you why.

Marketing 164

Marketing Marketing Win Competitor Analysis 164

Netbasequid

AUGUST 17, 2022

Brands do not often place enough stock in the “worse” part of that equation until a crisis hits, but market research can change that! So, what are the characteristics of solid market research – and how can it be used to defend your brand specifically? Brands Require Accurate Market Research. Insist on it. We’ll cover that next!

Market Research 111

Market Research Marketing Research Research Marketing 111

Zoominfo

DECEMBER 13, 2018

With just the click of a mouse and a quick Google search, today’s sales reps have a whole host of resources right at their fingertips—resources that help them streamline and simplify activities like prospect research, sales outreach, and professional development. Go take look if you’re in need of some quick sales inspiration!

Sales 187

Sales Win Gaming Research 187

Netbasequid

FEBRUARY 23, 2022

These handy tools monitor every inch of the social web, including social media channels, forums, blogs, comment data, reviews, news media – you name it. When it comes to social media scanners, brands need to have a real-time and accurate overview of the consumer and market conversation happening online, wherever it is happening.

Competitive 105

Competitive Benchmarking Competitive Intelligence Analysis 105

Similarweb

FEBRUARY 7, 2021

With the most comprehensive SEO tool on the market, we deliver insights on keyword research that can’t be found anywhere else, so you can build a winning content marketing strategy now and continuously sharpen it going forward. . Want to understand potential acquisition strategies in new markets?

Win 96

Win Research Competitive Advantage 96

SpyFu

OCTOBER 10, 2021

Thousands of link builders have found success with traditional techniques: blogger outreach, guest blogging, broken link building, and many others. That’s the idea that you are selling to them — working together. For example, they would be in charge of content promotion, related to SEO, or they are writing content regularly, etc.

Profiling 78

Profiling Advantage Advantage Analysis 78

Netbasequid

SEPTEMBER 28, 2022

We are going to reveal the best 25 social media marketing tools for 2022. But first we’ll discuss: What social media marketing tools are. Why social marketing tools are important for your company. How to use social media marketing tools. What Are Social Media Marketing Tools? dollars to 28.3 dollars by 2025.”.

Marketing 102

Marketing Marketing Benchmarking Analysis 102

SpyFu

MAY 6, 2021

Without tools, you can spend hours sifting through content to piece together data that a machine can do in moments. Between checking the SERPs and using a competitor tool, you should get a good list of potential competitors you may want to focus on with your content and SEO strategy. How Can You Pick the Right Competitors to Target?

Marketing 111

Marketing Marketing Sports Research 111

Zoominfo

MAY 20, 2019

With so many responsibilities on their plates, B2B marketers and sales professionals can’t afford to waste such valuable time in inefficient meetings. If a meeting fails to win the attention of its participants, they have every reason to mentally check out and direct their thoughts elsewhere.

Business 221

Business Restaurants Briefing Technology 221

SpyFu

MAY 21, 2021

Content marketing is a long game—you build authority and SEO strength over time as articles rank higher and get more engagement from readers. That’s why it’s important that your content marketing campaigns are built on top of a solid and well-reasoned plan. That’s what makes content marketing successful.

Marketing 104

Marketing Marketing Win Research 104

Zoominfo

OCTOBER 5, 2021

The disconnect between marketing and sales is an age-old story. Research shows that 90 percent of sales and marketing professionals believe their strategy, processes, content, and culture are not aligned. This has major consequences for both the marketing team and their sales counterparts. “If Let’s dive in.

Sales 130

Sales Marketing Marketing Profiling 130

Similarweb

AUGUST 3, 2021

Every time you search, your search engine strives to return the most relevant content. The content’s usually pulled from indexed web pages with the most useful content. The content’s usually pulled from indexed web pages with the most useful content. What are featured snippets? So, what are featured snippets?

Competitive 98

Competitive Research Benchmarking Analysis 98

Similarweb

MARCH 11, 2021

Replace tree with content and replace woods with page one of search and that’s your modern philosophical question. You are about to get an exclusive rundown of my most successful SEO content techniques that will actually allow your content to make noise on the internet. What is SEO content? Why is SEO content important?

Briefing 114

Briefing Education Copywrite Algorithm 114

Zoominfo

AUGUST 22, 2018

Your marketing landing pages may receive a ton of traffic– but are you converting those visitors to leads? For marketers, there’s nothing more frustrating than low landing page conversion rates, especially when it’s difficult to determine what the cause is. Marketing Landing Pages: A Beginner’s Guide. Let’s get into it!

Research 171

Research Win Marketing Marketing 171

Similarweb

MAY 4, 2021

Ok, that’s a joke for the millennials but you get the idea. . Content marketing is no different. Here’s what’s surprising though: Looking at marketing intelligence data, we found that the COVID-19 pandemic dramatically accelerated existing trends, but hardly altered their direction. . Stop running away from content AI .

Marketing 98

Marketing Marketing Algorithm Research 98

CXL

JUNE 2, 2022

Ask 10 people what account-based marketing (ABM) is and you’ll get 10 different answers. Some see it as a sales tactic, while others view it as a content marketing strategy. What is account-based marketing? In his account-based marketing course , Watt goes on to unpack each of the adjectives in his definition: Sustained.

Win 82

Win Marketing Marketing Profiling 82

Zoominfo

OCTOBER 21, 2021

Sales Funnel: a Metaphor for Finding and Winning Customers The sales funnel a visual metaphor for the process of gathering prospects and turning them into customers: start with a large group at the top, and winnow it into a smaller group as they reach the bottom and buy. Once you’ve calculated your TAM, you can start to narrow it down.

Sales 130

Sales Research Loss Intelligence 130

Zoominfo

JUNE 21, 2018

On June 18 th , 2018 ZoomInfo held the 3 rd annual Growth Acceleration Summit —a premier B2B sales and marketing conference that allows the best and brightest in the industry to network, learn, and enjoy the city of Boston. Being transparent and not delivering BS in your marketing content will go a long way to connect with people.”

Alliance 170

Alliance Sales Win Knowledge 170

Similarweb

AUGUST 16, 2021

If you provide other businesses with the same content marketing you use on your end-users, you might appear a bit basic. . To help you strike the right balance, we’ll explore how businesses have successfully marketed products online while increasing their brand awareness. Difference between B2B and B2C marketing.

Marketing 59

Marketing Marketing Entertainment Advantage 59

Netbasequid

MARCH 20, 2023

CREATING ENGAGING CONTENT: Social data reveals what consumers want and which social media sites they’re looking on. And this empowers brands to provide the right content, on the right channels, at the right time. Boiled down, social media tools assist with managing social media. And there are a variety of ways they do this.

Management 52

Management Analysis Win Benchmarking 52

Zoominfo

JANUARY 31, 2019

So, what does all of this mean for marketers? As it turns out, this digital transformation presents a significant opportunity for marketers. Brands who can identify and cash in on micro-moments will ultimately win the mobile marketing game. Serving the right marketing content at exactly the right time is no easy feat.

Win 124

Win Gaming Capital Learning 124