FedSavvy

JUNE 21, 2023

Customs and Border Protection (CBP), Medical Consultation and Support Services IDIQ Protest Decision Date : April 6, 2021 This competition involved a rather large Firm Fixed Price (FFP) IDIQ covering an incredible array of health services to support “recruitment, retention and workplace wellness” for CBP. Sh*t happens.

Win 130

Win Competitive Management Analysis 130

Zoominfo

FEBRUARY 13, 2018

The B2B Marketer’s Guide to Customer Engagement! Customer engagement, though only a piece of the marketing puzzle, shouldn’t be ignored. Engaged customers spend more money, actively support branding initiatives, and spread the reach of your company. Use it to create and inform your new customer engagement strategy.

Sales 212

Sales Marketing Marketing Learning 212

Tinuiti

JULY 12, 2023

Learn everything you need to know, from building awareness to converting customers, and holiday-specific marketing strategies for a successful Q4. Tinuiti’s Strategic Marketplaces expert will give you all the insights into how data-driven decision-making is pivotal in shaping successful Amazon strategies. 6 Sessions.

Retail 100

Retail Commerce Sales Research 100

Tinuiti

JULY 12, 2023

Learn everything you need to know, from building awareness to converting customers, and holiday-specific marketing strategies for a successful Q4. Tinuiti’s Strategic Marketplaces expert will give you all the insights into how data-driven decision-making is pivotal in shaping successful Amazon strategies. 6 Sessions.

Retail 100

Retail Commerce Sales Research 100

FedSavvy

MAY 23, 2023

In this blog we will feature a good use of reachback and a case in which reachback did not work out as intended. Relevant to this blog, the evaluators gave a slight edge to Accenture in underlying staffing. Is the moral of the story that reachback can be a good thing if it does not demonstrate risk to the customer at hand.

Loss 130

Loss Win Travel Competitive 130

mention

AUGUST 17, 2022

Dropshipping is a business model that lets you sell to your customers without physically owning inventory. Whenever a customer places an order, you send a notice to a supplier who prepares and sends items to the customer’s address. The main issue lies with customer support which is usually poor. So how does it work?

Competitor Analysis 293

Competitor Analysis Brainstorming Research Analysis 293

mention

SEPTEMBER 15, 2023

In the current times, thriving in business hinges on the support of its customers. This is why 80% of companies use customer satisfaction scores to figure out how to delight their users. We will also explore what fuels these changes, the strategies that make them work, and real-life examples that light the way ahead.

Innovation 157

Innovation Marketing Marketing Algorithm 157

Smart Data Collective

JANUARY 18, 2021

Big data is at the core of any competent marketing strategy. Big data SEO strategies can also be very effective with YouTube marketing. Big Data is at the Core of Your YouTube SEO Strategy. You can use data analytics to get more value out of your YouTube marketing strategy, especially you understand SEO.

Data Mining 262

Data Mining Annotation Algorithm Research 262

mention

DECEMBER 16, 2022

In this blog, I will outline 11 ways to increase the LTV of your agency clients and keep them happy and coming back for more. Put simply, LTV is the total amount of money that a customer will spend with a company over the course of their relationship. Here is an example of ACME’s NPS survey: Source: Retently.

Commerce 144

Commerce Gaming Technology Technology 144

Zoominfo

MARCH 1, 2021

If you’re not entirely sure what’s working and what’s not for your marketing team, add KPIs into your strategies. For the later stages, KPIs tracking interactions are important with customer-centric messaging and communications. Customer Experience. In fact, 65% of B2B marketers use KPIs to measure their content performance.

Marketing 207

Marketing Marketing KPI Loss 207

mention

MAY 20, 2022

A sales pipeline is a series of stages a prospective customer or lead moves through as they progress from being a prospective customer to a paying one. Sales pipelines are usually used internally by sales teams to track the different stages that prospects take on their way to becoming a buyer/customer. . Source: EngageBay.

Sales 157

Sales Copywrite Marketing Marketing 157

Zoominfo

SEPTEMBER 26, 2018

As a result, the strategies recruiters use for candidate sourcing now mirror the tactics marketers use to attract customers—the main overlap being branding. If you’re new to employer branding, today’s blog post is for you. Develop a content strategy to promote your employer brand. Let’s get into it! Use storytelling.

Profiling 250

Profiling Briefing Travel Competitive 250

Smart Data Collective

MAY 4, 2023

This blog post delves into the various elements of vendor security and discusses best practices to maintain robust security in vendor relationships. Physical Security A comprehensive vendor security risk management strategy should also include physical security measures. These steps can help reduce the risks of data breaches.

Security 199

Security Security Alliance Management 199

Smart Data Collective

APRIL 7, 2021

AI has made it easier to optimize their podcast marketing strategies, which can be beneficial in numerous ways. There are a number of different strategies you can use in order to get the word out there, and you’ll have to determine what can work best for you and your audience. AI has made it easier to learn more about your customers.

Technology 217

Technology Technology Knowledge Marketing 217

Smart Data Collective

JUNE 28, 2021

They are not subject to data loss from hosting it in the cloud, which might have retention policies outside their control. They are leveraging hosting services like Hatching Web to reach more customers. Data Centers Are the Key to Formulating New Customer Insights. Improve customer service and problem solving.

Management 221

Management Commerce Retail Entertainment 221

Zoominfo

AUGUST 13, 2018

We talk about buyer personas a lot on the ZoomInfo blog— for good reason! Marketers use buyer personas to inform every piece of their marketing strategy and ultimately generate more revenue for their respective companies. The post Steps to Creating Buyer Persona Profiles [Infographic] appeared first on ZoomInfo Blog.

Profiling 165

Profiling Sales Learning Information 165

Zoominfo

OCTOBER 31, 2018

This type of strategy requires brands to enlist the help of influencers to achieve vital business goals. Better yet, they’re seen as authority figures in the eyes of your customers. Now, more than ever, B2B customers don’t want to feel as if they are being sold to. Increase sales and customer retention.

Marketing 153

Marketing Marketing Entertainment Sales 153

Zoominfo

APRIL 17, 2019

It’s a model so deeply ingrained in modern strategies that most businesses don’t even think to question it. The sales funnel represents the theoretical customer’s journey to making a purchase. Marketers structure their entire strategy around moving prospects through the funnel, towards the ultimate goal of winning a new customer.

Sales 228

Sales Marketing Marketing Technology 228

mention

FEBRUARY 17, 2021

Successful marketers know what their customers want and the most effective way of making their product or service available. While many businesses believe that they are customer-centric, few consumers agree with this self-assessment. With a simple calculation, we can determine that our conversion rate is ~5% for this blog post.

Win 246

Win Travel Marketing Marketing 246

Zoominfo

MARCH 27, 2018

On the most basic level, customer engagement can be defined as the ongoing relationship between a brand and its customers. And, even though customer engagement is only a piece of the marketing puzzle, it shouldn’t be ignored. The Current State of Customer Engagement.

Marketing 196

Marketing Marketing Research Knowledge 196

mention

MARCH 29, 2023

Know Your Goals There are many clever goal-setting strategies , and more than most will work for your brand, but you need to keep one key principle in mind. Defining External Dates Figuring out the best ways to lead your users down the funnel and achieve better customer retention by managing your data is one thing.

Marketing 271

Marketing Marketing Sales Algorithm 271

Zoominfo

JUNE 6, 2022

As a result, the strategies recruiters use to source candidates often resemble the tactics used by marketers to attract customers. Why is it Important to Have an Employer Branding Strategy? A strong employer branding strategy can be critical to your recruiting efforts. companies do not have an employer branding strategy.

Profiling 130

Profiling Travel Capital Information 130

Zoominfo

MARCH 9, 2021

Learn more about how a successful demand generation strategy can help to nurture the long-term relationship between your brand and customers. Marketing teams work in a cross-functional capacity to develop ongoing, omni-channel strategies that utilize a portfolio of tactics to connect value propositions to the right audience.

Benchmarking 225

Benchmarking Education Sales Win 225

Smart Data Collective

MAY 16, 2022

In this blog post, we will discuss how AI is being used to create optimal employee compensation packages and the benefits this technology can offer your business. This information can then be used to create customized packages that are designed to attract and retain the best talent. But what is AI? What is AI?

Competitive 292

Competitive Intelligence Intelligence Learning 292

CXL

OCTOBER 16, 2022

There’s more to ecommerce customer acquisition than increasing checkout conversion rates. For long-term, sustainable success, you must attract the right customers. The key is ongoing measurement and testing to understand which acquisition strategies work for your ecommerce business. Image source ).

Retail 107

Retail Sales Marketing Marketing 107

SpyFu

APRIL 5, 2024

Your competitors are constantly vying for your customer's attention and dollars. To stay relevant and grow, you need to understand their strengths, weaknesses, and strategies. Its suite of products delivers actionable insights on customer journeys, brand audiences, industry intelligence, SEO, sales, and more.

Competitor Analysis 59

Competitor Analysis Analysis Benchmarking Profiling 59

Datapine Blog

AUGUST 14, 2020

Companies, organizations, enterprises, large, or small businesses – no matter in which category you belong to, you need to pay close attention to your customers. Your Chance: Want to build a dashboard for customer retention? What Is A Customer Retention Dashboard? Our Customer Retention Dashboard Example.

Brainstorming 70

Brainstorming KPI Loss Analysis 70

Netbasequid

SEPTEMBER 23, 2021

In a recent Statista study, 58% of companies reported that media intelligence had a notable positive impact on customer retention and loyalty. Simply put, without a thorough understanding of customer needs and customer experience it is impossible for brands to stay competitive today. Why is media intelligence important?

Intelligence 101

Intelligence Intelligence Competitive Landscape Analysis 101

Datapine Blog

FEBRUARY 3, 2022

Examples of KPIs can be sales growth, customer retention, or customer lifetime value. But, in order to fine-tune the strategies we also need to know how the different activities are performing, which can be done with the help of various sales metrics. 2) Customer experience KPI vs metrics. KPI: customer retention.

KPI 75

KPI Benchmarking Sales Analysis 75

mention

APRIL 28, 2021

According to a survey by Econsultancy, 70% of businesses with a structured CRO strategy improved their sales – but only 24% of businesses currently have a structured CRO strategy. It has been shown that just a 5% increase in customer loyalty can raise profits by between 25% and an incredible 95%.

Startups 176

Startups Travel Research Win 176

Zoominfo

OCTOBER 28, 2018

To your customers and prospects, this means you’re no longer pushing hit-or-miss messages at them. If you’ve read any of our previous blog posts—you know we’re big on buyer personas. Analyzing the technology stack of some of your best customers, you realize that 90% of their websites use the same shopping cart management system.

Commerce 177

Commerce Sales Competitive Technology 177

Datapine Blog

JULY 26, 2022

A small business dashboard is an all-in-one analysis tool that provides real-time access to various KPIs related to marketing, finances, customers, and others. In the long run, this will not only make your business more successful but also save you time and money on repairing issues or rethinking strategies. Let’s look at some KPIs.

KPI 60

KPI Business Sales Knowledge 60

Zoominfo

APRIL 3, 2018

The average number of touches it takes to convert a prospect into a customer. To bridge the widening gap between the two departments, you must create and document a definitive, inter-department communication strategy. Evaluate: Constantly challenge assumptions and improve the customer acquisition and retention processes.

Sales 223

Sales Marketing Marketing Business 223

Zoominfo

FEBRUARY 25, 2018

Take a look at your current strategy to see if you’re guilty of these common social media mistakes: Having inconsistent profiles. If you’re not sure how to do this, we dig a little deeper in a recent blog post: How to Use Social Media for B2B Lead Generation. A good B2B social media strategy includes social listening.

Marketing 147

Marketing Marketing Profiling Research 147

Zoominfo

AUGUST 14, 2018

Unlike other marketing strategies, calculating ROI on social initiatives can be difficult for a number of factors. Customer retention. Customer retention is tied closely to customer service. How many customers did you help? However, it’s not impossible. How many questions did you answer?

Profiling 133

Profiling Marketing Marketing Management 133

Zoominfo

MARCH 6, 2019

We touched on this phenomenon in a recent blog post about word-of-mouth marketing. Today, we’re taking a deeper look at one of the most effective word-of-mouth marketing strategies: referral marketing. In the business world, a referral is the act of a customer recommending a product or service to a peer.

Marketing 130

Marketing Marketing Win Analysis 130

Zoominfo

OCTOBER 5, 2021

Learn more about how a successful demand generation strategy can help to nurture the long-term relationship between your brand and customers. Marketing teams work in a cross-functional capacity to develop ongoing, omnichannel strategies that utilize a portfolio of tactics to connect value propositions to the right audience.

Benchmarking 130

Benchmarking Education Sales Marketing 130