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UPS delivers customer wins with generative AI

CIO

Customer service is emerging as one of the top use cases for generative AI in today’s enterprise, says Daniel Saroff, group vice president of consulting and research at IDC. The AI tool dips into the knowledge base used by customer agents to gain access to corporate procedures, as well as data to respond to myriad customer questions.

Win 764
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3 areas where gen AI improves productivity — until its limits are exceeded

CIO

According to a research report IDC released in November, based on a survey of over 2,100 business leaders and decision makers with responsibility for AI transformation, 71% of companies already using AI are seeing returns on their AI investments within 14 months, averaging $3.50 for every $1 spent. We did side-by-side testing,” he says.

IT 804
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Search Engine Marketers Without Data Analytics Knowledge Are Obsolete

Smart Data Collective

A team of Greek researchers led by Ioannis C. But does every business have the search engine marketing expertise, resources and knowledge of data analytics to manage paid search? A search engine marketing firm helps with market analysis, designing, running, and managing campaigns, along with reporting results. Campaign Analysis.

Knowledge 317
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A history of tech adaptation for today’s changing business needs

CIO

The first was becoming one of the first research companies to move its panels and surveys online, reducing costs and increasing the speed and scope of data collection. Externally, it’s seen a steady increase in customer satisfaction surveys, revenue, stock price, and ratings as the most innovative provider in the market research industry.”

Business 747
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How to kick-start your generative AI strategy

CIO

So says Andrew McAfee, principal research scientist at the MIT Sloan School of Management. Inventory existing knowledge-work jobs Generative AI is useful for almost all knowledge workers and best-suited for language-based tasks within those jobs. How do you lose the AI race? By not entering.

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Pentagon’s first chief AI officer leaves after two years

CIO

Before joining the DOD in early 2020, Plumb had served as director of trust and safety for research and insights at Google and as global head of policy analysis and head of product for policy research at Facebook. She is scheduled to take over CDAO on April 8.

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What are decision support systems? Sifting data for better business decisions

CIO

A DSS leverages a combination of raw data, documents, personal knowledge, and/or business models to help users make decisions. DSS vs. decision intelligence Research firm, Gartner, declared decision intelligence a top strategic technology trend for 2022. Knowledge-driven DSS. Sensitivity analysis models.