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How to Conduct A Thematic Analysis

Netbasequid

And that’s where thematic analysis comes in! As such, brands need tools capable of collecting data and uncovering the patterns that inform market intelligence. Here, we’ll over how brands approach this data, with a focus on: What is thematic analysis? How to conduct a thematic analysis. Let’s see why!

Analysis 105
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Introducing Smart Summaries: Generative AI for Earnings Analysis

Alpha Sense BI

Generative AI is changing the way people generate new ideas, collect information, and go about their day-to-day lives. Summaries access the key information from a call in concise, bulleted format — without the fluff — and cite their sources. Verifiable information.

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Image Analysis Software: Definition and Examples

Netbasequid

Advances in artificial intelligence have made processing images and video scalable far beyond human capabilities. Image analysis software employs machine learning to deconstruct images and return data about everything contained therein. Here, we’ll look at image analysis software, including a definition and examples.

Analysis 105
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Women Leaders in the Consumer & Market Intelligence Space

Netbasequid

To honor International Women’s Day, we’re showcasing some of the remarkable women leaders we work with in the consumer and market intelligence space. The Questions: We asked each interviewee, the following questions: When telling people what you do, is there a consumer/market intelligence ‘go to’ story you share?

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3 Ways to Develop Market Intelligence to Benchmark Against the Competition Digitally

Cleverx

Building a strong foundation in both areas will provide your organization with superior marketing intelligence which can pave the way to developing more relevant marketing strategies, improving performance, or knowing whether investment in a new market, product or service is a viable proposition.

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Pride Promotions Seek to Attract the Pink Pound—Here’s Why!  

Netbasequid

Learning the Language of Love People always talk online, and social intelligence can help companies zero in on the top conversations to help inform market strategies. And all of this can be honed with some advanced sentiment analysis. And this is where sentiment analysis takes the wheel.

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Bid Low + Be Acceptable on Technical = Win?

FedSavvy

Let’s explore the merit of this belief with *gasp* real analysis. We selected a sample of contract awards made by the Defense Information Systems Agency ( DISA ) over the period of 2019 to 2022. Why did we select DISA as the target of the analysis? Do the analysis. Core takeaways. What should you do next? Of course not.

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