The Future is Here: Testing out ChatGPT with Win/Loss Analysis
Crayon
MAY 9, 2023
Visit the Crayon Partner Directory to learn more! This is a Crayon guest post from one of our partners, PSP Enterprises.
Analysis Competitive Learning Win 
Who Benefits from Win Loss Analysis?
Primary Intelligence
JULY 21, 2021
In company circles, win loss analysis tends to be regarded as a Marketing department initiative. When brought up to other departments, many tend to ignore win loss insights as they don’t see how such a program can benefit their area. Ultimately, win loss analysis helps sale win more deals.
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Competitive Intelligence Services
Aqute Intelligence
APRIL 19, 2024
Competitive intelligence (CI) services offer businesses valuable insights into their market and competition. Competitive intelligence services: What is it, and why do you need it? Competitive intelligence (CI) involves gathering and analyzing information about your competitors and the market. Let’s take a look.
Using buyer feedback in competitive analysis
Primary Intelligence
JULY 7, 2021
Companies who cannot find their competitive edge will lose deals. By conducting a competitive analysis, you’ll be able to identify your top competitors and understand how your buyers perceive your brands, products, and services in comparison. can help you gather clearer responses for your competitive analysis.
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5 Tools to Track Marketing Spend for Competitive Analysis
Aqute Intelligence
AUGUST 2, 2023
By tracking the performance of a brand’s ads, you can gather competitive intelligence on how it is using its marketing spend as well as the kind of returns it is getting. If you can also keep tabs on your competition, it’s doubly effective. Beef up your competitive intelligence by exploring these five online tools.
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Primary Intelligence Partners with Crayon to Launch the First Ever Technical Integration that Combines Win-Loss Data Analysis with Competitive Intelligence
Primary Intelligence
JANUARY 23, 2023
Boston and Draper, UT – Primary Intelligence , the leader in win-loss analysis, and Crayon , the premier competitive intelligence platform, today announced a first of its kind integration that seamlessly embeds valuable win-loss insights directly into competitive intelligence deliverables.
Using Win Loss Analysis: Product
Primary Intelligence
DECEMBER 22, 2021
There are several ways a product leader can use win loss analysis to keep your offerings in line with buyer needs. Win loss analysis helps you gather the voice of your buyers and what they perceive are the strengths and weaknesses of your product. Developing Product Roadmap. Understanding True Value of Features.
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Using Win Loss Analysis: Marketing
Primary Intelligence
NOVEMBER 24, 2021
Win loss analysis has helped many marketers better understand their buyers. As a marketing leader, there are many ways you can use your win loss insights including: Strategic Direction in Marketing Efforts. Check out this podcast episode to learn more! Understanding Buyer Needs. Creating Sales Enablement Assets.
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AI for Decision-Makers: How to Win Trust from the Outset
CIO
AUGUST 9, 2022
On the one hand, the quality of automated analysis is not clearly understood, and on the other, there is a perceived threat of machines making people’s own expertise redundant. Artificial Intelligence, Machine Learning This is critical, ensuring algorithms deliver valuable insights, analytics and support increased automation.
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Why Traditional Win Loss is Dead
Primary Intelligence
AUGUST 5, 2021
Traditional win loss analysis is dead. Having been in the industry for over 20 years, we’ve seen the struggles of traditional win loss analysis and how it impacts businesses of all shapes and sizes. The Issues with Traditional Win Loss. Most companies do not have a win loss expert in-house. Cost Prohibitive.
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A CIO primer on addressing perceived AI risks
CIO
MARCH 19, 2024
Business leaders can focus on building a stronger, more competitive business by using AI capabilities to augment and empower their employees. As it happens, a whole lot of what’s called AI these days consists of machine learning on the part of neural networks, whose learning consists of inferring causation from correlation.
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8 strategies for accelerating IT modernization
CIO
APRIL 1, 2024
There is a ton of competitive pressure to move fast, because those who can do things quicker, better, faster are the ones winning the market share,” says Ricardo Madan, senior vice president of TEKsystems Global Services. Instead, experts advise using agile principles for quick wins and incremental advancements whenever possible.
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Competitive Intelligence Spotlight #39: Beth Goode, Director of Competitive Intelligence & Price To Win at SOS International
ArchIntel
NOVEMBER 18, 2020
Beth Goode , director of Competitive Intelligence and Price-To-Win with SOS International (SOSi), recently spoke with ArchIntel regarding how to find talent and construct a Competitive Intelligence team within a company, as well as how to gather and synthesize data to provide actionable insights to decision makers and stakeholders.
5 Competitive Intelligence Platforms for B2B Technology Companies
Aqute Intelligence
SEPTEMBER 6, 2023
Staying ahead in today's fast-paced B2B technology industry is a lot like a game of chess, where competitive intelligence plays a big role in sales, marketing, and product teams. In this article, we’ll check out some top competitive intelligence platforms that cater to medium to large B2B technology companies.
Sport analytics leverage AI and ML to improve the game
CIO
APRIL 8, 2024
In the years since author Michael Lewis popularized sabermetrics in his 2003 book, Moneyball: The Art of Winning an Unfair Game , sports analytics has evolved considerably beyond baseball. Computer vision, AI, and machine learning (ML) all now play a role.
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Tips for Choosing a Win Loss Platform
Primary Intelligence
SEPTEMBER 1, 2021
Whether you’ve conducted multiple win loss programs throughout your career, or you are a marketer diving into win loss analysis for the first time, it’s important to choose a win loss platform that will help you get the most from your buyer data. Win loss analysis isn’t just for marketers anymore.
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How to Conduct a Win/Loss Analysis in B2B Sales
Zoominfo
MAY 20, 2018
A win/loss analysis is the process of studying past business deals in order to generate valuable insights about your company’s selling practices. The insights garnered from this type of analysis can be instrumental in growing your business and increasing revenue. Step 2: Develop your win/loss analysis questions.
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Competitive Intelligence Spotlight #33: Marcia Altgilbers, Competitive Intelligence & Price-to-Win Director of BAE Systems
ArchIntel
OCTOBER 19, 2020
Marcia Algilbers , director of Competitive Intelligence & Price-to-Win with BAE Systems , recently spoke with ArchIntel regarding the importance of ethics, how to measure success and skill within competitive intelligence teams, as well as technology that has supported data collection and analysis. . ArchIntel™ -.
Harnessing Sales Teams as a Source Of Competitive Intelligence
Aqute Intelligence
AUGUST 30, 2023
Unleashing the power of sales as CI agents When it comes to competitor analysis and market research, we often overlook the closest source of first-hand competitor insights – our own sales teams. They’re in a fantastic position to tap into valuable insights and have a keen understanding of the competitive landscape. Your sales team.
Measuring the Value of Your Competitive Intelligence Program: Top Metrics to Consider
Aqute Intelligence
JANUARY 17, 2024
The definition of a winning edge in the business world nowadays requires more than just savvy marketing campaigns and brilliant services. It’s about understanding your competition and using that knowledge to drive your business forward. It’s about understanding your competition and using that knowledge to drive your business forward.
What is a Competitive Analysis? 2023 Guide
Netbasequid
MARCH 8, 2023
Learn how to mind the other’s business like a pro with this detailed guide to competitive analysis. What is a Competitive Analysis? Competitive analysis is the comprehensive study of a competing brand to maintain a competitive footing.
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Deadly Sins in Proposals: Use penalties to secure the win
FedSavvy
AUGUST 21, 2023
However, banking on these claims to enable a win is rarely ever fruitful. Sin #16: Relying on OCIs to eliminate the competition OCIs are very difficult to prove. As a subcontractor, Deloitte would financially benefit from Accenture winning the DCSS contract , which would give them motivation to influence DCSS requirements.
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Competitive Intelligence Spotlight #35: Laurie Young, Director of Competitive Intelligence with Lone Star Analysis
ArchIntel
OCTOBER 23, 2020
Laurie Young , director of Competitive Intelligence with Lone Star Analysis , recently spoke with ArchIntel regarding how competitive intelligence has changed with the emergence of new technologies, how to manage customers’ needs and strategies, as well as building partnerships and customer relationships in the marketplace.
5 hot IT leadership trends — and 4 going cold
CIO
FEBRUARY 26, 2024
Instead, he argues, tech leaders who excel at business strategy and analysis will be more in demand. Leaders must recognize and navigate these shifts to stay competitive.” This approach allows companies to develop their talent internally, improve brand loyalty, and enhance their competitive edge.”
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Competitive Monitoring and Analysis: Top Ten Strategies
Netbasequid
JULY 8, 2021
. Brands can learn from their own mistakes, and from those of a competitor with competitive monitoring capabilities in place. Leading brands rely on competitive monitoring to: Identify aspirational companies to follow in their footsteps. Spy on the campaign trail of your competition and learn from their efforts.
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Competitive Intelligence Spotlight #32: Fred Avila, Director of Price-to-Win at Alion Science and Technology
ArchIntel
OCTOBER 15, 2020
Competitive intelligence revolves around data analysis. Competitive intelligence revolves around data analysis. That’s where the heart of a competitive intelligence report is born. Finding the data is important, but the analysis enables leaders to make informed decisions from the facts collected.
Overcoming Your Salesforce’s Objections to Win/Loss Analysis
Cooperative Intelligence Blog
APRIL 6, 2017
I just had another client tell me he was getting pushback from his salesforce to do Win/Loss analysis. They felt that win/loss analysis would be a critique of them, and only them. The objective of Win/Loss analysis is to win and retain more business, not to critique sales people.
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11 Questions & Answers about Win Loss Analysis
Cooperative Intelligence Blog
FEBRUARY 9, 2017
Recently I was interviewed about Win Loss analysis. Question: Why did you write this book, Win/Loss Analysis ? Ellen: There wasn’t a book written on Win/Loss analysis and every time I complete a Win/Loss project, and my client makes the changes that I recommend, they make more money.
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Highlighted contract wins in 2023: You win some, you lose some but the game never stops
FedSavvy
JULY 20, 2023
As we enter the second half of the calendar year 2023, this blog summarizes some substantial federal contract wins and losses thus far. Read on to learn about some big highlighted wins and losses in this never ending game of federal contracting musical chairs. Figure 1 – A summary of major contract wins in 2023.
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The steep cost of a poor data management strategy
CIO
JUNE 9, 2023
In sprint races, it’s not always the fastest runner that wins, but the one with the best start. Simply put, data management is a sophisticated process involving various stages, such as data storage, processing, analysis, and visualization. The cost of not doing so creates a competitive advantage gap over those with a head start.
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What it takes to land a CIO gig in 2024
CIO
JANUARY 18, 2024
Skills in leadership and collaboration, and the ability to inspire and motivate teams, foster collaboration, and build a strong company culture are among the key traits that are winning out over deep technical aptitude today, Licciardello says. It also doesn’t hurt to have a degree from a top-tier university or graduate school. Ask questions.
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How to sell IT services to the Canadian government
CIO
SEPTEMBER 12, 2022
“Under various trade agreements Canada is party to, the vast majority of procurement requirements are open to competition.”. These purchases are done either through a competitive bidding process or, when circumstances merit, a non-competitive sole source process. The reality of winning Canadian government contracts.
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Bots and beyond: How the AI revolution is shifting the paradigm for customer experience in smart banking
CIO
APRIL 25, 2023
According to a recent Microsoft blog , organizations can use identity, security, and compliance solutions in Microsoft 365 to have visibility into their threat landscape and leverage built-in AI and machine learning in Microsoft Sentinel and Microsoft Defender for Cloud to proactively manage threats and reduce alert fatigue.
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9 ways IT leaders can impact sustainability initiatives
CIO
JANUARY 4, 2023
Analysis performed by 451 Research for the Amazon Web Services Institute found that moving IT workloads from on-premises data centers to the cloud could reduce energy consumption and associated carbon emissions by nearly 80%. Pursue small wins as well The opportunities for technology-enabled sustainability improvements are vast.
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How to Conduct a Win/Loss Analysis
Zoominfo
MARCH 16, 2017
A win/loss analysis reveals why and how a sales opportunity turned into a new customer (or not). What Is A Win/Loss Analysis? A win/loss analysis is the process of studying past business deals to evaluate why sales opportunities became wins and losses. What made it better? And what made it worse?
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Accelerating generative AI requires the right storage
CIO
AUGUST 9, 2023
That newly generated data, from AI interactions, simulations, or creative outputs, must be properly stored, organized and curated for various purposes like model improvement, analysis, and compliance with data governance standards. As organizations work to outpace the competition, AI-powered enterprises are taking the clear lead.
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Competitive Intelligence Spotlight #30: August Jackson, Senior Director of Market and Competitive Intelligence for Deltek
ArchIntel
OCTOBER 9, 2020
August Jackson , senior director of Market and Competitive Intelligence with Deltek , recently spoke with ArchIntel regarding Competitive Intelligence within the government contracting sector. Jackson will be featured as a keynote speaker during ArchIntel’s AI in Competitive Intelligence Virtual Event.
Deloitte…Their Changes, Investments and Contract Wins…Oh My!
FedSavvy
MAY 24, 2022
We last looked at Deloitte in January 2020 to gain insight into the Government & Public Services (GPS) practice, including its major wins and customer portfolio. Deloitte has successfully secured wins with a focus on AI/ML and data analytics. Deloitte’s GPS business has experienced changes in its U.S. Source: sam.gov.
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14 Must-ask competitor analysis questions to find your competitive edge
ATTEST
MARCH 1, 2023
Competitor analysis can help you mitigate risks, and seize opportunities. Heck, a solid competitor analysis could even win you a World Cup. Even soccer players on the pitch know what part of the net to aim their shot at, based on a thorough analysis of what the goalkeeper has done in the past. Answer format: open text.
Win/Loss Analysis: How to Capture and Keep the Business You Want: Q and A
Cooperative Intelligence Blog
JUNE 29, 2016
In May, I was honored to give a Win/Loss analysis webinar, as part of the competitive intelligence #IntelCollab series facilitated by Craig Fleisher, Chief Learning Officer at Aurora WDC. You can view the slides and listen to the webinar entitled: Win/Loss Analysis Captures and Keeps New Business.
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Know Your Competition: A Complete Tech Stack of Six Competitive Analysis Tools
SpyFu
APRIL 29, 2021
In digital marketing, a sea of data on your competitors is only a Google search away, but just because you can find data doesn’t mean you can easily learn from it. Since there is no perfect one-size-fits-all tool in competitor analysis, you’ll need an entire set of tools, each specializing in its own area of competitor research.
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Competitor highlights: Accenture…Wins, Acquisitions and Changes! Oh my!
FedSavvy
JULY 12, 2022
Portfolio changes and noteworthy wins. Recent and noteworthy wins include: U.S. Federal customers in machine learning (ML), cyber, and cloud engineering. Win Loss trends. We selected a sample of relevant GAO Protests since 2018 to explore any trends in Accenture’s wins and losses.
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Win/Loss Analysis: How to Capture and Keep the Business You Want: Q and A Part II
Cooperative Intelligence Blog
JULY 28, 2016
Earlier this year, I was honored to give a Win Loss analysis webinar, as part of the competitive intelligence #IntelCollab series facilitated by Craig Fleisher, Chief Learning Officer at Aurora WDC. You can view the slides and listen to the webinar entitled: Win/Loss Analysis Captures and Keeps New Business.
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Rethinking the IT talent pipeline
CIO
APRIL 24, 2023
Moreover, in a recent Gartner survey, 86% of CIOs said they faced stiffer competition for qualified tech candidates while 73% confirmed they were worried about IT talent attrition. If you simply win a bigger piece of the pie or poach people from competitors, you are ultimately going to run out of talent,” he says.
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